"First of all, I want to say that Wen Xun's book is actually very good." Lan Yang defined it as soon as the show started, "I personally think that Wen Xun's book should catch up with a trend, a nonsensical and funny trend."

As he was talking, Lan Yang explained what nonsense meant, and then continued: "Just like "A Chinese Odyssey" that was very popular in mainland universities in the past two years. It was originally unknown after filming in 1993, but it was slowly discovered by college students in colleges and universities in the past two years. However, after it was discovered and popular, those older people could not understand why young people liked this film at all."

In short, Lan Yang meant that he thought Wen Xun would catch the shuttle bus of "A Chinese Odyssey" well, and even caught the shuttle bus of a book called "The Legend of Wukong". He took advantage of the nonsense and reinterpretation of Journey to the West in the past two years and achieved good results in one go!

"That means it can be published?" Dingxiang couldn't help but interrupt and asked.

However, just as the word "but" usually appears at this time, Lan Yang said: "But this is just my personal opinion. After receiving the manuscript submitted by Ms. Ding, I once recommended it to the upper level of the publishing house, but for some considerations, they did not follow my advice..."

"How could this happen? Editor Lan, didn't you just say that Wen Xun's books can catch up with the trend? You can see that, then your leaders should be able to see it?" Ding Xiang asked in confusion at this time.

After Dingxiang finished asking, Wen Xun touched Dingxiang with his elbow, then shook her head, indicating that she should not ask this question. Wen Xun felt that the answer to Dingxiang's question should be very obvious - who said that the leader has a professional vision and is better than the grassroots personnel? Leaders and leaders are because they are really not good at professionalism and can't do anything else. In the end, they can't settle the place and can only be the leader.

But at this time, Lan Yang smiled bitterly and explained: "It's not like you think, but how do you say it. As an editor, I will only consider the direction of market development and the quality of the book itself, while as the leadership, they have to consider the risks of the entire operation. Forget it, I will just open it. Now that there are so many pirated books in our country, do you think that you, a famous newcomer, can publish a book, and the impact of piracy, make the publisher profit?"

After Lan Yang asked this question, it caused Wen Xun's contemplation and also caused Ding Xiang's surprise. Wen Xun was thinking that he had never considered this aspect. He just foreseeed the dream that Mr. Lin made money from this book, but did not consider the problems outside the book itself - it was like Kobe Bryant as a newcomer who could get a high advertising endorsement fee, but Wen Xun would endorse him, either?

"Generally speaking, the sales volume of 10,000 books is the profit balance point of the publishing house. If you sell less than 10,000 books, the publishing house will lose money. If you have extra 10,000 books, the publishing house can make money. Now pirated books are too rampant, and now the whole people are busy making money. There are really fewer and fewer people who can have the leisure and spare money to buy genuine books..." Lan Yang continued to explain.

"So, in the end, this is the result - if the author is famous, the chance of selling more than 10,000 books is high, and it is more likely to make a profit. The risk of choosing a new author is too great, so basically publishing houses are not very good at publishing books for newcomers. Now the domestic publishing industry is similar to the audio-visual market in Hong Kong and Taiwan. The result is that there will be fewer and fewer newcomers, and there are always those evergreen trees supporting the table..." Lan Yang explained.

However, after explaining this notice that it was quite a blow to people, Lan Yang extended an olive branch: "But there is no way..."

"Please say, Wen Xun listened carefully." Wen Xun heard Lan Yang's words, and immediately swept away the haze in his previous thoughts and waited for Lan Yang's idea very seriously.

"The first one is faster to take effect, but it is barely considered an evil way. There was a man whose pen name was "Jin Yongxin". In the 1980s and early 1990s, he wrote many martial arts novels as Jin Yong. Because he wrote Jin Yong's new works, many people thought it was written by Jin Yong himself. Then this person made a lot of money. Two years ago, he even started writing martial arts novels under his completely original pseudonym..." Lan Yang said an idea that was absolutely eye-catching as if he was enlightened.

"What does Editor Lan mean?" Wen Xun probably knew what Lan Yang meant, but he still wanted to hear Lan Yang's complete opinion, because he felt that Lan Yang's idea should not be just like this.

Lan Yang didn't say anything at this time. He seemed to be sorting out his own language. After a few seconds of silence, he spoke: "I have been thinking, what would happen if this 'Jin Yongxin' went directly to Hong Kong before writing a book under his pen name and asked Jin Yong to apologize? You can contact the media and hype it up for a little, and if you can finally get Jin Yong's forgiveness..."

When Wen Xun heard Lan Yang's idea, he almost applauded! He didn't think that this idea was more suitable for him. He admired Lan Yang's editorial ability too much! Yes, if that "Jin Yongxin" came to Hong Kong and apologized to Lao Jin, and then stuffed some money to the media to promote this matter? At that time, the people across the country will know the good things that "Jin Yongxin" did before. Those who have read his books suddenly realized that they had read this guy's book before!

No matter what, this guy will definitely make himself known to everyone! Then he revealed in the news that he will write a book under the new pen name of xxx? Those who regretted that Jin Yong had written a book, those who had read his books before, or even those who were just curious, wouldn't they become potential consumers of him?

This is simply a genius marketing idea of ​​tmd! Wen Xun almost applauded for the creativity of this genius!

"But now I can't use the pseudonym 'Jin Yongxin', right?" Ding Xiang, the former young literary woman, suddenly asked.

"Of course not. Now consumers are all very smart, and they have long known the routine. But you can change the method and change the author. The most popular one now is not Jin Yong, but Huang Yi! So my method is to simply call it Huang Yixin! After drinking the first verbal soup, then follow the method I said before, and win the world's reputation by apologizing to Huang Yi!" Lan Yang's eyes were full of temptation at this time.

It has to be said that this proposal is really feasible. And according to Lan Yang's statement, this proposal is really a trait! But it was very quick. In the early stage, you can earn money from writing books, and in the later stage, you can still gain all your attention and clean yourself... According to the dilemma of newcomers who are difficult to make a comeback due to piracy, this impostor method is really an opportunistic approach to avoid the problem of too much risk for newcomers...

"What about the second idea?" Although I admired this idea very much, Wen Xun still wanted to hear what the second idea was.

Lan Yang looked at Wen Xun with a little surprise at this time. He didn't expect Wen Xun to be so calm. He felt that if an ordinary person had already made the decision to follow his first idea! "If the first idea was to take advantage of opportunities and use crooked ways to avoid the ceiling of newcomers like cults in martial arts novels, then the second idea was to practice the martial arts real, and then it was to slowly build your own popularity step by step, starting from scratch!"

Speaking of this, Lan Yang opened the bag he brought with him, took out a piece of printing paper from it and handed it to Wen Xun. Wen Xun took it and saw that the printed paper was printed with the words "Xinyusi National Middle School Student Composition Competition".

"This is a competition that will start in a few days. It is sponsored by the New Youth magazine. It has joined forces with the Education Commission and Chinese professors from 10 famous universities across the country. It aims to discuss the Chinese language, new essay models and new thinking in middle schools..." Lan Yang roughly introduced the situation of this essay competition.

It turns out that in recent years, all kinds of experts, educators and professors have been criticizing traditional compositions and Chinese teaching. The previous educational methods were too rigid and too cramming, so a competition was launched to explore middle school students who really had writing skills.

"When the meeting was held this morning, the leader asked us editors to pay attention to see if any middle school students in Yuqing area can enter the rematch or win the final prize. So I think this is also an opportunity. If you can win the prize in the competition hosted by "New Youth", then you can publish a novel or a joke collection in "New Youth"? This will make a royalty fee, and then middle school students across the country will come to see it curiously? You will want to see what kind of books will the good people written by their peers in the country, right? Then, will it gradually become famous? You gain popularity among peers in the country through magazines, and then will it become famous?" Lan Yang finally explained the most core point in his second idea.

After hearing Lan Yang's full explanation, Wen Xun nodded, thought silently for a few seconds, but immediately chose a result. "So, Editor Lan, thank you for telling me so much this time, but this choice has to be allowed to think twice..." Perhaps because of the fact that I read too many martial arts novels when I was a child, Wen Xun spoke in some formal occasions and became more literary.

"Okay, then you two will make up for it. I'll go back to the publishing house first. I just sneaked out and didn't say hello to the leader. I'm leaving, no need to send it..." As he said that, Lan Yang waved his hand to refuse the two of them's retention, picked up his bag and quickly left the teahouse.
Chapter completed!