Chapter 130 Rumors and Promotion

After that, the name of "The Book of Alchemy of Steel" suddenly became well known to everyone in the 2ch otaku forum, everyone began to figure out what "The Book of Alchemy of Steel" is, which was a book of the Piaotian Astronomy Station. After the report, more otaku and non-otaku learned about this through Yahoo, and they began to discuss this matter in the Yahoo discussion version. Although many non-otaku are disgusted with people who want to jump to the Tokyo Tower because of their parents criticizing them, they are also curious about which book has such power...

Gradually, this trend began to spread to schools at all levels in Japan. Students from middle schools, universities and universities began to spread the legend of "The Alchemist of Steel" by word of mouth while studying. This "The Alchemist of Steel" has become a fresh topic for students to chat in their spare time...

The senior executives of Kakugawa Bookstore really learned the news because the daughter of a senior executive came to ask her father's company if she really wanted to publish a book called "The Alchemist of Steel". The next day, when the senior executive spoke the news as a chat at an internal work meeting, Yuki Shinoguchi began to feel something was wrong.

He remembered what Wen Xun asked their company to cooperate with posting on some otaku forum. At that time, Yukiichi Guankou asked the employees who cooperated with Wen Xun's publicity to report what Wen Xun asked him to do every day. However, after seeing Wen Xun arrange for people to chat and make up stories in the forum for several consecutive days, he gradually focused on other aspects.

Now that Shinguchi Yuki heard the news he had just heard, he suddenly thought of Wen Xun's so-called "propaganda plan". He felt as if he had realized what was. When Wen Xun contacted them, he did not fully reveal the propaganda plan. He just said that the only thing that needed Kadokawa Bookstore to cooperate was to contribute one or two employees.

"Are all this done by Wen Xun?" Yukiichi Kashiguchi thought nervously. After thinking for a long time, he felt that there should be no other answer to this question, but only Wen Xun did it. Because if Wen Xun hadn't done it, the title of "The Alchemist of Steel" would not have become such a popular title, and would not have become a matter of discussion on the streets and alleys.

In an instant, Yukiichi Kazugu felt a sense of horror. He couldn't believe that Wen Xun, a teenager, could achieve such a good publicity effect by posting a few posts on a certain otaku forum. Even if you think about it carefully, Wen Xun basically didn't even spend a penny on the publicity fee.

Although the two employees who helped post were paid, even if they didn't help Wen Xun do anything, they still had to get the monthly salary of Kakukawa Bookstore. So now it has become another bookstore. When other books have to spend a certain amount of promotion fees to open the market, can Wen Xun, a teenager, know that without spending a penny?

Even after thinking about it carefully, Yukichi Katsugu felt even more terrifying. He even felt that he had already sweated a cold sweat behind him. After he found that Wen Xun posted so much, he could be said to have completely used the curiosity of the people of the Ming Dynasty to let the poor help him for free Wen Xun was promoting the title of the book "The Alchemist of Steel"

So from this point of view, Wen Xun should be proficient in this, so she didn't explain it in advance, just asking one or two people to help, and she didn't even ask Kakugawa Bookstore to help her find media friends to report the relevant news...

Isn't this scary enough? A teenager in her underage can actually be so powerful

Even if you think about it carefully, Guankou Yuki at first felt that Wen Xun had created a new publicity model. This scene of creating a new model should have happened to experts who have been immersed in the advertising circle for more than ten or twenty years.

This promotion method does not cost money, and it is even not satisfactory. It can be said that it completely allows target consumers to actively help sellers promote and promote - isn't this a paradise that all modern businessmen dare not dream of in their dreams?

"Everyone, I thought of something..." Kushiko Yuki suddenly spoke at the meeting, and he slowly spoke out the reason he had just thought.

After he finished speaking this reasoning, the voice at the oval desk completely disappeared. Everyone was stunned or thinking about his words, "Is this kind of thing unlikely?" Someone expressed doubts, "Is it really possible to do it by making a few posts?"

"It's hard to say, you know, Wen Xun is not an ordinary middle school student. He is the first person in the publishing industry to propose a bet agreement in the world. If someone can really achieve this level of promotion, then I think it should be Wen Xun..."

After hearing this, Yukiichi Shinoguchi couldn't help it, and he made a decision and said, "Then let's just call him directly to ask him if it was really planned."

When the phone was connected, Wen Xun's loud yawning sound came from the speakers of the landline: "Ah~~~ Who?"

"Mr. Wen Xun? We are the headquarters of Japan Kadokawa Bookstore. I am Translator Xiao Huang. Now I am General Manager of Quasuguchi and all the executive directors call you to ask about your affairs..." The translator hurriedly explained to Wen Xun at this time.

After the translation explained, he saw the note handed over by the senior management at Guankou, and then said to Wen Xun round the bush: "Mr. Wen, we have counted it today and got a market report. Do you have the time and interest to listen to it? Some? OK, now your "Alchemist of Steel" has become a topic that almost all young people in Japan are discussing. They are asking around when your book will be available..."

"Is that so? OK, thank you. Is there anything else?" Surprisingly, Wen Xun on the other end of the phone showed a very dull reaction, as if everything had been under control, just as the Kuomintang army had always been in control of the manufacturing status of the fourth-generation stealth fighter j20 in the mainland...

After hearing this, the translation became embarrassed. As a Taiwanese, he thought he was of the same language and ethnicity as Wen Xun, a mainlander. He was not a person from the deep green camp. He was actually a descendant of veterans from other provinces in the Blue Camp. So in his imagination, Wen Xun should have been very content and excited to admit that everything was planned by him. How did he become like this now?

"Well, Mr. Wen, there is something I don't know if I can ask... You expected this promotional situation in the morning?"

"Yes, otherwise why would I ask you to cooperate with me?" Wen Xun replied as expected. But Wen Xun's answer was a headache for the translator. He couldn't figure out how Wen Xun has become like a toothpaste now. He squeezed and said something, and if he didn't squeeze, he wouldn't say much...

"Then you did the entire plan? That's it. The board of directors of our Kakugawa Bookstore is curious about how you came up with such a promotion plan. Do you know that your plan is too genius, it's really incredible..." Just as the translator kept trying to put a high hat on Wen Xun, he suddenly heard something that made him very frustrated.

"Praise me less." Wen Xun interrupted without giving face, "This is actually very simple, very simple. The principle of this promotion is the same as rumors. According to the Chinese landline, rumors stop at the wise. How come there are many wise people or not so wise people in this world? Why are the vitality of all kinds of rumors in the world very tenacious? If you think about this, you will understand why I designed it like this..."

Wen Xun's words were honest. When he was in the mountain village, he heard a lot of rumors. For example, why did the widow Xiao Wang at the east end of the village always seem to be quite close to the village party secretary? And, for example, the officials in the great capital have exclusive crops...

As a depressed literary youth, Wen Xun began to think about this issue very literaryly very literary. He was wondering why people like to listen to rumors so much? Why is the survival ability of rumors so tenacious? After a long time of thinking, Wen Xun discovered that not only old women would like them, but also men would like them to them. He found that it seems that humans are born with a desire to peek. They all like to see what others do every day, or they all hope to know some of their secrets?

On the one hand, on the other hand, it seems that rumors can exist, and it must conform to the "potential expectations" of a certain group for a certain event and a certain person. For example, the whole village secretly predicted in his heart that the widow of Xiao Wang at the east end of the village would definitely remarry one day and would be with another man. Then once the news that Xiao Wang's widow was approaching another man, of course everyone would suddenly become excited, as if all the "potential expectations" of Xiao Wang's widow had been successful before, so they could all say, "I knew it long ago..." just like they became a half-immortal

On the last side, Wen Xun discovered that rumors also grew up in "curiosity" events. Just like the principle of "spying desire", Wen Xun found that humans seem to like to spy on the "life" that they usually cannot contact or rarely can be contacted. For example, the men talk about national affairs all day long, as if they were the nine elders sitting in Zhongnanhai to attend the Politburo Standing Committee meeting. The men talked about who is good and bad among the nine elders, who is loyal and who is treacherous, who is the son of whom went into business, and whose children took photos with their horses in the UK...

From then on, Wen Xun, a literary youth, began to consider how to use "rumors"...

However, Wen Xun did not explain it so clearly on the phone. He said: "In fact, if one truth is understood, the other truths will be understood. How to write a novel to attract people, then it will not be much different when it is written in the publicity. I like to write a book in the first paragraph of the first chapter of the book, so in this promotion, there is also a small explosion point, that is, the identity setting of the anonymous poster who has accomplished nothing. Then through this identity setting, it can attract the sense of substitution of the poster. The same background setting can make many poster regard the poster's affairs as their own, or at least have something to do with themselves. When they substitute, they will have the urge to tell others about this..."...

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