Xu Wenruo's latest single "The Moon and the World" was soon launched on Xingxun Video. As soon as it was on the charts, it quickly rose to the top of the new song charts like a rocket.

It is worth mentioning that Xu Wenruo's other songs did not fall out of the hot song list, and they are still at the forefront of the rankings. It is difficult for other singers to shake Xu Wenruo's position.

"Good guy, this is the rhythm of killing the list again. Brothers, see you in Xingxun Music Hot List."

"Come on, don't miss it when you pass by. Guess how many days Xu Wenruo's new song will be on the hot song list. Buy it and leave it."

"I guess it will take two days at most, and maybe I can see the scene where Xu Wenruo's songs dominate the list again."

"The main reason why I like Xu Wenruo's songs is that his songs can bring people into picturesque scenes, and this song "The Moon and the World" is no exception."

"Xu Wenruo writes songs like writing poems. Every song he has is beautiful. I really like this style of songs."

Because of the popularity of the New Year’s Eve party, Xu Wenruo’s name has once again been widely circulated on the Internet and his popularity has further increased. So Xingxun Pictures saw the opportunity and immediately launched their promotional plan.

Starting from Xu Wenruo's popularity, he first took advantage of the oriental side and released news that Xu Wenruo would soon be released, which soon attracted the attention of online public opinion.

"What? Xu Wenruo has a new movie about to be released? Isn't he a singer?"

"Brother, are you Gangtong.com? Xu Wenruo has been working as a director for a long time. The popular online drama "Grave Robbers' Chronicles" was directed and directed by him."

"I'm so confused. I don't want to watch Xu Wenruo's movies. If his movie fails, will he come back and write songs seriously?"

"I'm afraid I'm not a fake fan on the upper floor, so how could I not watch Xu Wenruo's movies? I definitely want to watch them anyway."

"I'm very curious about what kind of movie Xu Wenruo will make. I should be the kind of person who is happy in the world. After all, several of Xu Wenruo's songs have the flavor of martial arts."

After seeing that the promotional effect was very good, Xingxun Pictures chose to follow up quickly and immediately invested in a package of marketing plans. With the establishment of many resources, the topic of Xu Wenruo's new movie became completely popular.

When the trailer was released, all fans were very surprised because Xu Wenruo's new movie was actually a relaxed and funny type, and no one could guess it because this type does not match Xu Wenruo very much. It is hard to imagine how Xu Wenruo, who is cold on the surface, can make a relaxed and funny feeling.

However, judging from the content in the trailer, the video is indeed very interesting. The promotional video shows the plot of the interaction between Xu Wenruo, Wu Xuan and Meng Da. For example, the three of them talked like acting at home, full of neurotic feeling, but very funny.

"Hahahaha, are these three people living treasures? Why are they so funny?"

"It's very much like me at home. I can't help but sing and feel inexplicably ashamed."

"I want to go to the cinema to see it. It feels very interesting. I didn't expect Xu Wenruo to have such a side."

"The name of "The Trick Expert" is like a spoof movie, which should be very funny."

"Xu Wenruo, who looks cold, actually has a funny man in his heart."

When the publicity plan called Saving Unhappy was launched on a large scale, the Internet showed an overwhelming momentum. Xingxun Group has a very large influence on the Internet. When their propaganda machine was launched, the results achieved were very amazing.

Xingxun Pictures has tried their best. They chose to take a gamble and put their treasure on Xu Wenruo. Even if the movie did not achieve corresponding results, as long as they could continue to cooperate with Xu Wenruo, it would be a profit for Xingxun Pictures.

After all, there is not much investment in this movie at present, and you will not lose money no matter what. It is just a matter of how much you can make in the end. So, since that is the case, why not choose to fight. Everyone will be happy if they win, and there will be no loss if they lose. Why not do such a business?

However, seeing the overwhelming publicity trend of Xingxun Pictures, some people really can't sit still. Now many people are staring at the New Year's Day. The previous small fights are not counted, Xu Wenruo's new movie kicked off the New Year's Day.

Huayi Media, one piece in the office.

Director Chen Cheng sat on the sofa with a calm look on his face. Opposite him was a woman in her forties. Judging from the crow's feet at the corners of her eyes, this woman is indeed quite old. Since she is well maintained, her actual age may not look much older.

"Director Chen, the prelude to the New Year's Day has begun, and we are also preparing to start publicity."

"Mr. Qi, don't worry, we are the big players in the New Year's Eve. Let them jump for a while and warm up the New Year's Eve. Then we choose to enter the field. With the lineup of our movie, it would be considered a thunderbolt. Two actors and one actress queen. Who can compare with this lineup?"

Director Chen Cheng is very calm. Even though the promotion trend of the New Year holiday has already begun, he is not in a hurry at all. The capital that gives him calmness and confidence is the cast of this film. There is no more powerful than them in the entire New Year holiday, and it is even rare in the entire film history.

The middle-aged woman sitting opposite Director Chen Cheng is Qi Yuling, the mother of senior Qi Yue. Her face is very similar to Qi Yue, but her temperament is very capable and looks very strong, and even gives people a sense of meanness.

Huayi's movie was coordinated by Qi Yuling. She found two actors and one actress. The three of them had been artists in Qi Yuling's hands, so this time they bought face for her and agreed to participate in the movie.

Therefore, Qi Yuling was also a little nervous inside. After all, the investment this time was very huge. The combined salary of the three leading actors alone exceeded 100 million, and the total investment reached 300 million, which made her become cautious.

An investment of 300 million yuan requires at least one billion box office results to recover the cost, and only in the New Year's Eve can one take over a movie of this size. In fact, this "The Legend of the Gods" was completed in the first half of the year, and it was only a matter of time before it was released.

"You can't be careless either. Our company's investment this time is huge and we can't make any mistakes. Once there is a problem, you and I can't afford the loss."

"I understand, Mr. Qi, I am also a very experienced director. I believe that the quality of this movie is completely fine. It will definitely achieve good results and even impact the box office record."

"By the way, Mr. Qi, I heard that the movie released by Xingxun Pictures was filmed in your daughter's studio recently. I didn't expect that the little girl from that time has now become the only one."

When Chen Cheng heard this topic, the anger in Qi Yuling's eyes flashed. Her expression management was done well, but Chen Cheng could not see it. It was only from her hands clenched into fists that Qi Yuling's heart was not very calm.

"Young people are always rebellious and don't like to listen to our elders. Just teach them a little lesson."

Chen Cheng also noticed that something was wrong with Qi Yuling's emotions. He contacted the rumor that had been circulating in the company before. He gradually felt clear in his heart. It seemed that the relationship between Qi Yuling and her daughter was really bad. The news that Qi Yuling banned her daughter was not groundless.

After the two discussed the movie promotion plan, Chen Cheng left the office, while Qi Yuling turned on the computer and silently looked at the news on the Internet. No one knew what she was thinking.

At the same time, in a high-end office building.

The actor Zhao Rui looked at the opponent he had to face during the New Year holiday, and his whole face turned like a bitter gourd. Although he is the actor with the most box office box office in the entertainment industry, he has no choice but to face such a fierce opponent.

"Oh, our schedule is also ahead of schedule. Huayi's "The Investiture of the Gods" has been scheduled for the first day of the Lunar New Year. The foreign blockbuster "Mechanical God of War 3" is also released on the first day of the Lunar New Year. Fang Long's "Flying Dragon Detective" has not been announced yet, but it is likely to be scheduled for the first day of the Lunar New Year."

"This is already a three blockbuster movie. We cannot intervene. They have a big business and it doesn't matter if they fail. Our small studio has just been established and we can't go through too much storm."

"The time on the first day of the Lunar New Year is too crowded. We might as well learn from Xingxun Pictures. We should just set the schedule one week in advance. It is also a good choice to set the New Year's Eve. What do you think?"

Zhao Rui looked at the studio's reasons and planned to ask them to give him an opinion. Wang Xin, the director of this "Happy Tenant", agreed with Zhao Rui's views.

"We really don't need to fight with these giants. It is a very wise thing to do to advance the schedule. Currently, the movies scheduled for New Year's Eve are all used to make up for the number of movies except Xingxun Pictures' "Trick Expert".

"Then choose to upgrade the film. We are also released on New Year's Eve. If you can't grab these blockbusters, can I beat a newcomer to make a movie?"

"We are better off being a chicken head than a phoenix tail. In the New Year's Eve period, we are the big brothers. Other movies are not our opponents at all. You should start taking action immediately and we will start large-scale publicity."

With the efforts of all parties, the New Year holiday gradually became lively, and various publicity plans were flying all over the sky, and some viewers were dazzled.

First, the actor Zhao Rui revealed that an accident occurred during the filming of the filming, which caused the crew to be suspended for half a year. Finally, the filming was completed and they met the audience during the New Year holiday.

Then some media revealed that during the filming of the crew of "Trick Expert", the staff kept laughing, and even the photographer twitched because of the laughter, causing the camera to shake violently, and all the actors could only reshoot.

As time approaches, a lot of news appears on the Internet every day. As three movies scheduled for the first day of the Lunar New Year also began to be widely promoted, the entire film market has become a mess.

The Eight Immortals cross the sea, each showing their magical powers. Each family is trying their best to carry out publicity tasks. No one wants their movie to lose at the starting line. After all, the popularity of the early stage is related to the box office in the first week.

Facing the interests of being naked, no one can sit still. It's like a war, and it's a kind of melee between multiple parties. No one can protect himself, and everyone will have to end up, and they will be beaten to death.

At this time, Xu Wenruo himself failed to follow the crew to implement the publicity plan, and the plan could not keep up with the changes. As the New Year approached, a news came from Beijing Satellite TV that said that China Television was planning to invite him to the Spring Festival Gala.

Since the Spring Festival Gala director team is not very familiar with Xu Wenruo and does not know whether he is easy to deal with, he asked Beijing Satellite TV to convey a message, first try Xu Wenruo's words, and then officially send an invitation.

Of course, Xu Wenruo agreed. The Spring Festival Gala is not an ordinary program. He is considered the variety show with the highest ratings in China. It can be said that it is unprecedented and has no future. Xu Wenruo cannot refuse such an invitation.

In addition to yearning for the stage of the Spring Festival Gala, Xu Wenruo also has the intention to take the opportunity to promote his movies. Of course, Xu Wenruo definitely does not have the ability to promote his movies on the Spring Festival Gala, but as long as he appears on the stage of the Spring Festival Gala, it is the biggest promotion of his movies.

Therefore, Xu Wenruo is bound to win the invitation to the Spring Festival Gala, but this does not mean that after receiving the invitation, he will definitely be able to appear on the stage of the Spring Festival Gala. Xu Wenruo must first take out a program to apply, and then after review by the director team, he can finally appear on the stage of the Spring Festival Gala.

This is a very long and complicated process, because to face audiences of all ages across the country, you must be careful in every link.

Of course, Xu Wenruo was invited to the Spring Festival Gala not to let him perform sketches. He must have taken a fancy to Xu Wenruo's creative ability and wanted him to write a new song to sing on stage.

After all, Xu Wenruo's songs incorporate many traditional cultural things, such as opera and ancient style elements, and these elements are also deeply loved by young people.

As a national program of the Spring Festival Gala, it naturally has the function of promoting traditional culture, so the Spring Festival Gala director team noticed Xu Wenruo.

Logically speaking, young people do not like this old traditional culture very much, otherwise these traditional cultures would not have fallen. However, Xu Wenruo broke this situation and integrated traditional culture into pop music, allowing young people to feel the charm of traditional culture. This is an incredible thing.

Stars like Xu Wenruo who have both trendy elements and can inherit traditional culture are the people needed by the Spring Festival Gala, so the director team of the Spring Festival Gala sent an invitation to Xu Wenruo so solemnly.
Chapter completed!