On May 1st, a quarter-page Thunder electric fan advertisement with pattern was published in the entire Anyun Province, including 91 counties and cities, including Jinzhou, in different layout locations.

This advertising pattern has six styles, from table fan to floor fan, with uniform height and uniform patterns, with several large bold characters written under the pattern, which guarantees quality - Thunder electric fan.

Finally, the following is an advertisement about Thunder Electric Fan.

In this era, everyone still likes simple language and text content. Starting from the two Thunder Electric fans of the No. 1 Department Store in Jinzhou last year, they kept turning on experiments for 5,040 hours, they began to slowly introduce the Thunder Electric Fan, and together, they introduced the text of the advertising about 300 characters.

In short, the words express one meaning: Thunder electric fans started with quality, and quality is the foundation for the survival of Thunder electric fans.

Finally, I added another sentence: No matter how good the advertising is, it is better to take action. In order to better serve customers and friends, Thunder Electric Fan has created a three-guarantee service, including return, replacement, and maintenance!

And I wrote down the content of the three-guarantee service again, and added a sentence at the end, asking the people of the whole country to supervise the quality and service of Thunder electric fans!

Finally, I told the public that I needed to buy Thunder brand electric fans, and I could go to the local department store to buy them, and leave my phone number and department store address.

In Lei Dongbao's view, the entire advertisement was mediocre and had no highlights, but in the end he chose this advertising method.

Because this was what he finally considered. People in this era believed in more sincere language. Except for young people who liked it, most people were more likely to accept such introductions.

All day on May 1st, Lei Dongbao sat in the Jinzhou headquarters office, waiting for the report of various counties and cities. Although the weather was not too hot on May 1st, the advertising coverage today is so wide that there is no sales in various places. He had already instructed all county and city sales personnel to wait in various shopping malls and department stores today to check the real situation of the advertising effect.

If this advertisement is not effective, he is planning to change the advertisement as a whole before the peak sales season in June and use more fancy expressions to attract customers.

Although he is very sure that the Thunder Electric Fan will definitely continue to be popular this year, it is fake that he is not nervous when he has reached this point.

He waited until half past eleven, and he was a little hungry. He had just stood up and was about to leave. Suddenly, the phone on the desk rang. He was stunned for a moment, and when he answered the phone, an excited voice sounded from the other person.

"Secretary Lei, I am Zhang Minghui, the head of Thunder Electric Appliances in Liujiang County. In our county, we have sold 22 electric fans so far. Today I expect to reach about fifty units!"

When Lei Dongbao heard that a county sold more than 22 units in one morning, he instantly felt refreshed. At this moment, he had only one thought, and this advertisement was a success!

Lei Dongbao quickly encouraged Zhang Minghui. The young man was the first to call him, which showed that he was very active and obviously a young man who was unwilling to be ordinary. Sure enough, Zhang Minghui continued.

"Secretary Lei, let me tell you something. I saw several brands similar to the Thunder electric fan brand in our county's department stores. This can easily mislead customers. Can you write a statement in newspaper advertisements and say that our brand is Thunder brand, not Thunder Mother, Thunder and other brands, which makes it easier for customers to remember our brand!"

Lei Dongbao quickly expressed his good idea, and once again praised Zhang Minghui, encouraged him to do his best, and give him a promotion and salary increase next year!

Although Lei Dongbao had no impression of Zhang Minghui's appearance, this young man did make him remember this name this time and would try his best to pay attention to Liujiang County in the future. Liujiang County seems to be a large-capacity county with a population of nearly one million, and this sales are reasonable.

The problem Zhang Minghui responded was also very timely. Lei Dongbao quickly asked someone to write down this suggestion. Zhang Minghui's suggestion must be added to the later revision advertisement. The issue of copycat is worth thinking about. Although it is completely unavoidable, it must be taken seriously. In the future, many well-known brands will fall in the ocean of copycats.

Shortly after I put down the phone, the phone rang again. Sure enough, this time I came to report the good news again. The advertising effect this time was very good. The three-guarantee service of Leidongbao attracted many customers, guaranteed quality, and the Thunder electric fan. This advertising slogan also entered the ears of thousands of households in Anyun Province for the first time.

Lei Dongbao's surprise was much more than that. In the next week, as the advertisement continued to be exported, and God was so powerful, the weather gradually became hot and began to awaken many customers. Although there is basically no electric fans now, customers in this era have all come from the era of material tension, fearing that the Thunder brand electric fans will be sold out, so many old men and women would rather buy them in advance.

A week later, Lei Dongbao received a sales statistics report for a week. When he saw the report, he was stunned.

In the entire Anyun Province, sales exceeded 16,000 units in one week. It is only early May, and sales in one week have been shocked by this sales. Although the Xiao Lei Family Warehouse now has more than 40,000 electric fans in stock, Lei Dongbao knows that the probability of Thunder electric fans being exploded this year is almost 100%.

So he quickly rode his motorcycle to Xiao Lei's house. This year, he must ensure the smooth supply chain and keep the product supply continuously. Every time he sells, it is a waste of money!

Before returning to Xiao Lei's house, Lei Dongbao went to Jinling County and went directly to Lao Xu's office. Unfortunately, there was no one in the office and his secretary Chen Pingyuan was not there either. He asked the staff that people came to the city today and were now having a meeting in the conference room.

There are two things when Lei Dongbao came this time. First, of course, it is here to report good news. According to this sales volume, the goal of 200,000 units this year can be completed by August. This year, the goal may be raised further, and it may reach more than 300,000 units.

If this amount is really reached, the Xiao Lei family will have enough funds to carry out the Hongyun Fan project in the second half of this year. The second thing is to ask for a loan.

Leidongbao's current production is planned based on the sales volume of 200,000 units this year. Moreover, the cash flow has long been exhausted, and many parts factories are already very dissatisfied. Now time is money.

Leidongbao must borrow more than 2 million from the bank to run quickly. Otherwise, according to Leidongbao's prediction, in July, the Little Lei family will still be in the same position as last year, just like last year.

Lei Dongbao sorted out the thoughts in his mind, thinking about how to speak to him when Lao Xu comes later.

But time passed by minute by minute. Lei Dongbao waited around and there was no one. It took half an hour to wait, but it still hadn't finished. However, Lei Dongbao always felt strange because it seemed that when the staff passing by in the corridor saw Lei Dongbao, they looked at Lei Dongbao with some strange eyes.

Lei Dongbao was also a little confused. What do you think of a fool?

He quickly grabbed a staff member who looked easy to bully and asked, and then he realized that the city leaders were scolding Lao Xu in the conference room and used Xiao Lei's family as a negative teaching material, preaching!

When Lei Dongbao heard this, he was furious. It seemed that Lao Xu had a hard time recently. No wonder Lao Xu was obviously a little anxious on the phone recently. Obviously, someone wanted to make a fuss about Xiao Lei's family.

Xiaolei Home Appliance Factory was supported by Lao Xu, which is something that the entire Anyun Province knows, and Lao Xu is the reformist faction. If the Xiaolei family suddenly fails and is heavily in debt, it will naturally be a slap in the face. So it is not surprising that today's incident will happen.

He then picked up his briefcase and walked towards the conference room. When he arrived at the door of the conference room, he heard a voice from a middle-aged man vaguely.

"Xiaolei Home Appliance Factory must be taken over by the county. For Lei Dongbao's personal problems, I suggest that the organization establish an investigation team..."

Before the middle-aged man could finish his speech, Lei Dongbao pushed the door open and the leaders in the conference room all took a fancy to Lei Dongbao and interrupted the middle-aged man's conversation.

Seeing that Leidong Bao’s door was not knocked, he pushed it in and the middle-aged man immediately scolded.

"Is there any concept of discipline? This is an important meeting. I said, it's okay, aren't you allowed to disturb me? Are you Jinling County cadres so unorganized and undisciplined?"

Lei Dongbao glanced at the conference room and saw Lao Xu sitting in the second place. Lao Xu was also shocked when he saw Lei Dongbao who suddenly appeared. He quickly stood up to explain, but he saw that Lei Dongbao had already spoken.
Chapter completed!