In fact, it is no longer a secret to "buying box office" within the industry across the Pacific.

Those who participate in the "show-taking" and "box office shooting" are not only film companies, theaters, advertising partners and e-commerce companies that directly sell movie tickets, but may all intervene and get a share of the pie.

The box office "injection" has long become a common trick for film promotion. On the day when the fraud is the most serious, the average "injection" rate of weekly box office numbers reached more than 50%. The purpose is to "deduce" audiences to enter the theater. From high box office to box office increase, it is considered by many companies across the Pacific to be an irrefutable "axiom".

The box office of large and small films has become a trend, making it difficult to distinguish the authenticity. However, the only way to dare to let go of the courage to advocate box office is because the tax on the box office of the movie is not based on this standard, but there is another set of official data.

If you brag about not paying taxes, you will not be punished, which will prompt the trader to boldly falsely report the box office.

The film company bought a lot of episodes with a certain amount of money, firstly, got a very high box office base, achieved excellent results when reporting on box office, and attracted a lot of passers-by with publicity; secondly, it was able to seize the screening, which means that other movies released in the same period have been squeezed out.

The bank will come from its long-term interests. In order to become a front-line bank company, it will also have high box office sales. Most bank companies are listed companies and can also play a positive role in the increase in stock prices. For cinemas, they save screening costs and do not have to worry about directly obtaining profits without audiences.

It is worth noting that many film investors and industry parties are the same company, such as a film company that created a box office miracle of monster hunting myth, and also has theater resources, which is equivalent to integrating production, industry and screening. In essence, it is a kind of self-production, self-sales and industry monopoly.

In the last year, an industry insider revealed to Duke that the film's partners would sometimes take the initiative to book a large number of venues and give them to their customers. For example, when Fuchun Mountain Jutu was in Fuchun, Audi booked O venues every day, and then from ten thousand to ten thousand a day, which forced the film to exceed 300 million.

The communications provider endorsed by the music king also gave him tens of millions of venues for a movie starring him. The advertiser who cooperated with the movie booked a venue to invite people to watch movies, which was actually advertising their own products related to movies.

After the rise of e-commerce, a new form of e-commerce store booking has also appeared in the industry. For blockbusters with good market prospects, e-commerce companies all hope to discuss exclusive cooperation, and often spend tens of millions of yuan in advance to ensure the volume of films, and then sell them to audiences at low prices.

The "low-price strategy" can cultivate the user habits of e-commerce, and in this process, e-commerce can also expand its channels, influence and market share.

Of course, Duke is very clear that this situation is by no means an individual case of the market across the Pacific. This phenomenon also exists in the North American film market. The commercial means that capital can use in the face of interests are omnipotent. Just like all commercial circles, the film circle is not a place of goodness at all.

But the difference is that North America has relatively strict supervision, and both the film market and regulatory measures are in their infancy.

The market buying box office on the other side of the Pacific has reached its current status. It is not unrelated to the lack of supervision. For units that falsely report, for the time being, the regulators do not have very effective means. How high the box office number is "given" can only rely on the film company's own "self-discipline" and there is no truly binding control.

Even when Duke left that world, this phenomenon did not change at all.

Duke is powerless to do anything like this, so he can only make his videos cautiously in this regard, so as not to step into the minefield.

After arriving in New York, Duke only had a night off at home and had dinner with his mother. Then he met with the crew who had arrived here to participate in the busy publicity work. Compared with the previous publicity, after the film started, more media turned their attention to the two new actors, Daisy Ridley and Daniel Wu, because all media practitioners knew that these two people had become popular with rocket shooting.

At the promotional event at the Waldorf Assistant Hotel, Duke was almost completely hidden behind the actors. When he saw that the crew also focused the publicity on Daisy Ridley and Daniel Wu, he specially arranged an interview with the New York Times for them on the spot.

It is completely predictable that Daisy Ridley and Daniel Wu also have professional agents and public relations managers. With their suggestions, the interviews between the two new actors have both selling points and no leaks.

When a reporter from the New York Times asked "Rey is a very wonderful character, she combines Princess Leia, Han Soro's traits, where your performance inspiration comes from," Daisy Ridley replied.

"I didn't play that way, I just played my own role, inspiration for this issue, I didn't think about other roles, I just played the way I should be, because this is a new role, she has the qualities of other people, but she is not anyone else, so if I think about these issues, it will affect me, so I'm just playing Rey."

Sitting not far from Daisy Ridley, Duke heard it clearly and couldn't help but nodded slightly. Daisy Ridley is undoubtedly a very smart actor, and has the maturity and calmness that his peers rarely have. Now it seems that he has not been overwhelmed by the popularity. While promoting the video and the characters, he also shows his personality and uniqueness.

From her, Duke vaguely saw Natalie Portman's shadow when she was young.

Thinking of this, Duke couldn't help laughing. His former idol did affect his casting.

A New York Times reporter asked Daniel Wu a question, "When you get a role through the audition, isn't it difficult to keep it confidential for the time being?"

"Yes, after I got this role, I wanted to tell the whole world."

Daniel Wu's agent, like Daisy Ridley's agent, joined I when his client passed the audition. The answers were carefully drafted by I'm professionals, "I did tell a taxi driver, but he probably didn't believe me. He said okay buddy. So after keeping his mouth shut for so long, when I could announce that I got this role, it felt cool for me, and I've been holding it in for too long."

The reporter then asked, "What do you think of Duke? Is there any difference between meeting and working together for the first time?"

"The first time I met him was a few years ago, in Las Vegas, and he came to me and said he really wanted to work with me and wanted to find a suitable role for me,"

Daniel Wu laughed, "From then to now, we still retain the natural relationship between us. Although it was an audition and there were other audition actors around, I couldn't feel their existence because it was Duke and I who created a role to show it to everyone. They thought it was OK, so I was selected and it worked very well."

The reporter asked two more people, "Did you suddenly become fans on the set?"

Daniel Wu made a gesture of invitation, and Daisy Ridley replied first, "Yes! I was very amazed, God, I actually joined Duke Rosenberg's crew, I actually met Duke Rosenberg himself, he is the director I admire the most, I have many questions to ask him, but I have a job to do, so I can't do that, you can't indulge yourself, otherwise you will make yourself appear."

She laughed, and Daniel Wu continued, "That's just for yourself, Daisy, I'm having a great time on the set, I have a serious job, but after finishing work, I got home from the Millennium Falcon, Lightsaber, I brought my own doll to Duke to sign, I really squeezed out the benefits of this opportunity."

After listening to the interview, Duke was quite satisfied with the performance of the two.

And the reporter who communicated in advance was also very acclaimed and continued to ask, "Do you think there will be more background stories for Rey and Finn?"

Daisy Ridley nodded first, "Yes."

Daniel Wu said more detailedly, "Absolutely, one thing really surprised me, that is, many viewers are very interested in the stories of the two protagonists. They want to know more, but not more than you know. Actually, I want to talk to Duke and Lucasfilm. Since they have been acting, it seems that they are not good if they don't know their background."

He said deliberately, "We have to know where these characters come from, we have to know Luke's position, it will be interesting to tell you secretly."

Daniel Wu deliberately lowered his voice, "I think Rey is Chubaka's distant cousin, this is exclusive news!"

Daisy Ridley immediately said, "I heard some of this news, too."

After saying that, she and Daniel Wu laughed 'hahaha'.

The interview ended successfully. The reporter stood up and packed his things with his cameraman to leave. Daisy Ridley and Daniel Wu walked towards their agent's location respectively. The smiles they had just left on their faces. Not to mention the conversation between them, there was no eye contact, as if the other party was just a stranger.

To be precise, they are just people with work relationships.

Whether it is Duke, the other people in the crew, or all this just now, it is not surprising. This is the norm in Hollywood. There are some things in Hollywood that make a movie, such as the male and female protagonists, directors and actors, and become friends or even couples.

In this circle, in most cases, the working relationship is just a working relationship.

As long as it does not affect the work, Duke and the crew will not interfere with the private relationship between the actors.

Of course, if Daisy Ridley and Daniel Wu meet each other, Duke will definitely intervene, which will have a negative impact.

After the weekend, Star Wars: The Force Awakens' publicity and marketing are still hot, and Duke, Lucasfilm and the Warner Bros., don't want to see the film's weekday box office plummet. (To be continued.)

ps: I have been learning to drive recently and I am almost crazy.
Chapter completed!