“fr!”

On the TV, William Wallace, who was like a savage, burst out with a heart-shaking cry. This slogan that was most deeply rooted in North America did not resonate with the young people sitting in front of the TV. Two of them even curled their mouths disdainfully.

"Everyone knows the importance of freedom, and his voice is indeed loud."

The young man named Christensen was disdainful of the trailer played on TV, "Is there anything more ridiculous than a traitor and whistleblower who shouted freedom?"

"Yes, I read the media reports and went to the library to check the information."

The person wearing glasses was Evans, who slightly emphasized his tone, "Many historical data show that William Wallace is a very disgraceful person and a traitor!"

"I hate this kind of traitor the most!" Someone echoed.

As Hollywood movies express, no matter what the reason is, there is no good ending. * No mistake. In the mainstream culture of this land, traitors and whistleblowers are a kind of existence that is deeply disliked.

Several people switched to ABC TV. Unlike the trailer just now, this is a historical analysis program that introduces a piece of history in the medieval Scotland, which focuses on William Wallace, who is certainly not a positive character in history.

In particular, the TV station also invited experts.

"See? This is Professor Smith, who specializes in British history at Yale University." Evans, wearing glasses, seemed to know the man, "He is an authority in the academic world, did he hear him say? William Wallace is a traitor!"

"No matter who William Wallace is!"

Atkinson, who had never spoken, turned off the TV and said carelessly, "The history of those Europeans cares about us! Go to his William Wallace!"

"Yes, yes," Christensen agreed. "We don't plan to watch a movie about Europeans anyway."

Not too far from them, a family was sitting around the TV and watching a show from Viacom's CBS TV station.

"Although "Save Private Ryan" was rated R-level by MPAA, the National Teachers and Parents Federation calls on parents across the United States to not take your children who have not yet officially grown up to watch this movie, with bloody and cruel scenes..."

The TV show is still on the air. The male host, Teres, turned to look at his wife, "Dear, this video is not suitable for our whole family to watch together."

Before his wife could speak, his seventeen-year-old son Tyres said first with dissatisfaction, "Dad, this is Duke Rosenberg's movie! It's a wonderful guarantee! Think about last year's "Day"..."

"Sorry," Teres shook his head directly, "From the news released by the media, this video is not suitable for you!"

The media industry can guide public opinion. The media can influence many people. Even in the era of the Internet explosion, this is still very obvious, let alone the current era of the booming traditional media industry.

The summer season has already begun, and the publicity work has entered the final sprint stage. Just like all competitive films, "Brave Heart" and "Save Private Ryan" are promoting themselves, but also constantly smearing competitors to win more potential audiences.

There is one thing that no one can deny. The middle- and low-income classes are the main box office players of Hollywood movies. Even if the movie is a relatively cheap entertainment method, in this country with severe overdrafts, even the middle class has a limit on the entertainment budget every month. Many people may not watch another movie after watching one movie of the same period.

Audiences who enter competitor theaters are the box office numbers they lose.

Competition is much more than publicity.

As the chief film expert of ICM, Lynch has received calls from several companies since participating in the preview of "Brave Heart" and "Save Private Ryan", and Paramount Pictures wants to win more theaters for "Brave Heart" and squeeze the release scale of "Save Private Ryan". Warner Bros. and 20th Century Fox also hold the same purpose, but it is squeezing its competitor "Brave Heart".

"Lynch, in which direction do you think our resources should be tilted?"

Sitting opposite Lynch is the head of the amg distribution department, and has a heavyweight voice in theater distribution. "Both sides are putting pressure on us now."

"Paul, we don't talk about the subject matter, nor the appeal of the actors."

Lynch did not hesitate when it came to issues that directly affect his future gains, "Just talk about director! What has Duke Rosenberg done in the past three summer seasons? And what about Mel Gibson? I believe you know better than me about the importance of directors to movies!"

Paul thought for a moment and nodded slightly. The resources of the theater chain are also limited. The two major productions will inevitably have focus. Now the audience's reputation for the preview of the two films is not particularly different from the movies. The results of the past directors are excellent references. Duke Rosenberg's "Day" last year gave the theater chain a great harvest.

Although he has just attended the Caa entertainment party, Paul can only say sorry when it comes to his job and performance. Moreover, the ICM where Duke Rosenberg is also held a special hospitality party, and no one can say anything.

The female models and actresses that Caa found at the party were very beautiful, but they had not yet moved him to the point of losing his job. In fact, Paul knew very well that if he lost his job due to performance issues, he would have to say goodbye to these public relations parties in the future. Beautiful women are everywhere, and they are not Sophie Marceau!

Having said that, Sophie Marceau met at the party was really beautiful. No wonder he was called the love of French men by European media, if...

Shaking his head, Paul gave up his thoughts. Famous actresses will not be easily merciless, and if there is no substantial benefit, it will be too difficult to get close to them.

Angel City Los Angeles, the only Hollywood-based Paramount Pictures, is doing its final pre-screening preparations for "Brave Heart".

“The copy is in place.”

“caa said it will fully cooperate with our post-screen publicity plan…”

In the conference room, good news was summarized one by one to CEO Shelling, but what the director of the distribution department said next cast a shadow on the conference room.

"There are only 2,203 theaters in the first weekend of "Brave Heart"! The theater alliance is unwilling to invest more resources!"

Shelley Lansing's face looked a little ugly, and she asked in a steady tone, "Where is "Save Soldier Ryan?"

“2542 houses!”

As soon as these words came out, the atmosphere in the conference room became even more solemn. Before "Brave Heart" was released, she lost first.

"And..." the distribution manager said, "We negotiated with each other, but the UK's attitude is very firm. They do not agree that "Brave Heart" will be available to the British market in the near future."

"They are interfering in free trade!" someone said in an atmosphere.

He glanced over there coldly, and the distribution manager said, "The UK is not refusing to release the film, but is going to delay it, not violating the trade agreement between the UK and the United States! Also, it is said that there is a shadow of No. 10 Downing Street behind this incident!"

The man just now closed his mouth. Although both sides belong to the country of capital, if No. 10 Downing Street wants to intervene secretly, no one can ignore their power. Moreover, the theme of the film will probably make the big names at No. 10 Downing Street very annoyed.

"We cannot give up this important market when the UK continues to public relations." Shelley Lansing frowned tightly, "North America increases publicity efforts. As long as the box office of the film performs well enough, subsequent theaters will not be a problem."

"Where is "Save Soldier Ryan"?"

"Continue to suppress, I will ask the group company for help and mobilize more resources." Shirley Lansing thought for a while and said to the head of the publicity and public relations department, "Didn't caa develop a post-screen publicity plan for "Save Private Ryan"? We support and cooperate with them."

As long as the box office of "Save Private Ryan" can be lowered, those competitive methods are just a little bit.

Similarly, if "Save Private Ryan" wants to make a big box office hit, it must squeeze the space for other films in the same period, and the publicity and public relations department of 20th Century Fox is not idle either.

Contact media and theaters to stir up the sensitive nerves of some people, borrow news group channels, secretly communicate with the UK, use overseas markets to spread Paramount Pictures' promotional and promotional power in North America, etc.

"Brave Heart" North American theater count was firmly suppressed by "Save Private Ryan", not only because of the subject matter, actor and director, but also related to Paramount Pictures' dispersed public relations resources by the UK.

This ubiquitous competition shows the cruelty of the most important period in the North American film industry - the summer season.

Not only that, before the premiere is approaching, both sides have had a confrontation between the guests from the premiere theater, both of which have had an open or dark confrontation.

First, "Save Private Ryan" revealed that it was going to hold a premiere in the Holy Citizens Auditorium, but Paramount Pictures came in and robbed the theater of the day.

Then, the premiere guests, stars under the two brokerage companies, ICM and Caa, naturally became the first choice to be invited.

However, Caa has to face another fact, there are huge differences within them, and Tom Hanks and Ino Martin have invited many Caa stars to help Caa's superficial opponents...

The internal contradictions of caa are gradually becoming public, while the competition between the two films has become completely public.

"Save Private Ryan" was finally confirmed to hold its premiere at the Hollywood Chinese Theater. Two summer productions are about to usher in a formal confrontation. North America, from fans to critics, from media to Hollywood industry, are staring at this fierce competition.

Duke has never been afraid of competition. He is ready to go, just waiting for the troops to break through all obstacles and take the beachfront position of North American theaters. (To be continued...)

ps: Today's fourth update! The next third update is around 9 o'clock, 15 o'clock and 21 o'clock! I beg everyone to support you! The more votes, subscriptions, rewards, etc. are better...

Chapter 172: Conflicts are disclosed (please subscribe:
Chapter completed!