Chapter 1730 Agree to change the CEO for a monthly ticket
"If we look at each show or series, among the ten programs that have been viewed on Netflix for the most time, eight of them are from third parties, and only two are Netflix original programs.
This gives other opponents an opportunity to take advantage of.
As a video service provider with no ad fees, Netflix's competitors have never been free video sites like Youtube.
The smooth viewing experience without ads and competitive high-quality dramas are the brand image Netflix has always wanted to establish in the public's mind.
In this regard, Amazon, hulu, and HBOnow, a subsidiary of HBO, are Netflix's natural enemies.
And HBOnow was created by Richard Preple, and I think CW TV can completely copy an HBOnow!" Eddie said.
Yang Cheng deeply agrees with this. Last year, Netflix launched 320 hours of original video content in terms of self-produced drama production.
The global popularity of "House of Cards" has made Netflix spend a lot of money on the series. However, now, the quality of the series produced by spending money is far inferior to HBO. In other words, there are too few high-quality products! The average level is not as good as HBO!
In response to this, he said, "The dramas produced by Netflix have never formed their own unified style.
But HBO has implemented this very well!”
Eddie immediately continued, "This is also the credit of Richard Preple. HBO's 'It is not TV, it's HBO' is definitely a classic and worthy of the high-quality series produced by it.
The magic drama "Game of Thrones" that is popular all over the world, the slightly unpopular but catchy "The Atlantic Empire", the "True Detective", which is popular in nihilistic philosophy, and the mini-series of the same name "Oliver Kitrich" adapted from Pulitzer's award-winning novel.
In fact, except for "Game of Thrones", these classic dramas are more popular. Of course, I mean that the plot is moving forward quickly and the dramatic conflicts are strong. The literary color and spiritual elevation of other dramas far exceed that of other American Cable Channel. HBO can not only produce epic narratives with a grand background in the era, but also produce dramas that are subtle and portray personal subtle psychology, but they always implement a purpose - exquisite and more refined!
This was perfectly instilled at Richard’s request.”
Yang Cheng asked with a laugh, "Do you highly respect this person?"
Eddie spread his hands, "I just studied a lot recently and found that this person's ability is really amazing. I believe that as long as we give him enough freedom, he can completely copy the miracle of HBO on CW TV."
Yang Cheng couldn't help but feel a little regretful. He would have watched more American TV series in his previous life, at least he knew that more popular TV series could be snatched and produced by himself.
Eddie said again, "In fact, Netflix has done a very good job, but they lack the aesthetic feeling that HBO brings to the audience. For example, the third season of "House of Cards" has obviously fallen into decline."
Yang Cheng laughed, "You still watch House of Cards? I found the biggest problem after watching that drama for a few episodes~"
Eddie is a die-hard fan of "House of Cards" and asked curiously, "What?"
"It is to turn the US ZZ hub into a stage where a smart man plays with a bunch of fools."
Eddie recalled the plot and nodded, "It seems like that. I felt something was wrong when I watched the second season. Today I figured it out. When I felt it was very good, the screenwriter pulled the villain's IQ to below 80."
"Yes, this year is the fourth season, right? The editor should forcefully connect the plot to the election."
Eddie was a little disappointed, "That's too boring~"
Yang Cheng waved his hand, "You should be used to it. One of the bad habits of American TV series is that when there is a rating or on-demand rate, you can't stop the car at all.
Do you still remember the original British drama "House of Cards"? Although it has been filmed for three seasons, it only has 4 episodes per season, which are short and concise, and have become a classic drama in the 1990s."
Eddie affirmed, "Of course I remember, I am so obsessed with the new version because of the original TV series. What a pity that Netflix ruined a classic~"
"It's not that it's OK if you look at it purely from an entertainment perspective, remember to be too fascinated."
"Ha~ I know, don't worry, boss, I always watch TV shows late at night and don't delay work~"
"Of course I believe it, but since Netflix is mentioned, they have something worthy of our ability, and even HBO learns~"
Eddie guessed what Yang Cheng meant as soon as he thought about it, "Are you referring to Netflix's expansion strategy?"
Yang Cheng stood up and stretched his waist, "Yes, now he has independently operated his video network service in about 50 countries around the world. Compared with the conservative platform cooperation adopted by HBO when it expanded overseas, Netflix's choice to fight alone is not without risky, but such adventure also demonstrates Flix's ambition to unify the world.
The growth rate of users in the United States is getting slower and slower, and opening up new territory is an inevitable choice for Lfix. If it were me, I would have chosen the same strategy.”
Eddie frowned and put forward a different view, "I think the blind expansion like Netflix may not be a good thing for an Internet company.
Although Wall Street still has a bullish momentum against Netflix, Wall Street will not tolerate a company to seize users without making much money for a long time. What's more, the consumer habits and related policies of each country vary from place to place. Such rash and unremitting efforts are very hasty."
Yang Cheng knew that this was the difference in methods and methods caused by personal personality. He was personally radical and offensive, while Eddie was a little conservative and not greedy for merit and progress. Such a combination of two people could form a good complement. From beginning to end, Yang Cheng didn't want to have a CEO who expanded his territory for him. Instead, Eddie, a CEO who defended the city, was more popular with him.
No wonder Eddie admires Richard Preple so much, he is a completely different type of person!
Regarding Eddie's point of view, Yang Cheng thought for a while and said, "What you said makes sense, but I have to admit that Netflix's expansion has had a good effect. At least globally, Netflix's brand is much harder than HBO.
However, when entering other markets, Netflix did not do rigorously enough.
One of their advantages is to release all episodes on the online platform at once.
However, this advantage was completely exhausted in Country Z. Because of policy reasons, it is difficult for American dramas to be synchronized in Country Z. After a half-year review process and the deletion of large scissors, no matter how many episodes are, it will undoubtedly be launched on the market at one time, and Netflix's advantage no longer exists.
At present, the profit model of Z film and television dramas is still a free + advertising model. Who would be willing to pay Netflix? Even if the annual fee is not much, the most important thing is the problem of piracy. Hollywood has been trying to solve it for more than ten years, but the results are very little. Netflix probably has no choice, so failure is an inevitable result.
But in addition to other foreign markets in China, Netflix's share is rising steadily, so whether it should expand or not, and how to expand, maybe you have to have a good talk with Richard Prepler before making a decision~”
Chapter completed!