Chapter 0927 This is a big pit
Golf is indeed a sport suitable for rich people. You don’t sweat much after a game. You relax and bring your feelings closer, and you can move your body in one fell swoop.
After playing the ball, the three of them returned to the lounge and ordered a pot of tea, sat down and continued to chat.
Li Rui said: "Mr. Lu, Jinli's sales have been good in recent years. The advertisement I asked Liu Tianwang to do before was very effective. My father just read that advertisement and bought your Jinli's mobile phone."
Lu Bing shook his head and said, "It was a good thing in the past few years. Sales volume has dropped sharply in the past two years, and competition in the domestic market is getting more and more intense, so we need to explore overseas markets."
"I think Jinli needs to keep up with the situation. Everyone is making smart phones, and Jinli is still guarding the feature phone market, and sales will definitely be affected." Li Rui said.
Lu Bing sighed lightly: "Mr. Liu is responsible for Jinli's overall strategy. He believes that the feature phone market still has great potential to explore, so..."
This is the second time Lu Bing mentioned the "overall strategy", and Li Rui understood a little.
Lu Bing is the nominal president of Jinli. It is logical that he should be responsible for the production, operation and management of Jinli, but above him, there is also the chairman Liu Jinrong.
Liu Jinrong likes to formulate overall strategies. To be nice, he is a high-level view, and to be bad, he is unwilling to delegate power and be the Supreme Emperor.
Even if Lu Bing has any ambitions, he will be subject to Liu Jinrong. If it does not conform to the overall strategy formulated by Liu Jinrong, he will not be able to do anything.
A few years ago, Jinli did rely on Liu Jinrong's vision and R&D capabilities to step by step to the forefront of domestic mobile phones and achieve great success.
But Liu Jinrong was satisfied with temporary success and even became addicted to his success system and was unwilling to accept new things.
The times are developing and changing, mobile phones are constantly being updated, and the wave of smart phones has arrived, but Jinli is still staying in its own acre of land, focusing on the research and development of feature phones.
This is like after the machine gun was invented, it was still studying the smelting technology of the iron sword, which was a bit ridiculous.
Lu Bing should have his own ideas, but under the limitations of Liu Jinrong's "overall strategy", he has nowhere to play his skills, which is obviously a little depressed.
Li Rui knew that this was an opportunity, so he deliberately or unintentionally guided the topic on the smartphone and talked about the mobile phone that Xingrui was developing. Lu Bing was indeed very interested and kept asking some related questions.
The more the two talked, the more speculative they became. Lu Bing also said some of his understanding of the future mobile phone market, many of which fit the development trajectory of his previous life, which made Li Rui secretly admire him.
No wonder after Jin Li left, Lei Jun invited Lu Bing to Xiao Mi. This person is indeed a talented person!
After chatting until noon, the three of them had a casual meal at the club.
Li Rui asked while cutting the steak: "Mr. Lu, what do you think if I take over the Jiwu channel?"
Lu Bing was stunned for a moment and hesitated: "Do you really want to enter the Tianzhu market?"
Li Rui said: "Tianzhu is the second largest country in the world. The level of development of the telecommunications industry is relatively low. There are a large number of poor people, but it has great market potential. In my plan, Xingrui Mobile Phone is not just Huaguo's.
Xingrui should also be Xingrui from Yazhou and Xingrui from the world. So I must enter the second largest market in the world in Tianzhu."
Lu Bing thought for a while and said, "You are right... Actually, I have been to Tianzhu many times in the past few years. The mobile phone market there is very similar to the Huaguo four or five years ago. It is full of gold and full of opportunities. Tianzhu
The population exceeds 1.2 billion, the mobile phone users are only 400 million, and most of them are feature phone users. I think in the next few years, smart phones will usher in a huge sales wave in Tianzhu. Now it is indeed a good opportunity to enter the Tianzhu market.
.”
"So, Mr. Lu also believes that taking over Jiwu's channel is a good opportunity?" Li Rui asked.
Lu Bing was silent for a moment: "Mr. Li wants to hear the truth or lies?"
"Mr. Lu wants to tell the truth or lies?" Li Rui asked back.
Lu Bing smiled and waved his hand to call the waiter to order a bottle of wine.
The wine arrived, Lu Bing poured himself a glass and drank it all over and said, "No matter whether it was the truth or the lies, Mr. Li just thought that he had heard some drunken words, heaven and earth know, you know me, Miss Yao knows, how
?”
Yao Sixuan immediately said, "I am not interested in what you men talk about. Miss Yao doesn't want to know, she just wants to play basketball. You guys chat slowly." After saying that, she got up and smiled playfully, waved her hands and floated to play basketball like a butterfly.
Only Lu Bing and Li Rui were left.
Li Rui said: "Now Mr. Lu can say some drunken words."
Lu Bing said: "Do you think Jiwu's success in Tianzhu depends on channels?"
"What about that?"
Lu Bing said: "Zhang Wenming is definitely a god. I admire his insight into the market and consumer preferences. Do you know how many models Jiwu has launched in the Tianzhu market? Two hundred and thirty-eight types
, and it is still continuing to launch new models at a rate of five to eight per month!”
"These models are all designed according to the preferences of Tianzhu consumers, which is the ultimate of differentiated marketing. Some models are equipped with super large batteries. Because Tianzhu charging is very expensive, it costs 10 rupees (1.2 yuan) for half an hour to charge.
)! Some models are equipped with dual batteries. When one of them is taken, the other can also ensure phone calls. There is also a dry battery cell phone. When the lithium battery is out of power, you can temporarily use a No. 5 or No. 7 dry battery to ensure the phone
Calls. Because there are many local operators in Tianzhu and the cost of receiving calls from cross-operators is very high, Jiwu launched a four-card and four-stay mobile phone to facilitate users to use different SIM cards to make calls."
"There are also audio phones with external speakers and loud sounds. There are red thin mobile phones for the southern market in Tianzhu, and there are white thick mobile phones specifically for the northern market in Tianzhu. Because the colors that North and South China prefer are different, the phones are thin and thick.
The requirements are also different.”
"Jiwu also integrated more than 20 local dialects in Tianzhu on his mobile phone to adapt to user habits in different languages."
"The most important point is that Jiwu's mobile phones are very cheap. Korean Apple phones are sold in Tianzhu at more than 70,000 rupees, which are high-end mobile phones that only the rich can afford. The mainstream price of mobile phones for local brands in Tianzhu is 3,000 to 3,000 rupees.
The mobile phones in Jiwu are between 6,000 rupees, and the maximum is more than 3,000 rupees, which are aimed at the vast majority of the poor class.”
"I admit that Mr. Li's Xingrui mobile phone is very advanced in terms of functions, experience and concepts. It can be said that it is the best among domestic smartphones and is likely to achieve great success in China. But Mr. Li has a chance to achieve great success.
I think if Xingrui's mobile phone can achieve the same results as Jiwu when putting it on Jiwu's existing channels?"
After hearing this, Li Rui felt cold sweat.
Chapter completed!