Li Rui hasn't finished speaking yet.

"Traditional talent shows are actually not about choosing singers, but about idols. If this idol is remembered by the audience, it must always exist on this platform, determine a character, exist in the audience's expectations and imagination, and then obtain it from it.

Interest. Therefore, traditional talent shows like to make up stories, establish character designs, and deceive the audience."

"We don't create idols, we just show group portraits. Even if we are champions, his appearance on the show from beginning to end is no different from ordinary contestants."

"If you mentors have watched the auditions video, you will know that some of our contestants are well-known, but they will not be treated differently at all. If you should queue up, you should use a dressing room and a few people use it.

, the dress is also very ordinary, and you may not recognize others."

"Our show is about breaking the rules and giving the audience a completely different visual and auditory experience, and shifting attention from the singer to the music itself."

Wang Huan nodded: "It's very good to say, it can be seen that this is a program that is really considered for music, which is also the main reason why I agreed to participate. To be honest, I am very dissatisfied with the current situation in the music industry, dead and lack fresh blood,

So I want to use this opportunity to see if I can discover some new players for the music scene!”

Li Rui raised his glass: "I also hope that there will be more newcomers in the Xiayu music scene so that we can continue to do the show!"

Everyone drank it all in one go.

The party went smoothly, and the four mentors said goodbye one by one at around 9 o'clock.

Lu Yiwei and Xia Kai'an stayed and found a teahouse with Li Rui Tao Yuanyuan to continue the conversation.

Unlike the time when he just got into the teahouse, Lu Yiwei said with a bitter face: "Mr. Li, there are some minor issues in sponsorship and naming rights."

"Oh, what do you mean?" Li Rui looked silent.

Lu Yiwei sighed and said, "The naming rights have been discussed almost all. He is an internationally renowned daily chemical company and a partner of our Mars production for many years. However, due to the economic downturn this year, their performance has been problematic. I was familiar with senior management before.

After a change, I suddenly told me a few days ago that I had given up the naming.”

Li Rui said: "How much did you set the naming right?"

"Sixty million." Lu Yiwei said.

Li Rui nodded and said, "It's a lot."

Lu Yiwei smiled bitterly: "After all, our investment is huge. The production cost of the program is nearly 100 million. If you don't need a lot of naming fees, you can't recover the cost at all."

Li Rui didn't say anything, and looked at Xia Kai'an and said, "There are problems on the Blue Platform?"

Xia Kai'an said: "There are two main problems. One is that the publicity association has never passed the application for advertising, and the other is that the advertisements are not sold well. The twenty-minute advertisements are now only discussed for nine minutes."

Li Rui said: "You shouldn't ask me the first question, ask Yuanyuan."

Tao Yuanyuan curled his lips: "I want me to say hello again? I have made a lot of favors for your sake."

"I'll give you back when I look back." Li Rui squeezed his eyes.

Tao Yuanyuan felt a fever, but he still pretended to be aloof and cold and said, "Just listen to you, but you won't practice."

The first problem is solved. If Tao Yuanyuan greets him no longer works, then no one can solve this problem.

As for the second question, Li Rui remembers that when the first episode of "Good Voice" was broadcast in his previous life, the advertisements were not sold out because advertisers had some doubts about the form of the program.

No wonder customers have doubts. Various talent shows are rampant over the years. At most, every local station is talent show. Various duels are eliminating and resurrection votes have caused chaos and vulgarity. The audience is already a little tired of this model.

Moreover, the four newly identified mentors are not attractive either.

Wang Huan is indeed the eldest brother, but he gives people a very positive impression. Is it really suitable for variety shows?

Although Lao Na is the queen of the world, she is not very popular. She still has some black materials. Can she attract young audiences?

Yu Qing and Yang Shen are not popular enough, and customers are worried about whether their combination will work.

Until the first episode was broadcast, the customer was still hesitating and then...the price increased.

The customers who used to ignore each other soon discovered that "Good Voice" was something they could not afford. All the customers broke their heads and wanted to get a piece of the pie from the twenty minutes of advertising time, even if it was only twenty seconds.

OK!

Li Rui thought for a while and said, "Old Xia, if Lantai has any concerns, you can just pack all the advertising time for me and I will distribute it. How about I bear the profit and loss by myself?"

Xia Kaian said in surprise: "Mr. Li, then you have to take a lot of risks!"

Li Rui said: "It's okay, I can't let you lose money, right? Give me a price, and I'll call the money in a few days."

"This..." Xia Kaian looked embarrassed, "Mr. Li, I don't know what to say. I will use tea instead of wine, and I will toast you a glass!"

Seeing him pouring a cup of hot tea into his stomach, Li Rui was afraid that he would burn his throat.

I don’t know what Xia Kaian will think after the first episode of "Good Voice" is broadcast in a few months and Li Rui makes a big profit after he sits on the ground and makes a fortune. Will he think of the hot tea tonight?

In fact, Li Rui is not mainly for making money, but Xingrui h1 is also launched at about the same time, which just needs a promotional approach. As the most popular variety show this year, "Good Voice" must of course not be missing the figure of h1.

It is too cost-effective to use the money earned from other customers to supplement the advertising fees of h1.

As for the naming rights, Li Rui has also thought about it.

He said: "Director Lu, you don't need to hurry up on the naming rights. I suggest you go and find Jia Shaobao."

Jia Shaobao? Lu Yiwei was stunned.

Li Rui said: "Jia Shaobao is recently suing Wang Shaoji, the original partner. The two sides are arguing about who is the authentic herbal tea. They urgently need a high-quality exposure platform to amplify the brand. "Good Voice" just meets their needs, and in addition

I'll give them another slogan for free."

"What advertising slogan?" Everyone was very curious.

Li Rui said word by word: "Authentic herbal tea, authentic and good voice!"

Lu Yiwei sucked it for a few seconds, gave a thumbs up and said, "It's amazing, it's amazing, it's really wonderful!"

The things that made Lu Yiwei and Xia Kai'an worry about are temporarily solved. Although they don't know how the effect is, Li Rui has long been confident.

After drinking two cups of tea, the few of them went home. Li Rui took Tao Yuanyuan home for granted, and then naturally found an excuse to have a bit of dry mouth after drinking tea and went upstairs. After entering the door, Tao Yuanyuan could not be allowed.

Rolling straight into a ball, rolling from the foyer to the living room, and then rolling from the living room into the bedroom...

After finishing, Tao Yuanyuan asked, “How many times have you been this month?”

"Uh..." Li Rui blinked, "Don't care how many times he has, more withdrawals and less supplements, come again!"

It’s not necessary to mention the romantic night.

The next day, I woke up and had another fight, and then I went to work with a refreshed look.
Chapter completed!