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Chapter 1504 Business Class

Li Rui had thought before that Lin Shiling was pretty good with Li Zhengzai, and he should wish their lovers finally got married. When he saw her cheerful look, he blurted out: "You are talking about Li Zhengzai, if it were him,

I suggest you keep your distance.”

After saying that, his heart was stuttering.

This behavior seems a bit bad...but he has been so bad so many times, so he doesn't care about it any more.

The main reason is that Lin Shiling is too important. In the future, whether she wants to deal with Korean stars or join forces with Korean stars, she is a very critical figure and must not be let go.

For my career, Mr. Li Zhengzai, you should sacrifice it. Anyway, you are so handsome and don’t worry about not being able to find a woman, right?

Lin Shiling was stunned for a moment: "Why?"

Li Rui coughed lightly and said, "Do you know the Dongyang Group?"

Lin Shiling nodded and said, "Of course I know that my mother and Ms. Li Huiqing of Dongyang Group are good friends. My family also has a lot of contact with their family. What does this have to do with Dongyang Group?"

Li Rui said: "As far as I know, Li Zhengzai had established a real estate company to develop an apartment building, and the contractor was Dongyang Group. There was a big problem with that building and might cause a big lawsuit. If you don't want to get involved, the most

It’s good to separate from them.”

"Why do you know this!" Lin Shiling was surprised.

Li Rui smiled and said, "Maybe it's because I can see the photos."

Chaodao people often steal the culture of Huaguo because they have a very inferior gene in their nation, and their culture is too influenced by Huaguo. Often, they will believe more fanatical about what Huaguo believes in.

For example, Huayu, many Huayu people criticized Huayu every day, believing that Huayu was completely incompatible with science and wanted to completely kill the things left by our ancestors.

Chaodao people highly praised Huadian and renamed Huadian. Chaodao clinics can be seen everywhere on Chaodao streets. Many medical universities have opened Chaodao medical sciences. The famous Chaodao doctors have a lot of income and

With a very high social status, some pharmaceutical companies are constantly studying ancient recipes of Huayi, using modern technology to improve manufacturing and promote it to the whole world.

For example, fortune-telling and reading photos is considered feudal superstition in Huaguo, but Chaodao people highly value physiognomy. Fortune-telling and divination have even become an industry with a market size of 2 trillion Chaodao yuan in Chaodao. Many Chaodao people live.

No matter what happens, he will go to the death and look at the face of the candidate. Even when the presidential election of the Asahima president, the face of the candidate will become the focus of the attention of the Asahima people.

So Li Rui said that he could look at the face, and Lin Shiling immediately showed a strong interest, forgot about Li Zhengzai's affairs, and said happily: "Really?"

Li Rui said: "Don't believe it? Then I'll show it to you."

Lin Shiling asked: "See your face or your hands?"

"Hand it." Li Rui said.

Lin Shiling stretched out his right hand and opened it to Li Rui to show it.

Li Rui looked at it carefully and said nonsense: "I saw it."

"What did you see!" Lin Shiling asked curiously.

"I can see that you like drinking ice magnesium very much." Li Rui said seriously.

Lin Shiling was stunned for a moment and laughed: "You liar!"

After laughing and making a fuss, the blind date was skipped. Li Rui was probably disturbed by himself. Even if Lin Shiling wanted to go on a blind date, he would not consider Li Zhengzai for the time being.

But Li Rui still felt that she should find something to do...

"You said before that Elephant Group wanted to invest and build a factory in Huaguo. What type of food do you plan to produce?" Li Rui said.

Lin Shiling said: "The main ones are Chaodao kimchi and hot sauce. But I am still a little worried, afraid that the Chinese people in Huadao are not used to the traditional taste of Chaodao."

Li Rui said: "Habits can be cultivated, just like you, the people of the island and the islanders, who didn't drink coffee before, weren't they cultivated by Nestle!"

Lin Shiling said in surprise: "What does it mean?"

"Don't you know?" This time it was Li Rui's turn to be surprised. Lin Shiling, as the princess of the Elephant Group, didn't know such a classic marketing case.

Lin Shiling shook his head and said, "I really haven't heard of it. Can you tell me?"

Li Rui said: "Let me take the island country as an example. The island people are like you island people. Almost everyone has a cup of coffee. It seems that they can't live without drinking it for a day. In fact, before the 1970s, the main drinks of the island people

It was tea, not coffee. When Nestlé wanted to open up the island market, it conducted market research with consumers and asked about their views on coffee. The result was that Nestlé was very excited. Consumers of all ages liked the taste of Nestlé coffee.



"So Nestlé invested a large number of products into the island market and carried out overwhelming marketing, but what shocked them was that the islanders did not buy it at all."

Lin Shiling said in surprise: "Why? Don't the islanders like coffee very much?"

Li Rui smiled and said, "Nestlé also wanted to know why. They thought of many ways but could not reverse sales. In the end, there was no way, so they hired a marketing expert to do marketing. At that time, Nestlé's move caused a lot of trouble.

The controversy.”

"Why?" Lin Shiling asked again, and in front of Li Rui she seemed to have become a book called "100,000 Whys".

Li Rui said: "Because this Round Corner Love, named Lapaye, is not a professional marketing person, but a child psychiatrist. What he is best at is not marketing but psychology. His idea is that people can't tell you.

What do they really want?"

Lin Shiling sucked this sentence and thought of himself again.

Yes, people sometimes do this.

Just like when she returned home from school, her parents suddenly told her that she had betrothed her to Prince Li Zailong of the Korean Star Group.

Will she do it?

In fact, she was only twenty years old at the time and didn't understand the meaning of marriage at all. She wanted to continue to go to school and didn't want to get married, but when she saw her father's strict face and her mother's expectant eyes, she couldn't say anything she refused.

Can nod and agree.

Even if marriage is so important, it is conceivable how likely people will lie or say insincerely in the face of an ordinary market survey.

Li Rui continued: "After investigation, Rapaye found that the islanders have never liked coffee. Their living habit is to drink tea. If you want to sell coffee to the islanders, you must first get used to the existence and taste of coffee!

Then he did a planning that is so far a classic in marketing."

"What planning!" Lin Shiling probably knew what Li Rui was going to say, and was looking forward to the answer very eagerly.

Li Rui said: "He asked Nestlé to launch a lot of coffee-flavored candies in the island market."

"Coffee Candy?" Lin Shiling blinked. She never expected that such a plan would be planned, and she didn't understand what it was.

If the islanders don’t even drink coffee, how can they eat coffee-flavored candy? What does this have to do with selling coffee?

Li Rui said: "The coffee candy launched by Nestlé has many varieties and tastes, and the price is also very low. It has successfully entered the market for young people and children. After tasting it in the island country, children and young people and even the elderly gradually accepted the taste of coffee.

After several years of market cultivation, Nestlé launched sugary coffee-flavored beverages, and finally turned to coffee products, gradually opening up the island market. The current island country has changed from a country that does not drink coffee at all.

The country with the largest per capita consumption of coffee in Yazhou!”

Lin Shiling exclaimed: "So amazing! Can I also learn from this idea and promote tea and hot sauce to the whole world?"
Chapter completed!
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