The reason why Li Rui saw Jin Zhengyu in so many online game companies in Chaodao was that in a few years, Jin Zhengyu was troubled by illness and wanted to take over nexon's shares.

But Li Rui hasn't figured out whether to interfere in Chaodao's online game industry.

The era of mobile games has arrived. In the future, Chaodao Games' influence in the global market, especially Huaguo, has gradually diminished. All large game companies are on the decline. Until a company became popular because of a battle royale shooting game, it turned out to reverse some declines, but it was just a comeback and had no impact on the overall situation.

Instead of acquiring nexon, which is still at its peak, it is better to use this money to invest in mobile game companies, such as Finnish supercell or directly acquire the parent company of "Zhilong Mystery"...

If you have to say that there is something that can prompt Li Rui to covet nexon, then there is only one reason to snipe the penguin.

"Dungeons and Warriors" is one of Penguin's biggest money-making tools in the game field. From its launch in 2005 to Li Rui's time travel in 2025, this game has generated more than 18 billion magnesium revenue worldwide, and three-quarters of the revenue is earned in the Huaguo market. As a game agent, Penguin can be said to have made a lot of money!

If you can acquire nexon and terminate Penguin’s agency contract, it will be a good way to harm others and benefit yourself.

However, this way of eating is a bit too ugly. Li Rui would not do this unless he had to.

Jin Zhengyu is 44 years old and is at the age of being a strong young man. His wealth has soared recently. It is indeed difficult to believe that he has only ten years of life left.

Li Rui wanted to remind him to pay attention to his health, but he didn't know what disease he had in his previous life. Besides saying such words, they would not gain any gratitude, so it would be better to keep silent.

Under Xue Chaohao's introduction, Li Rui and Jin Zhengyu hit it off at first sight, and started a series of discussions on the current situation of Chaodao online games, several of nexon's current main projects, and the future development trend of the game industry.

The main topic is Jin Zhengyu, and Li Rui just echoed. Faced with this kind of game tycoon, Li Rui hid his hand so that he would not let go of the secret of heaven. It would be bad if Chaodao game industry recovered.

After Jin Zhengyu said it a lot, he said: "Mr. Li, nexon has moved its headquarters to the East Capital of the Island Country. In the future, it will use Dong Capital as its core and Chaodao as its production base to promote the company's game business to Quanyazhou. I know that your Ring is the hottest Ott software in the Island Country. I think can I copy the success of the Nexon cooperation in Huaguo and Penguin in the Island Country, and occupy the online game market in the Island Country through the cooperation between the two companies?"

Li Rui really wants to laugh.

Island Online Game Market?

That's a big fucking pit. How many game companies are dead in their predictions of the island market!

The island country does have the best game market in the world, and players have strong consumption willingness and ability. A brief introduction to the data from ten years later, the island country game market has a single game download payment of 25 magnesium per person, which is far ahead of other countries in the world and is 5 times that of the magnesium market!

Whether in terms of payment rates or per capita consumption capacity, island countries have great attraction to game companies, but various companies have come to hope to occupy the island market, but one after another, and few people can make money from island countries!

This is because the preferences of island players are so special. No matter how great a game has achieved in other parts of the world, island players do not buy it, and this is true whether it is stand-alone or online games.

For example, after the xbox360 version of the science fiction role-playing masterpiece "Mass Effect 2", which was rated as the best game of 2010 by many media, entered the island market, it only sold more than 8,000 copies, and lost all its shorts!

There are also games such as "Fables 3", "Fallout 3", "Fallout: New Vegas", "Call of Duty: Modern Warfare 2", and "Call of Duty: Black Ops", which often cut sales of millions in Europe and the United States, but when they go to island countries, they are not suitable for the local conditions and can sell 50,000 copies.

Of course, there are factors that cause failure in game companies' marketing, and more importantly, cultural differences.

Ou Magnesium Game Company has failed repeatedly, and Chaodao’s game company may not be able to succeed.

Although Tokushima and Island countries have common grounds in Dongya culture, the game preferences of players from both countries are actually different. Tokushima's games focus on competitive nature, focusing on upgrading and fighting monsters, while Island countries focus on casual-style games.

The game of Chaodao can be very popular in Huaguo, because Huaguo players' preferences are also upgraded to fight monsters. However, when the same game is placed in the island country, players in the island country may not even look at it. They think that the paper people in the second dimension are much more cute than those monsters with ferocious faces. Why fight monsters? Look at how good the girls are!

Another most important factor is that island players have gradually shifted their focus from computers to mobile phones, and even portable handheld machines such as PV and 3ds are no longer good, let alone computers.

Thanks to the loss of nexon, it is one of the top game production companies in Chaodao. Nowadays, I still stick to the PC game thinking, so it is no wonder that it is getting weaker and soon loses competitiveness.

However, today, relying on the enthusiastic sales of major agents in the Huaguo game market, Chaodao game companies have helped Chaodao game companies to make countless money. Chaodao game industry is still in a very strong stage, especially Penguin agents' online games such as "Cross Fire" and "Dungeon and Warriors" are extremely popular, and it has helped the three companies of nexon, ncsoft and nhn to squeeze into the top 20 of the world game companies' revenue rankings.

The proud Chaodao Game Company did not realize the arrival of the predicament at all, and it was natural to want to enter the island market with drastic measures.

Of course, Li Rui would not stop him. The more miserable the failure of nexon, the more opportunities he has. If he can buy Neople, the developer of "Dungeon and Warriors", under nexon, wouldn't he make a profit?

Besides, when it comes to cooperating with nexon, ring actually doesn’t need to pay any price. At most, it will provide certain traffic support, which is basically a business without capital.

But one thing must be made clear: not accepting profit sharing is a fixed fee!

Li Rui tactfully proposed that since Ring's business cooperation model has not yet been fully formed, if both parties cooperate, he hopes that Nexon will provide fixed fees to Ring to provide promotion-related services.

In this way, the relationship between the two parties changes from a partner to a ring to provide services to nexon.

Jin Zhengyu didn't expect Li Rui to make such a request, and he couldn't help but be overjoyed.

Compared to sharing, Jin Zhengyu prefers this cooperation model.

"Dungeon and the Warriors" was successful in Wah Guoda, but nexon could only get a small portion of the profit, which made Jin Zhengyu very upset and always wanted to seek change and take control of the dominance in his own hands.

Now that Li Rui takes the initiative to give up the share of the right, Jin Zhengyu is of course very happy.
Chapter completed!