Chapter 1044 Super Oolong
The so-called mistakes, tongue errors, and pricing errors are all scripts that have been designed long ago.
Inspired by various live streaming anchors who were popular on the Internet ten years later, similar scripts emerged one after another.
Ten years later, the public has been baptized by various routines and scams, and has long been used to such scripts. If they can still be fooled, it is either the village must be connected to the Internet or it is really a bit stupid.
But in 2011, those netizens who thought they were very smart were similar to the simple villagers in the RPG game in Li Rui's eyes, which was so easy to fool!
Li Rui has also conducted market research before. Consumers can accept the price of mobile phones with hardware configurations such as Xingrui H1 at around 2,500 yuan.
If the h1 is priced at 2499, there will definitely be consumers who will pay for it, but the competitiveness will be very limited. On the one hand, you have to withstand the suppression of Android market overlords such as Korean star HTC, and on the other hand, you have to face the erosion of low-end counterfeit phones. Maybe you can have sales of hundreds of thousands, but that is not what Li Rui wants!
Li Rui has never been a star-Rui H1 to make money, but to rely on hardware to open up the industrial chain and form the hardware foundation of the Internet ecosystem. Making money is better, and losing money doesn’t matter. In short, this strategic goal must be achieved.
So he simply priced Xingrui mobile phone at 1,999 yuan, which was almost the hardware cost price. If it was combined with marketing expenses and channel fees and various losses, it would be possible to lose a little.
This kind of loss is within the scope that Li Rui can bear, and is to grab the market!
When Xingrui's mobile phones sell millions, it may have lost hundreds of millions of dollars on the books, but the strategic significance brought by this cannot be measured by money!
What's more, Li Rui has many tricks to make a lot of money. Keeping his troops temporarily does not mean he is not used. When you need to make money, you can take out one trick, and the money will come!
Either don’t do it, and do it without doing it, and block the retreat of other manufacturers!
...
Li Rui put on simple makeup in the background and returned to the stage. His swollen eyes, haggard expression, and low emotions all expressed his inner struggle and depression to the outside world.
Many people feel a little sympathetic to Li Rui, but when they think about taking advantage of 500 yuan, they smile again.
A voice came from the audience: "Is it really sold for 1999? Isn't it a lie?"
Li Ruihan pressed the remote control with his face, and the 2499 on the big screen finally turned over and became the logo of Tianmiao, Jingdong and Xingrui's official websites.
He heard him say weakly: "After a word is said, it is hard to catch up. Since you agree to everyone, you will definitely do it. From midnight tomorrow, Xingrui h1 will open reservations in Tianmiao Mall's official flagship store, Jingdong self-operated and Xingrui official website mall, and will ship the order number one after another on August 15, with the first batch of 300,000 units supplied..."
He hurriedly finished his lines as if he had suffered a huge grievance and finally bowed deeply: "This press conference ends here. Please leave the audience in an orderly manner. Media friends, please go to the small conference room in twenty minutes to participate in the question session after the meeting. Thank you for your cooperation."
Seeing his sad face, the audience really couldn't bear to sprinkle salt on the wound anymore, but someone asked: "Are all 300,000 units really available at the price of 1999? Will it not raise the price at will?"
Li Rui asked in grief and anger: "Is this appropriate to ask this question at this time? How do I ask me to answer? I have to cry on the spot before I stop?"
The audience was very satisfied: "Don't cry, let's just ask! Let's go home and buy your phone now!"
The audience left one after another and the media went to the conference room.
During the questioning session, Li Rui, the founder of Xingrui Mobile, Qian Weichen, chief engineer, Wang Junyu, the head of Xingrui Os, and Du Weiguo, marketing director, and others were interviewed by the media.
No media asked anyone else questions at all, they all surrounded Li Rui and almost stuffed the microphone into his mouth.
"Mr. Li, what's going on with the tongue today? Was it intentional or a real mistake?"
Li Rui said with a dark face: "Is there something I cheated on myself like this? Why didn't I make money well and have to lose money to sell my mobile phone?"
"Mr. Li, if the first batch of 300,000 units are sold in 1999, Xingrui may lose more than 100 million yuan. Will the company be under financial pressure?"
"What do you think?"
"Mr. Li, will the second batch of supply still be sold at the price of 1999?"
"It should be."
"Mr. Li, will Xingrui mobile phones really be sold at a loss price? In this way, will the company encounter great financial pressure and ignore the company's interests for a little face. Do you think you are a qualified founder?"
Li Rui was furious: "Which media are you from?" After saying that, he left!
"Mr. Li! Don't leave, Mr. Li!"
"Mr. Li, let me answer another question!"
At the same time, Xingrui's customer service also entered the live broadcast room of Cool Liu and Xinlang VB and accepted questions from netizens.
Netizens have no problem, and they all reviewed comments about Li Rui in the comment section.
[Mr. Li is a good person in his life!]
[Please take care of yourself and keep working hard. We are waiting to see you at the h2 press conference!]
[Xingrui mobile phone must not go bankrupt!]
Similar discussions also appeared in the most eye-catching places of Xinlang VB, major forums and various websites.
[Xingrui Mobile Founder's Tears on the Spot at the press conference!]
[Xingrui's mobile phone press conference made a big mistake, the founder suffered from face and life!]
[It went bankrupt after a press conference, and this mobile phone manufacturer suffered a huge loss!]
Most of the people join in the fun, and some experts have begun professional analysis.
Some people listed all the hardware of Xingrui h1. After the current market price is accumulated, the cost price is about 1,850 yuan. In addition, marketing expenses, publicity expenses, channel expenses, terminal profits and other costs are indeed more than 2,300 yuan, which means that selling a Xingrui mobile phone will lose three or four hundred yuan.
Some people compared the prices of the same grade models on the market and concluded that the original price of Xingrui H1 of 2,499 yuan was not particularly competitive, but it was also very kind and affordable, while 1,999 yuan was simply a huge advantage!
These professional analysis proves that the price misunderstanding of Xingrui mobile phones is true, pushing the atmosphere to the climax.
According to Xinlang VB statistics, there were more than 5.1 million viewers at the peak of the live broadcast room that night, and more than 3 million related VBs were released before and after the press conference, and related topics were always among the top three hot search lists.
Kuliu also set a new high in number of online users, with more than 200,000 users temporarily registered to watch this live broadcast alone!
On other forums, any topics related to Xingrui have become popular.
Chapter completed!