Chapter 346 Black Hearted IBM(2/2)
"It's better that IBM purchases optical drives based on that quotation, but the market-oriented pricing power belongs to IBM."
"Mr. Lewis, Hongchuan Electric will not give in on its pricing power. There is no need to mention that point again."
Just kidding about a product that has monopoly implications, how can we give them the pricing power?
Hong Chuanfeng refused without even thinking. He knew what IBM was planning. It was just to raise the price of the optical drive and make a profit for himself.
But whether IBM's heart is too dark, Hong Chuanfeng is worried that the price they set is too high, which will affect its rapid expansion in the field of optical drives.
For example, IBM's own personal computer 5150 series, the cheapest one is priced at US$1,535, the ordinary configuration is US$2,000~3,000, and the high configuration can reach US$4,000.
Yes, I read the price of PCs in US dollars correctly.
Although people in the United States are wealthy, the high price is destined to prevent explosive growth in personal computer sales.
But how many people know that IBM's personal computer costs about $600 if you count the cost of parts.
The profits therein are astonishingly large and far beyond the imagination of ordinary people.
IBM may be able to use high research and development expenses to explain the reason for such pricing, but in Hong Chuanfeng's view, it is still a bit too high.
In order to ensure profits, appropriately lowering the selling price will be more conducive to the expansion of market share.
If the pricing power of the optical drive is given to them, Hongchuanfeng doubts that IBM will be able to sell it for $1,000.
After all, compared to the US$400 of a floppy drive, it is normal for his optical drive to be twice as expensive.
Someone will indeed pay for $1,000, but there are only a few people who can afford it.
Therefore, Hongchuan Feng feels that it is enough to maintain a price similar to that of floppy drives in the East.
It is profitable and does not worry about sales, which can also make up for the shortcomings of current optical discs that cannot write data.
Seeing that Louis wanted to say something, Hongchuan Feng asked him to calm down.
"Taking into account that the application platforms of optical drives are divided into mainframes and personal computers, their optical drives will also be designed accordingly.
For example, mainframe computers have high requirements for error security, and they will design a series of insurance measures for optical drives.
For example, there will be additional chips for auxiliary work such as the optimization of shock-proof structures and data analysis.
Of course, due to the increase in design costs, the selling price will also increase."
"Different versions of optical drives?" Louis' eyes lit up, "Mr. Hongchuan can explain it in detail."
Chapter completed!