On the morning of the 12th, almost all Douyin morning anchors started broadcasting.

Douyin has invested heavily in live broadcasting this year, investing in various investment and promotion channels regardless of cost.

Neither the anchor nor the guild would doubt the strength of a giant company with a market value of trillions in this regard.

This is also true. The current Douyin live broadcast is indeed a brand new trend, and various new live broadcast forms are constantly refreshing the views of seniors in the live broadcast circle.

In the past, there were four types of live broadcasts, one was games, one was celebrity shows, one was lifestyle, and one was sports.

But after the rapid development of Douyin this year, many people know what live streaming is called, and it is also unexpectedly popular.

It was only recently that everyone discovered that short videos combined with live broadcasts can actually do so many things, and many small guilds have even shifted their traffic to live broadcasts to bring goods.

But as far as the live broadcast circle is concerned, live streaming can only be regarded as an emerging trend. The middle level of live broadcast is still games, and the end is still star show.

In the past thirty hours since the event on the 11th, the overall rankings have been plowed by these big funny anchors.

Currently, the highest ranking song on the list is Xingyao’s [Art Autumn], with a total ranking of 135 million.

Ranking second is the head anchor of Julu Guild [Aiya Aiya], whose total list has just reached 100 million.

Ranking third is the head anchor of the Streamers Guild [Annie Has No Little Feet], with a total of 80 million.

Although Xia Baibai is not low on the list, because Xiaosha hasn't made many moves yet, she only broadcast live at night, so the total list now is only 50 million, ranking sixth.

Nowadays, what most guilds are more concerned about, in addition to rankings, is the popularity rankings of anchors.

Douyin's scoring rules this time are divided into two parts, one is the ranking list for earning money, and the other part is the popularity ranking list.

Based on the highest popularity of an anchor within the three-day activity period, this number multiplied by one hundred is the popularity list, and the two lists are added together to get the final score.

As far as the popularity of Douyin is concerned, it is possible for an anchor to reach 10 million or 20 million popularity in a short period of time if there is no interference. Zhou Meng previously

It has also been verified in the Broken Live Broadcast Room.

Once the popularity reaches 20 million, Doujia will only invest around 100 million. Multiply this number by 100 to get 2 billion.

No matter how you look at it, it is a very cost-effective thing to get a list worth 2 billion yuan.

But the problem is that there is no way to hide this kind of thing.

From the beginning of the event, each guild has been staring at the big anchor opposite, and they will react immediately if there is any upward movement in popularity.

As soon as you vote for Doujia to increase your popularity, countless guilds will immediately vote for their own guild anchors to share your popularity and snipe you.

No one wants their opponents to get the two billion list so easily. This is the simplest human nature.

Douyin has a maximum of 70 to 80 million users at the same time, of which only 10 to 20 million people watch the live broadcast. The upper limit of popularity is almost certain.

If you invest in so many Doujia together, if you originally invested 100 million, you could get 20 million hits. After the distribution, you will have 5 million in your hand, which is considered good. After all, Doujia's investment model is based on person-time, and

It's not calculated per person.

If you invest 10 million traffic, if there are not 10 million users, then you will choose to send these users a few more times to reach this number.

And if five million is doubled a hundred times, it will only be on the list of 500 million, and the effect is no longer that big.

What's more, no one can say for sure whether there will be 5 million traffic, and it is not cost-effective to calculate it from a cost perspective.

Therefore, the popularity list froze right here, and everyone was waiting for the first one to take the lead.

Zhou Meng went to the company during the day to learn about the current progress of the variety show.

The event has now entered the final preparation stage, and filming will begin in just a few days.

As for the issue that Zhou Meng had considered before, that the level of Internet celebrities was not enough to support the scene, Xiao Yang also gave a solution.

When Zhou Meng heard this solution, he was almost stunned.

"Are you right? Do you want me to participate in a show or a live broadcast of a romance show?"

Zhou Meng first pointed at Xiao Yang, and then pointed at himself, with a look of disbelief on his face.

"Yes, boss, you are now considered a member of the internet celebrity, and you have already appeared on Tiger Shark's live broadcast before. There will be no loss in showing your face again." 81zw.??m

"If you participate, I won't have to invite celebrities to support the stage."

Speaking of this, Xiao Yang suddenly laughed evilly.

The purpose of this love variety show is to promote the app that Starlight Media will soon develop online, and the main content is also produced by these Internet celebrities.

But the level of Internet celebrities is just there, singing and other things are not as good as stars, and it seems that the aura is much worse.

She originally wanted celebrities from her own company to support the scene, but finally tried it and found that it didn't work at all.

The auras of celebrities and Internet celebrities are really very different. Someone like Jian Xi who is good-looking and talented can still outshine the celebrities, but most of the other Internet celebrities are simply crushed and nothing is left.

Can't afford the attention.

But letting Zhou Meng participate would not have this problem.

Zhou Meng is considered a person in the entertainment industry, but not necessarily a person in the entertainment industry.

He has enough celebrity status but is not a star-studded person. He is also a man and will not cause too many complaints and conflicts. It is simply the perfect fit.

"I asked you to research a solution, but you gave me this solution after researching it for so long?"

Zhou Meng looked at Xiao Yang dumbfounded.

This girl's mind is indeed a little too lively, right?

Organize an event and involve yourself as the boss?

"Boss, there is no other way. Besides, Jian Xi still wants to participate. You don't want her to compete for CP with other boys, right?"

Zhou Meng rolled his eyes at Xiao Yang:

"I suspect you are CPUing me."

"Boss, just agree. Although all the girls in this event are Internet celebrities, the girls I selected are all very good-looking. You will definitely not lose money by participating!"

Xiao Yang smiled and took out the invitation catalog, which also contained everyone's photos.

Zhou Meng glanced at it, his eyes suddenly lit up, and then he calmly pushed the catalog back to Xiao Yang:

"Okay, okay, it's all for the company, but it's just this time."

Hearing what Zhou Meng said, Xiao Yang's eyes suddenly narrowed in joy.
Chapter completed!