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Chapter 98 Bad News

 Chapter 100 Adjustment

Is there such a thing?

Lin Muchen frowned, took out his phone and looked at it carefully.

Those who have signed contracts with Longcheng Entertainment include stand-alone games, online games, new games, and old games. In short, everyone is welcome.

Their star-hunting plan has not yet been released, but Dragon City Entertainment has taken over it first.

And it looks a bit targeted.

Otherwise, if he didn’t post it sooner or later, why did he have to do it after Chenxing announced the World Championship?

This is obviously to grab the popularity.

But this trick works quite well. Under the hot search comments, many players are discussing excitedly. Some want to buy old games to reminisce about their youth, and some are discussing new games.

"Currently, these games should be attracted by the low commissions offered by their platforms. And based on the information we have collected, Longcheng Entertainment seems to have assured them that they will also create their own creative workshops."

Hu Gang said worriedly.

In fact, when creative workshops became popular, these game companies had already hesitated.

After all, the driving effect of the Creative Workshop is so terrifying that any game manufacturer has to pay attention.

Longcheng Entertainment's commitment is a reassurance for them, allowing them to hand over the game to Longcheng Entertainment with confidence.

And if the creative workshop is really built by it, it will definitely have a big impact on Xinghai.

After reading the hot search, Lin Muchen shook his head: "Don't worry, if they could make a creative workshop quickly, they would have already done it, and they are still dragging their feet until now?"

I guess they encountered a bottleneck during production.

Apart from anything else, the statement "The creative workshop may need to open up part of the engine source code" is enough to keep them wrangling for a long time.

Moreover, signing games like this will inevitably lead to some problems.

For example, the quality of games varies, stand-alone games can only be understood after purchasing them, the cost for players to distinguish is too high, etc.

Thinking of this, Lin Muchen said: "Go and call Uncle Hua over."

Hu Gang nodded and left, and soon followed Hua Yuansheng back to the office.

After briefly explaining the situation, Lin Muchen paused and then said: "Although they have the first-mover advantage, they are not without their weaknesses. It's just that if we only launch the [Star Hunting Plan] later, it will be a bit inadequate.

Uncle Hua, please remember it and let Development 2 add some new things."

"Okay."

Hua Yuansheng took out the notebook and pen he carried with him.

Lin Muchen thought for a while and continued: "Since Longcheng Entertainment wants to create a hodgepodge, then we will take the route of a boutique platform."

Hua Yuansheng wondered: "Do we need to set up a special review department, and games that do not meet our requirements are not allowed to be online?"

This requirement is too high.

Having one more department will cost a lot more money.

Besides, what is a quality game and what is a non-quality game?

There are ten thousand Hamlets in the hearts of ten thousand people. You can’t impose one person’s wishes on everyone, right?

Even Chenxing cannot guarantee that the evaluation of games is completely objective. If a game's reputation deteriorates after it is launched, their efforts to build a high-quality platform will be in vain.

Lin Muchen shook his head: "The cost is too high, and the probability of word-of-mouth collapse is very high. What I mean is that while the original investment and the goal of supporting small and medium-sized game studios remain unchanged, new content will be added: dividing the store into boutique areas

And the general area, then..."

"Then?"

"Open game refund channels."

Hua Yuansheng was a little confused.

Just now, we were talking about the problem of launching the game, but why in the blink of an eye are we saying that the game has been refunded?

But soon his eyes widened again.

Wait, refund?

WTF?

Let the game company return the money it has already received to the players?

Can they agree?

But Hua Yuansheng did not refute immediately, but waited for an explanation.

After all, every time Lin Muchen's fantastic ideas would be a great success, he was scared of being slapped in the face...

"Refunds are not unlimited. For example, players can apply for a refund within 48 hours of purchase and the play time does not exceed two hours. After verification by our customer service staff, the refund operation will be carried out."

Huayuan Shengming.

If this is the case, it is not unacceptable.

After all, the game is two hours long. For some games, the threshold may not even be touched, but it can give players a general understanding of the pros and cons of the game, which is a great thing for players.

But what does this have to do with quality games?

"With refunds, we have a basis for players to actively evaluate the game."

Speaking of this, Hua Yuansheng finally understood: "Let players evaluate the game to distinguish the pros and cons of the game. It doesn't matter if you buy a game you don't like, because there is a refund option, and players don't

Will be angry...wonderful!"

He was shocked again.

Because the game is evaluated by players, the production team can only criticize the players if they are dissatisfied, which has nothing to do with Chenxing.

This trick kills two birds with one stone, it can’t be too perfect!

But soon he thought of another omission: "Then what if the production team refutes us with reasons such as 'no exposure' or 'players who are exposed to the game do not like this type of game', what should we do?



Lin Muchen smiled and said: "It's very simple. We can arrange a week-long 'debut' for the game."

"Don't you think that the traffic is not enough? Don't you think that the players who rate it are all players who don't like this type of game? Well, we will give new games the recommendation position with the largest traffic."

"New games launched every day can get daily pop-up recommendations. Every player can see today's new games when they open Xinghai."

"At the same time, arrange a secondary promotion under the main promotion in the store, and arrange it by date. New games can be recommended for seven days. Once the time has passed, it will be divided into high-quality products and ordinary ones."

"If this is not enough, then add the daily game bestseller ranking and put it on the right side of the store so that players can see it at a glance."

Lin Muchen's words made Hua Yuansheng's mouth twitch.

If we really do this and the game is swept into the general area, the production team will really have nothing to say.

This chapter is not over yet, please click on the next page to continue reading!

"Of course, this is not enough. The premium area also needs to be separated into a section... let's call it [Masterpiece Hall]. The games in it are divided into one to five stars. Tell the second department that the ratings should be based on players' reputation.

Taking into account various factors such as the refund rate, we have developed a special algorithm to ensure the authority of the Masterpiece Hall."

Hua Yuansheng was surprised again by Lin Muchen's imagination, but this time he kept up with the rhythm and quickly saw the clues.

Lin Muchen wants to use the general area, boutique area and masterpieces hall to create an impression for players: Xinghai platform is authoritative enough, and games that can enter the boutique area and masterpieces hall are definitely good games. You can just close your eyes and rush without worrying about stepping on thunder; as for the next door

Most of the products you can buy on this platform are junk, and they are non-refundable.

Make a decision.

Once this kind of inertial thinking is formed, it will not only affect the reputation of players, but also the game companies must carefully consider when choosing which platform to put on the shelves.

Even if it’s a nugget of gold, you can’t put it in the trash!

Over time, no game company was willing to launch games on Longcheng Entertainment’s platform.

"In addition, these levels and divisions are not static. The game can either go from the ordinary area to the masterpiece hall, or it can fall directly from the five-star masterpiece into the ordinary area, so as to keep those production teams vigilant."

"You can also add a 'express system'. For example, a game has entered the Hall of Fame. What is the reason? A game has dropped from four stars to three stars in the Hall of Fame. Why? List all the information clearly so that players can understand it at a glance."

"Okay."

Hua Yuansheng's palms were sweating: "Sir, do our games also have to abide by this rule?"

Lin Muchen raised his eyebrows: "Of course, we must set an example."

"What's more, the games I make will never be swept into the general area!"

Everyone: "..."
Chapter completed!
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