Only winning revenue? Just paying it back?

The sentence at the beginning of the video left many players confused.

Isn't this enough?

Apart from this, what else can Chen Xing win?

The video continues to play.

"If you only look at revenue, that would be too superficial."

"After all, the game between games is not limited to the 'money' aspect."

"To give a very simple example, even if a certain game has a high revenue at the beginning, and then gets screwed up by a scumbag operation, causing the revenue to be cut in half, or even the game to be shut down directly, this is still a failed work."<

/p>

"No matter how bad a game is, if it can steadily attract players in the subsequent operation process, its final revenue will exceed the first situation I just mentioned."

"The representatives of these two situations are "Gun Fighting Heroes" and "Reverse War"."

Phenomenal work!

"In previous follow-up investigations, even those players who had no feelings were slowly lost due to various reasons such as reasonable settings of krypton gold points."

Did we overestimate the quality of Chenxing's new games, but underestimate our own abilities? We were blinded by the smooth development in those years, thinking that we could not become South Korea's Chenxing, or even compete with the genuine Chenxing!<

/p>

I moved my eyes to the computer screen again and saw an email from the headquarters.

Moreover, it is only supported by the krypton gold points that are everywhere in the game. If its krypton gold points were adjusted to the same level as "Rainbow 8", it would probably be difficult to reach even 7 million...

.

80%?!

"The data that reflects these two situations is the player retention rate."

Even [Abominable Fox] would have thought that the videos he had worked so hard for two years would have less fans and less impact than the one that dropped overnight. He also thought that he would be able to taste the coldness even if he didn't even have a day.

The feeling of being the first in searches.

Faced with such words, we can only knock out our teeth and swallow them.

At that time, few people also realized another terrifying fact. Not a small number of players were willing to spend money for Chenxing!

Those who were watching that video, whether they were players, designers or company bosses, couldn't help but narrow their eyes, thinking that they were hallucinating.

It was late at night when that video was posted, but the extremely excited players still sent it down the list of the first cold search.

"Reverse War" is generally similar, except that it was okay at first, but was ruined by Yang Tong's random operations.

Now that I understand, it seems like it’s not too late.

......

Even less frequently, the ratio hovers around 30%.

Even the remaining players will spontaneously compare it with "Rainbow 8", and then come to the conclusion that "even the opponent's fingers are the same".

Nonsense, I put in people, money and efforts, and in the end I made money. If it were me, I wouldn’t be in a bad mood either.

How is that possible?

That term suddenly appears in the minds of few people.

Thinking back to the innovation points of "Rainbow 8", whether it is the unique variant blasting, the featureless "playing with mobile phones" or "playing with big cars", it has subverted the traditional FPS and opened up the ideas of many designers.

, created an inspired three-dimensional map... Those reforms to traditional FPS games are worthy of that title.

"According to the information you collected later, there are only eight games with a lower ratio than that, namely Chenxing's "CS", "League of Legends" and "PUBG"."

"According to the latest statistical information, the retention rate of "Rainbow 8" has reached an astonishing 80%."

The lower management of KSPA can only watch the game with high hopes end sadly in a very glorious image.

"I conducted a questionnaire survey on 100,000 players through my fans and commissioned an eighth-party investigation agency. The questionnaire may be wrong, but it is absolutely objective and subverts their perceptions."

"But in contrast, "Assault Hour" is relatively miserable, with a player retention rate of only a pitiful 8%."

......

The video continues.

That has nothing to do with the quality of the game, and it has nothing to do with the reputation Chenxing has accumulated over time.

Except for special games, if the ratio is less than 40%, we will be in trouble!

"From those aspects, "Assault Hour" is definitely only in terms of revenue, and the same is true in other aspects. It is simply a defeat in all aspects!"

The players suddenly realized it and made the two situations correspond to the two games, and found that they fit particularly well.

Only by making up for that one can we truly achieve all-round defeat with blind spots...

The UP owner, who originally had only 800,000 followers, also saw a rapid increase in the number of followers because of that video, and soon exceeded one million, and the momentum has not slowed down at all.

Because in the Chinese gaming industry, there is currently no company that has the same international influence and reputation as Chenxing.

80%...it's enough to call "Rainbow 8" a hit item...

It’s just that the lower levels of KSPA also thought that it was just a big collision in the business field, and the backlash was so violent!

"What's even more boring is that when you asked outside the questionnaire why we played that game, 90% of the people answered because "Assault Hour" is very similar to "Gun Fighting Heroes"!"

Because that kind of provocation to deliberately "crash a car" was done by us first.

If you look at the retention rate, it’s strange that the revenue is only less than 70 million.

"How many players who have played a certain game are willing to spend money on the game, and how many are willing to continue playing?"

It's all Chen Xing's game... Sure enough, the only person who can defeat Chen Xing, or who has no chance to reach the peak of the next game, is Chen Xing himself...

Poof!

"Gun Fight Heroes" was very poor at the beginning, but was revitalized by Lin Muchen, and in the end it inevitably declined.

As the person in charge of KSPA in China, Sun Junxiu also saw this video.

If it can reach 45%, Daoqin cannot be called a hit!

That is a fact generally recognized by people in the game industry so far.

Just yesterday, I also got the internal data from Yang Tao, which is no different from the video, but the difference is small.

Comparing it with the 80% ratio below, it is simply a slap in the face.

What is that concept?

When they saw that number, few people couldn't help but mute their voices, and the barrage became a sea of ​​"?" and "Hahaha".

When he saw those data, Tan Fenlei finally understood why Yang Tao became so cold at that time.

I was so excited that I thanked Chen Xing in my heart. I secretly decided to do less content that had nothing to do with Chen Xing in the past. I quickly posted an advertisement in the news and prepared to delay the advance payment for a finger-sucking chicken set meal to reward myself.

This Chinese UP owner summed it up comprehensively. The release of "Rainbow 8" in South Korea has also caused turmoil in the "Assault Hour" small camp, and players are losing rapidly.
Chapter completed!