Chapter 34 Counterattack
Lin Muxing has been very unhappy recently.
Our own software has developed very well and has a good reputation among users.
But damn Nian Beast Interactive Entertainment uses the method of forcing users to choose one from the other, and crazily plunders the market with an almost barbaric attitude.
Not to mention those from far away, many of her classmates have uninstalled Feige.
After all, for star-chasing students, the sky is more important than flying pigeons.
Coupled with the combination of launching competing products, Feige's market position as an author is somewhat precarious.
Chenxing Technology certainly did not sit still and wait for death. In more than a month, Feige has carried out several major updates, adding many interesting and practical functions, which has curbed the continued loss of the market to a certain extent.
However, Nian Beast Interactive Entertainment’s competing products will soon follow up and copy these functions intact.
Some time ago, she talked about this issue when chatting with Xiao Shiying. Currently, Feige's market share has dropped sharply from 90% at the beginning to 45%.
There are still 40% of the market share of Nian Beast Interactive Entertainment’s competitive products. The rest are competitive products of other small and medium-sized companies.
It can be said that the fight in the social software industry has now entered a fever pitch. Nian Beast Interactive Entertainment, which holds the sky in its hands, has caught up from behind by choosing one of the two, plagiarism and other means, and is constantly encroaching on all markets.
Lin Muching could tell that her mother was angry about Nian Beast's mutual entertainment, but she didn't feel much anxious.
This made her a little puzzled. When asked, Xiao Shiying was mysterious and refused to speak directly, but just asked her to wait patiently.
There were no classes today. She took medicine and was wondering what to do when she suddenly heard her roommate cheering: ""Who is the King of Singer" is on!"
"Who is the King of Singer" is a popular variety show in the entertainment industry recently. The program team invited several big names in the music industry to compete to compete for the title of the final King of Singer.
When the other two little sisters in the dormitory heard this, they quickly came to the side of the girl who just spoke.
"There are many talented singers on this show!"
"Yes, I heard that several old singers were invited to be judges!"
"I have been looking forward to it for a long time, and today I can finally feast my eyes on it!"
Lin Muxing wasn't originally a star chaser, but when he heard what they said, he became a little curious and moved a chair to sit behind a few people.
The show was really good. The singers tried their best to show off themselves and the songs they sang were all very nice. One male singer even sang a cover of "Reverse War" written by her brother.
The host is also an old friend of the audience. He has hosted many variety shows. The rhythm is very steady, tense and relaxed, and the viewing experience is very good.
But when it came time to rank several singers, Lin Muxing was stunned for a moment by what the host said.
"...For this show, we have decided to adopt a new scoring mechanism. All viewers in front of the TV or computer can use the latest version of the [Fei Ge] software and scan the QR code at the bottom right of the screen.
Or follow this show’s public account to participate in voting. Each person has three chances to vote. The final result will be added to the judges’ scores to determine the promotion spots..."
What the hell?
QR code? Official account?
Lin Muching was confused. Xiao Shiying had never told her these things.
The other three little sisters were whispering: "What is a QR code?"
"It should be the small square in the lower right corner, right?"
"How do I scan? Do I have to use Feige? Damn it, I uninstalled it all."
"I don't care, I want to download it quickly. This is a good opportunity to canvass votes for my sister!"
The little sisters hurriedly downloaded Feige. Lin Muxing looked at her phone and found that Feige prompted a major version update.
After the update was completed, a new function guide appeared. Lin Muxing followed the guide and found the "Scan" function in the " " in the upper right corner.
She pointed the box at the QR code on the screen, and with a beep, the page changed, and the official account of "Who is the King of Singer" appeared.
After following the official account, she clicked on the automatic reply link to enter the voting interface.
"So this is what QR codes are for? The official account... looks like a sharing platform?"
Lin Muxing is very smart and quickly understood what it meant.
She looked at the little sisters who were having a great time playing with the QR code, and suddenly had a realization in her heart.
"So this is why mom is not in a hurry? But, can such a small square take back the market?"
......
"What's going on!" Liu Wenjun threw out a stack of documents with an angry and shocked tone.
"Who is the King of Singer" is a program invested by a rival company of Nian Beast Interactive Entertainment. Naturally, he was very interested in it and tried his best to find the data of this program. The result made him unbelievable.
The ratings were 7.8%, crushing all variety shows in the same period!
Liu Wenjun is so stupid, how could this happen?
You know, the most popular variety show that Nian Beast Interactive Entertainment has collaborated with before, the ratings were only 5%.
In other words, "Who is the King of Singer" not only crushed the variety shows of the same period, but also trampled all previous variety shows under its feet!
Facing Liu Wenjun's gloomy expression, the marketing director said bravely: "I have watched this program, and it is indeed very interesting, but the quality is not much different from the programs we have invested in. I think the main problem lies in the QR code."<
/p>
Liu Wenjun frowned and said, "How can that boxy gadget be so powerful?"
The marketing director explained: "The QR code is a small thing, but the effect it can bring is terrifying. It is convenient and fast, and allows the audience to participate in the program, with more participation and freshness."<
/p>
"Furthermore, the newly launched public account function of Feige can send some tweets, so that users who follow it can receive the latest news or gossip about the program in real time, which will increase the popularity."
"The purpose of QR codes is not just that narrow. As far as I know, Feige has begun to quickly promote this new feature. Personal accounts have identity QR codes, so there is no need to search for numbers; group chats also have QR codes, so you can just take a screenshot and scan them.
Just scan to join.”
Liu Wenjun interrupted a little impatiently: "Since it's so easy to use, why don't you copy it? Do I even need to say this?"
The director of the development department was about to burst into tears: "It is true that the ideas of public accounts can be copied, but the QR code cannot be copied. I checked, and that thing is copyrighted!"
"Copyright?"
Liu Wenjun obviously did not expect this. He was stunned for several seconds before saying: "Which company has the copyright? Buy it!"
"Chenxing Technology..."
"..."
The office fell silent for a moment.
Liu Wenjun asked in as calm a voice as possible: "In other words, if we want to use this function, we must ask our competitors to agree?"
Others remained silent.
More than just a competitor, from the other side's perspective, Nian Beast Entertainment is an enemy.
If you can agree to this, it’s really a damn thing.
Liu Wenjun also thought of this, with a gloomy expression on his face, and finally sneered: "Forget it if it doesn't work, it's just a QR code, it won't cause any trouble."
Chapter completed!