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Chapter 38 Market Value Decline (2/5)

It is easy to understand. The summer and Spring Festival are equivalent to a major test for major companies in the circle!

"Not absent" is the core competitiveness of several major companies as old issuing companies.

If you are absent, it means you are aware of being in the second echelon. The second echelon and the first echelon have the greatest difference, and the issuance ability...

You are absent during the summer season, so why can we make theaters believe you?

As the five major giants in the industry, Glory is impossible to miss such a schedule...

Since the beginning of this year, among the several films released by Light, "Spring Jiao Saves Zhiming" has a box office of 125 million, "The Suspect's X Devotion" has a box office of 202 million, and the slightly good "Making a Fight in India" has a box office of 758 million. It is estimated that Wang Changtian was also anxious, so he turned from opposition to gamble. After all, the IP is in hand and he cannot give up treatment. After all, what if it is true!

If you don’t take action, you will have to wait for other movies to rage this summer.

Boss Lu has a cheater like the Big Golden Retriever and knows that "Wolf Warrior 2" will create an jaw-dropping box office result, so he said calmly: "These movies can only be crushed in front of "Wolf Warrior 2"!"

"...It's good if you have confidence. After all, this show has a box office of less than 800 million, so we're losing money."

"Don't worry, I don't dare to say eight billion, two billion is still fine."

"What is 2 billion?"

Tangtang walked downstairs while combing her hair...

"Hey, are you at home?"

Lu Xiaoran was surprised...

He always thought sugar production was still running for promotion!

"Well, I came back in the afternoon and was sleeping just now..."

Zhong Lifang: "The box office of "The Flash Girl" is good, and it is expected to be 400 million in the final box office!"

Lu Xiaoran sighed: "Ah... 400 million, I haven't played "Tiny Times", what's wrong with Chinese audiences!"

"…Don't say such things."

"I'll just make a joke..."

What else can happen?

I was frightened by a bunch of abortions and ripped youth films and didn't dare to go to the theater to watch the so-called "youth films" anymore...

"I originally thought that after "Sunshine Sisters", everyone would be interested in "Shining Girls"..."

"The overall environment now is that everyone generally distrusts young actors... But fortunately, the box office of 400 million is considered a big profit!"

Tangtang drank half a cup of boiled water before asking, “What did you talk about just now?”

"Talking about the box office of "Wolf Warrior 2".

Every movie is released, and industry and theaters have expectations.

Summer time!

Major theaters are betting!

The recognized first work is of course "The Great Founding of the Army".

"Psychological Crime", "Grand-Thieves League", "Shapolang·Greedy Wolf", and "The Legend of the Mermaid Pearl" have also been followed by theaters...

"Wolf Warrior 2", based on the market performance of the first "Wolf Warrior", generally predicts 600 million to 800 million...

This is well-founded!

No matter how much you fly, can you get several times more than your previous work?

Improper!

Therefore, the words "two billion" that Lu Xiaoran said casually were regarded as a joke by them...

...

Sister Mi has once again fought in the film market, and it can be said that she ended in failure...

The plot of "Rescue Against Time" is quite qualified, but many people didn't even watch it, so they gave it one star!

This is normal. I have enjoyed the benefits brought by traffic before, but it is just a backlash!

Although the title of box office queen has only lasted for one or two years, it has also been a real box office.

When the audience wakes up, they will praise you as much as they used to, and now they will complain...

Never buy tickets!

This is called word of mouth!

After all, there are too few loyal fans like Big Golden Retriever...

"Counter-Time Rescue" barely recovered its cost, but it was more than half the distance from its expected target.

This also proves one thing: in a mature market, it is difficult to make the producer make a fortune just like before, relying on the contribution of fans...

Fortunately, her team has already figured out a solution, isn’t it just to reverse the image!

If you act in an art film and get some acting skills, it is best to get a few nominations...

Post a press release and bring a wave of rhythm.

Very simple!

There happened to be a movie called "Baby", director Liu Jie, producer Hou Xiaoxian, and the real Golden Horse Team!

To put it in, although the Golden Horse Awards are not as dominant as the original time and space, they are still one of the three gold medals. If you can get the award for the Best Actress Award, you can also be considered a powerful actor.

How bad is the box office of "Rescue Against Time" - Even "The Flash Girl" released for ten days can suppress it...

...

Recently, the box office of domestic movies has been sluggish, which has affected the secondary market...

Huayi's market value hit a new low, less than 26 billion, and Guangxian also plummeted to 29 billion...

The market value of Orange also fell by 20 billion, with the latest closing of 124 billion...

Lu Xiaoran announced that he would increase his stake and invest 3 billion to enter the market, immediately raising the stock price...

However, in the cold winter of capital, increasing heating can only maintain for a while, and improving performance is the smartest way to do it.

In mid-July, Lu Xiaoran received an exclusive interview, "Entrepreneur".

Let him talk about the market and environmental changes...

"First of all, no matter how the market changes, movie box office, as the main business of film and television companies, is a core component of the company's performance. However, box office has been easily leveraged in the past few years. However, with the advent of the film and television winter, the risk of film investment is getting higher and higher, and many investors are not optimistic about the film market, which is normal!

"Secondly, I have always been very confident in Orange and should increase my holdings of no more than 2% of the outstanding shares in the next month."

"In terms of performance, Orange's performance has always been stable and has made steady progress. We are not the kind of company that relies on investment returns to drive company performance. We speak by content!"

"In the end, everyone is very concerned about the Orange Animation business..."

Orange animation…

Three films to be released this year: "The Great Protector", "The Last Kuiba" and "Yesterday Qingsky"...

The box office of the first two films in the mainland was not very good. "The Great Guardian" barely exceeded 100 million, and "The Last Queba" conservatively only 23 million in the first weekend...

This is also the main reason why the secondary market is looking down on Oranges - the strategic investment of 3.8 billion yuan was over the past six years, and only the two films "The Return of the Great Sage" and "The Big Fish and Begonia" had a good box office.

It's far from the real-life movie of Orange.

"Animated films can definitely account for more than 15% of the total market, which is a big trend. Secondly, "The Great Guardian" and "Quiba" have actually made profits. We sell films in Cannes, and the best selling are domestic animated films;"

"We have formulated plans for the next fifteen years in the development of Orange Animation. We hope that everyone will be a little tolerant of domestic animation. We will have two movies next year, "White Snake·Fate Origin" and "Wind Spell"..."

Finally, when mentioning the market value issue, Lu Xiaoran answered cautiously: "It is unrealistic to rely on capital market financing to raise the threshold for movies."
Chapter completed!
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