Chapter 111 "Hello, Madman" (4/5)
Orange's film list this year: "Operation Mekong", "Fruit Treasure", "Mermaid", "Beijing Meets Seattle's Unusual Love Letter", "Dear", "Hotpot Hero", "Lost Orphan", "Big Fish and Begonia", "Geng Hao Returns to Hometown", "Embroidered Spring Sword 2", "Shameful Iron Fist", "Invisible Guest", "The Internet Trace", "Call Call", "Mars Rescue"...
There are several other movies that don't deserve a name...
Anyway, I'll add one piece to nearly 20 pieces...
The most popular movie list is the movie directed by Lu Xiaoran, and then "Big Fish and Begonia"...
"Big Fish and Begonia" has been brewing for nearly ten years.
The creativity of "Big Fish and Begonia" comes from Zhuangzi's "Xiaoyaoyou": There is a fish in the North Ming, whose name is Kun. Kun is so big that it is thousands of miles away.
In 2005, Liang Xuan and others produced a 7-minute animated short film "Big Fish and Begonia", which quickly attracted attention after being posted online;
In June 2008, the sample was completed and received unanimous praise from the industry at home and abroad. It was even included and praised by the Pompidou Contemporary Art Center in France as "one of the most outstanding works of art". With this short 10-minute sample, it attracted countless fans at that time.
How much fans have you gained?
In 2014, Orange tentatively released the peripherals and sold for 12 million yuan. At that time, the movie had not yet been released!
Many people said, "The Big Fish and Begonia" is another domestic animated film with a box office of over one billion yuan."
Like "The Return of the Great Sage", the producers and investors are all Orange Animation Alliance...
After "The Return of the Great Sage", Orange Animation Alliance has 45 animated films in the east, including the sequel to "The Return of the Great Sage" "The Return of the Great Sage"...
Let me put it this way, the valuable multifunctional movies on the market have basically been wrapped up by Lu Xiaoran...
Huayi must be jealous.
The market for animated movies can be seen with the naked eye. If you don’t occupy it, you will be occupied by other companies!
So, in September they established an animation film subsidiary and announced their entry into the animation field...
"Rock Tibetan Mastiff" is their first move...
And it is specially scheduled to be held on July 8th to compete with "Big Fish and Begonia"!
Maybe I think Zheng Jun’s appeal can be converted into box office?
...
In fact, the movie "The Battle of the Year" was released just past January.
The animation has a box office of 30 million, and the plot pays tribute to "Monster Electric Power Company", and there is nothing to say.
But the person behind it can be said that the producer is Ning Hao, screenwriter Xing Nana, director Zhang Yang...
They are all acquaintances of Huang Bo.
Zhang Yang is the general manager of Xiaoma Digital Animation Design Co., Ltd., a subsidiary of Xiaoma Ben Teng, and the special effects director of "Crazy Stone"...
This movie was not found in Orange, it was found by Ning Hao and the others. Then the animated movie produced by Orange tickets, cost 50 million and box office 30 million...
Loss is definitely a loss!
Ning Hao was very unhappy. He thought the idea of "The Battle of the New Year" was quite good...
And his bad monkey studio is also involved in the investment.
So much so that Huang Bo came to find him, he complained immediately.
"You have overlooked two things. First, in the eyes of Chinese audiences who have been spoiled by the superb picture quality of Hollywood animation, the picture of "The New Year Beast" is generally the same. After all, there is still a certain gap between the level of domestic animation industry and the West."
“What about the second one?”
"The second is the schedule..."
"What's wrong with the schedule? We chose winter vacation in detail!"
"But there are only so many audiences for animated movies, most of them are waiting for "Kung Fu Panda" and "Bears in the Haunt"..."
When the two sat down, Ning Hao was still a little unhappy: "Then why "The Return of the Great Sage"?"
"…You have a comparison with Xiaoran?"
Ning Hao shut up...
This is true, Lu Xiaoran's vision is too accurate...
It cannot be said that every drama produced by Orange makes a lot of money, but basically all the projects he is optimistic about make a lot of money!
The five projects that Orange lost this year, "Girl Nezha", "Twelve Citizens", "Master", "Northeast Northeast", and "Fruit Treasure Special Attack", were all losses.
But these movies are all small investments. "Master" has the largest investment, with only 45 million yuan and a box office of 80 million yuan, and it almost recovered its cost...
Making movies is really like gambling, with a very low success rate...
Venture capital often says that 28% of the time is successful, 20% of the time, and 80% of the time fail; but the success rate of film and television investment is even lower, only 10%. You should know that in China, 90% of the film and television dramas have not been filmed, and not being filmed means that all the early investments have been wasted.
The second biggest risk point of film and television investment is that the exit path is very limited, and there are no exit paths such as ipo and equity transfer. It must be screened to have profits.
"You came to me to educate me, right?"
"...why should I teach you?"
"Then you come?"
"Let's go to visit Xiaoran soon!"
"...You go alone!"
"And Xu Zheng..."
Ning Hao glanced at him: "You are so brave!"
"…Old Xu had already negotiated "Indian Empress" and "Russian Empress". Now that the copyright has been taken back, he has no choice!"
"Why are you taking everything to yourself... I've convinced you!"
Ning Hao got up and put on a coat. The two of them went to the hotel to pick up Xu Zheng, and then went to the Orange Studio together...
...
"Martian Rescue" crew, actor lounge, Lu Xiaoran was chatting with Wan Qian.
Wan Qian came to visit the set and brought a project "Hello, Madman"...
In fact, with Miss Wan's reputation, she has no shortage of investment in "Beijing Meet Seattle" and "Get Out, Tumor Lord". She is the box office queen of domestic dramas.
"Hello, Madman", she wants to invest on her own...
"This is a suspense theme with multiple personalities. I hope you can serve as the producer..."
"It's very similar to "Seven Billy"?"
Either like it, or the localization of "Seven Billy"...
Wan Qian nodded: "Yes, the director is Rao Xiaozhi, who used to be a drama director..."
After reading the script, Lu Xiaoran said, "I know him. He used to be with Meng Jinghui, and later collaborated with Li Yapeng to drama studio... Why, he is going to be a director too?"
Wan Qian was surprised: "Do you know him?"
"…What's so strange about this? I've watched his "Northeast Past" on the spot!"
"You still watch dramas?"
"… Recommended by Guo Shubo, I said that this drama is very interesting and I want to adapt it into a movie..."
Happy Twist's "Charlotte's Troubles" and "Donkey Gets Water" have both good reputations and box offices. Movies adapted from dramas seem to have become the only way for the rise of domestic films...
Therefore, many people consciously look for suitable drama projects...
"I have no objection, but I have to find actors who can act, don't look for those young and handsome guys!"
"…Know."
Wan Qian was satisfied.
If a project is named Lu Xiaoran, it will definitely increase the box office by 100 million...
Chapter completed!