Chapter 108 "Star Wars" (2/6)
Xiaotian is a horse dog, the full name is the Belgian Malinlai dog, also known as the Marinua dog, and the horse dog.
Horse dogs in France, the Netherlands, Belgium and other countries account for 60% to 70% of the total number of police dogs, and are widely used in tracking, drug control, alerting, security checking, escorting, escorting, etc.
Break the situation where the German Shepherd monopoly working dogs.
Any mammal is very cute when I was a child. Note that I am talking about uploading photos of mammals.
Of course, Boss Lu is preparing to raise it, otherwise he would not have found a young, strong and handsome dog to breed Xiaotian...
Of course, it also means taking the opportunity to promote it.
At least let the audience distinguish between "Operation Mekong" and "The King of Dogs"!
...
The "Star Wars" series is really a national movie in North America. The first Star Wars movie in North America has a cumulative number of viewers, second only to "Gone with the Wind", with the cumulative number of visitors of the latter being 225 million...
What is the concept of 194 million visitors?
"Wolf Warrior 2" is awesome, the number of viewers is 140 million...
The number of viewers of "Titanic" in North America is 128 million...
The Star Wars series has always been a top commercial blockbuster in North America. Six movies won the annual championship 5 times, and the worst one is also the third of the year.
"Star Wars 7: The Force Awakens" is a return after a decade of separation, and it is not an exaggeration to praise it no matter how you praise it!
After the release of "Star Wars 7" in North America, it had a box office of $119 million on Sunday, setting a record of $247 million on the first weekend, with a record of $208.8 million this summer.
As of January 5, the box office of "Star Wars 7" in North America was US$750 million, and it was only 19 days after its release...
Many people exclaimed: The first local movie in North America that exceeded one billion dollars in box office is about to be born!
To apply the current buzzword, Star Wars is: top ips, feelings of generations, fan movies…
Looking at the current Chinese film market, as long as you have the above one, you will not have to worry about box office, let alone this account for the entire market!
But what about in China?
As we all know, American cultural products are currently very popular in the domestic film and television industry: action movies, romance movies and science fiction movies, which have nothing to do with the American film rating system.
"Star Wars" is of course a science fiction film...
Hollywood attaches great importance to the Chinese market!
If any Hollywood movie does not succeed in the Chinese market, I would be embarrassed to say hello to anyone.
It is really warmed up half a year in advance: various surface buildings, big advertisements, imperial soldiers stand on the platform everywhere, and famous young meats are also invited to endorse the topic...
He even licensed the first few "Star Wars" to Youku Video for free...
It's useless. Most domestic audiences' impression of "Star Wars" is probably the messy stuff that Sherdo often mentions...
Disney's box office expectations for Star Wars in China are at least US$250 million, and China is the most important thing about whether Star Wars' global box office can surpass the big ship and become the second place in the global box office.
Why did Lu Xiaoran dare to compete with "Star Wars"?
He really thinks that the influence of Star Wars and Terminator is almost the same at least in China...
Of course, the Big Golden Retriever also said, "Star Wars 7's box office in China is just a little higher than that in Terminator 5'...
Why a little taller?
Probably good marketing!
...
Shenzhen Stock Exchange, Roadshow, Orange Jiahe Cinema.
Lu Xiaoran saw Lu Han hanging on the billboard at a glance, he was the mainland promotion ambassador of Star Wars!
Disney is so amazing. It really treats Star Wars as a product. The so-called promotion ambassador is actually the brand spokesperson...
Several people from the publicity team whispered: "Tsk tsk, "Star Wars" invited Lu Han to promote it!"
"…Would we also invite a young and handsome guy to promote it?"
"What kind of young and handsome guys do we want? Our "Mekong River" is directed and acted by Xiaoran, what are we afraid of?"
What are you afraid of?
What I’m afraid of is that I don’t have enough appeal!
After the release of "Old Cannon", a young and handsome guy + a powerful guy + a story that can be counted has become the mainstream choice!
So, "Psychological Crime" asked Liao Fan and Li Yifeng to tell me that the right to adapt the movie "Psychological Crime" was given to the original author Remi...
So many authors are willing to work with Orange. You shoot TV series and make IP popular. Then someone wants to make a movie. If you don’t have this intention, you will return the copyright of the movie to the original author...
What kind of spirit is this?
Let’s talk about the young and handsome guys + acting school: "Kung Fu Yoga", "Grave Robbers' Chronicles", "European Strategy", "Passing by Your World", basically this mode...
The market is convinced of the appeal of young and handsome guys!
The problem is that Lu Xiaoran has not appeared on the big screen for two years. The last movie starring in it is called "The Dark Side"...
Now that fresh meat is in power, does Lu Lianpo still have the power to fight?
Anyway, judging from Weibo data, Lu Lianpo's fan activity ranks less than the top ten, and he is not as active as Li Yifeng, Yang Yang, Pang Di, Yang Xiaomi, and even Lao Hu's fan activity is higher than him!
Well, normal, Lao Hu became popular with "Langya Bang"...
If Lu Lianpo has been criticizing people recently, his fans will be less active...
Let me add that the industry's box office forecast for Operation Mekong is between 500 million and 800 million.
The industry still trusts Teacher Lu, mainly because of the main theme, and they are not optimistic about it...
"Star Wars", they gave a prediction: Starting from 1.5 billion!
Comparative North American box office...
Chen Zhixi looked at Lu Xiaoran who was resting with her eyes closed, turned her head and whispered: "...Stop beating, let Xiaoran rest for a while, and we will promote it later!"
...
Orange Cinema, the fifth place in the mainland, is because Lu Xiaoran stopped expanding...
Last year, the ten cinemas with the highest box office revenue accounted for four, one in Shenzhen, one in Shanghai, one in Beijing, and one in Guangzhou...
Advantages of geographic selections!
Orange Cinema has 150 direct-operated cinemas with 1,100 screens, second only to Wanda, Dadi, China Film Stars, Shanghai United Cinema...
Basically achieved self-sufficiency.
During the meeting last month, several people decided to peel off the orange cinema line and go public separately...
There have been voices saying something like "Orange violates the Paramount Act" and so on...
Indeed, Orange Cinema is a bit too inclined to the movies produced by Orange itself. For example, "The Dragon Search", the filming schedule of other theaters is 24%, while Orange is 35%...
For example, the next episode of "Star Wars", "Operation Mekong", and after Orange's "research", decided to give 44% of the screenings to "Operation Mekong", and the remaining screenings to "Operation Mekong" are allocated to movies such as "Old Cannon" and "The Dragon Search"...
Including the 15-year Spring Festival, Orange gave almost 80% of the screening of "Detective Chinatown" and 20% of the other six movies...
This thing is a bit unfair!
To avoid suspicion, Zhong Lifang decided to divest Orange Cinema from Orange’s core assets and list them separately...
Chapter completed!