The rise of superhero movies has a dimensional reduction blow to traditional action movies!

It is obviously an action movie, but it is a fusion with science fiction and other elements. In the ten years of Marvel's operation, it has independently become a new film theme.

Directly dimensionality reduction strikes on traditional action movies!

Just like after the rise of fairy tale novels, few people read martial arts again...

Therefore, in recent years, in the North American film industry, apart from "007", "Mission Impossible", "Spy Shadows" and "Free Chicken" series, few original action movies have been produced!

There is no way, you punch the flesh, and someone else directly hits you out of the earth with one skill...

This is a fact. Traditional action movies have become more and more popular super-English movies. Hollywood action movie stars are even more incomparable, and each generation is worse than the next...

"Speed ​​Special Attack" North America's box office exceeded 80 million US dollars, and it is an original action film with impressive results in recent years!

The investment in the first part was as high as US$40 million...

The second part has to be upgraded to 60 million no matter what...

This is the problem!

The profit ratio is far less than that of developing horror movies!

Fortunately, the box office of "Speed ​​Special Attack" in the mainland is not bad, and Lu Xiaoran also has reason to let Orange Manufacturing develop more action movies in addition to horror movies...

The North American branch pays 20% of its profits to the Orange Image every year. How do they operate? Lu Xiaoran initially released the stock, but later thought it would not work. If one day a movie targeting China or a work suspected of insulting China would be ruined...

Therefore, the works they passed the green light review need to be reviewed domestically...

...

As of August, the number of screens in mainland China exceeded 24,000, and it has the upper limit of 500 million in a single day.

Of course, possession and actual situation are two different concepts.

The market is still a winner. This year's National Day holiday Orange focuses on "The Heart of Flowers", Ning Hao + Xu Zheng + Huang Bo + Shen Teng...

This combination is invincible!

Therefore, Light Media and Bona Film Group chose to strategically give up...

The strong-headed Huayi brothers appeared in a film "Destiny" produced by Feng Xiaogang, and they also supported Tang Wei...

I haven't seen any support for this matter for so many years. The new film has been released, so I remember it and I support it.

The purpose of hype is too obvious!

Netizens are not very interested...

Wanda has promoted a movie called "Murder Like a Water"...

A comment on "Murder is like a water":

This is a suspense mystery drama. The most popular suspense mystery is that the Benge faction takes the perspective of detectives solving cases. Therefore, "Detective Chinatown" is also considered a Benge faction. "Murder Like a Water" has opened up another genre: Erguotou faction, which means that the entire crew, from director to editing, only worked after drinking Erguotou. The director's filming, editing and editing the blind Jiba, is a bit suspense. Anyway, few people can understand "Murder Like a Water"...

But they just want to try it!

Then give it a try!

By the way, after "Running Man" became popular, Zhejiang Satellite TV also made a variety show called "Challengers League". Yang Tianbao is one of the female mcs and is very popular.

The battle situation was very clear, and Lu Xiaoran didn't spend much effort, and he handed over the publicity and marketing to the Orange Propaganda Department.

In fact, after 2012, the recognized guarantee of top-notch sales in the mainland is any combination of Lu Xiaoran, Ning Hao, Xu Zheng, and Huang Bo...

His mind is focused on his trip to North America next month...

In terms of the promotion of "Georgeism", according to the Spielberg team's suggestion, a campus screening in Southern California is now available, and then exchange views with Cameron in 3D...

It is to use the influence of Southern California Film Academy and Cameron to promote "Georgement"...

After all, this is a big production that cost $150 million, and it is not a strong story stream, so Lu Xiaoran has no confidence to recover the cost based on the mainland market alone.

150 million US dollars, equivalent to more than one billion yuan, that is, 3 billion yuan can only make a profit!

Director Lu was not sure!

According to Feng Xiaogang's words: If you make a movie with one billion yuan, you will make a profit of three billion yuan. Can you make yourself suffer?

Therefore, we must rely on the North American market and overseas markets...

The North American market is the weather vane for overseas. As long as the North American market is opened, it will be much easier to handle overseas.

Lu Xiaoran’s expectation is that the North American market will win a box office of 100 million US dollars, overseas US$150 million, mainland China 1.5 billion, and add one to nearly 500 million US dollars worldwide. Don’t want to make a big profit, but want to prove yourself!

Cameron's research on 3D must be much better than Lu Xiaoran, so he has been making up for relevant information these days.

Then Ning Hao came...

...

"A guaranteed 1.5 billion issuance? Which company?"

"Ali Pictures!"

“…Give me a look at the contract!”

Lu Xiaoran took the contract handed over by Ning Hao and took a look. On paper, Ali Films' box office estimate for "The Heart of Flowers" is between 1 billion and 1.5 billion, which is similar to Orange's own expectations. The difference is that Ali Films bet on the results of "The Heart of Flowers" after more than 1.5 billion. Once the box office exceeds 1.5 billion, in this part, they share 70% of the net income...

Of course, there is another one. In terms of ticket subsidies, Taopiaopiao can also participate!

After reading the contract, Lu Xiaoran asked, "What do you think?"

"I? I think I can try it, we won't suffer anyway!"

Yet, the box office is no more than 1.5 billion, and the producer can share 560 million, with more than 1.5 billion, and 37 points of the account...

The problem is that once Ali Pictures takes the distribution rights, the stock price of Ali Pictures is likely to rise sharply under the stimulation of this movie!

And once Taopiaopiao participates, what should I do about the market position of Orange Ticketing?

Having said that, Ning Hao's own bad Monkey Pictures also participated in the investment in "Heart Flower Road" and accounted for 40% of the production cost...

Yes, everyone is predicting that "The Heart of Flowers" will get more than 1.5 billion, but who can guarantee that it will get 1.5 billion?

Now, Ali Pictures has a guaranteed release of 1.5 billion yuan!

Even if the box office is not up to 1.5 billion, Ning Hao can still make 1.5 billion box office money!

Of course he would.

"...Let's do this, I'll find Brother Song and let him guarantee the release!"

"Brother Song? Orange ticketing?"

"…This kind of thing cannot be cheaper for outsiders!"

"Okay, then I'll leave."

"Let's go..."

Ning Hao left, Lu Xiaoran sighed...

It is normal for the producer to agree to sign a guaranteed contract, but he just wants to ensure the income from drought and flood!

Why does the issuer need to sign?

First of all, there are too many possibilities for movies. You will never know that a certain event, a marketing topic, or even online reviews can ignite a movie. A heartfelt film may not necessarily have a high box office, and a bad movie may not necessarily have no profit.

To put it bluntly, it is a kind of gambling!

It's done, the stock price is rising, the loss is lost...

Even if you lose, you can still set off your own sign!

The money he spent was money on, no matter how much Lu Xiaoran believed in friendship, he was embarrassed to say, 'Let's release it normally'...

What if the normal issuance is not reached 1.5 billion?

Have you given the money to Ning Hao?
Chapter completed!