There are two types of film schedules in domestic theaters. One is film schedules, which is the result of the game between publishers. For example, if you squeeze into the National Day or the New Year holiday, theaters have little say.

First, films are scheduled daily, and the theater manager will adjust them at any time based on attendance and audience needs.

"Room 7 Gift", both...

If the issuer is not an Orange Image, can you squeeze into the National Day holiday?

Just dream!

Several large companies have long included important schedules!

Just like the Spring Festival period in later generations, Boss Guo came in with "The Nineteenth Generation of Ancestors" and gave a 2.9-scheduled film...

Of course you are awesome in the crosstalk circle, but who are you old in the movie circle?

Even though the attendance rate of "The Nineteen Generations of Ancestors" was significantly higher than that of "Journey to the West: The Kingdom of the Women", the filming schedule was still beaten by the latter!

This is called a rule!

Back to "Room 7 Gift", the publisher Orange Image is a leader in the industry, with audience reputation, company communication, box office potential, and theaters will deliberately suppress it if they are blind.

However, Huayi, the publisher of "Tai Chi", is also a veteran leader.

Moreover, they signed an exclusive agreement with Imax Cinema: that is, within two weeks of the release of "Tai Chi", the Imax Cinema signed the theater will not be able to screen other videos.

This is really an international practice…

When "Source Code" was released, I also exclusively occupied the IMAX Cinema for two weeks!

When two heavyweight films meet, the only one who is unlucky is the cannon fodder level contestant. The schedule of "Bronze Bird Platform" was directly seen 17%, while "Dangerous Relationship" has 15% scheduling. As for "White Deer Plain" and "Superson 2", they were almost abandoned...

...

If "Tai Chi" is a movie of good quality, "The Gift of Room 7" will definitely be affected...

I have to praise you: The marketing skills of "Tai Chi" are really good!

From the mechanical Tai Chi pattern of the pioneer poster shouting "steampunk" to the series of character posters "Looking at Tai Chi, don't be too anxious", copywriting similar to Fanke's body, combined with colorful and bright pictures, it will definitely attract attention;

The trailers released later have their own highlights, with first-class rhythm, first-class promotional copy and first-class soundtrack; two days before the release, the original soundtrack of the movie was released, and it was widely promoted under the banner of China's "Lincoln Park" and hardcore rap, which was really a gimmick.

Then, it was released, and won 7.7 million yuan in box office on the first day...

To compare, "Room 7 Gift" had a box office of 32 million on the second day...

Beat!

The Douban score of this movie is good, and it passed the 6.1 mark!

Click on Douban to take a look, and all the praises were:

‘The soundtrack is so good’ or ‘it’s very innovative in form’…

And 'What a joyful movie!'

As long as you see the good reviews written like this, it is probably a waste of money!

What a good soundtrack?

Who would watch a movie for the soundtrack?

"Tai Chi 1 Starts from Zero", failed to start successfully...

I have said a long time ago that the film market is called winners and no one can stop "The Gift of Room 7" from plundering the box office...

...

October 8th, orange image.

Lu Xiaoran was discussing "The Dark Side" and "Chinese Partners" with Wen Muye. Next to him was Guo Shubo and Wang Wei...

None of these three are interested in "The Dark Side"...

Unanimously expressed his preference for "Chinese Partners"...

Mom, what's wrong with "The Dark Side"?

Why do you look down on such a human film?

"I think it can be done in the social networking way..."

"...You're thinking too much, Cheng Dongqing, Meng Xiaojun and Wang Yang all have prototypes. This script is adapted from the original work written by Mr. Xu Xiaoping!"

“Are there many adaptations?”

“…it’s basically not changed much…”

Eighteen words were used basically without much use: Chinese partner, New Dream School, and 3 protagonist names...

Xu Xiaoping wrote too many things, including New Oriental's conflicts. For example, the early management of New Oriental, including Yu Minhong, introduced relatives to the company one after another, and the family trend of the so-called "four major families" emerged...

These things have nothing to do with movies!

No need to show it!

"Who is we directing?"

"You three are together. I'll have the name of the director. I'll participate in it later!"

Fumino and Wang Wei looked at each other and said, "Thank you, director..."

Guo Shubo is a little confused...

"What's wrong?"

"I wrote a script called "The Age of Derailment". I made an appointment with Lao Pan..."

"…Then do that movie first, will the project review be approved?"

"It's approved, with a production cost of 21 million..."

"Photography is your first movie..."

The three of them left, and Lu Xiaoran held the script of "Dark Side", a little confused. Of course, he could be a director of this movie, but he always felt that it was a bit blue...

Chen Zhixi pushed open the door: "I thought you were having fun secretly!"

"What are you having fun... Oh, you talk about box office, regular operations, just get used to it!"

A4 paper is placed on the table, last week's domestic box office rankings

The first place is "Gift of Room 7", 372.86 million, with a total box office of 436.51 million. Producer, publisher, and Orange Image;

Second place, "Tai Chi 1: Starting from Scratch", 34.32 million, with a total cumulative box office of 46.42 million, producer and publisher: Huayi Brothers;

The third place is "The Ring Messenger", 30.28 million, with a total historical box office of 45.6 million. Publisher: dmg Entertainment Media;

Fourth place, "Bronze Bird Platform", 20.42 million, with a total historical box office of 38.77 million. Publisher: Light Media;

The fifth place, "Second Exposure"...

Sixth place, "Dangerous Relationship"...

"Room 7 Gift" swept through the National Day holiday and directly made several other films unable to lift their heads!

Even though "Hurricane Rescue 2" was released today, "Release 7 Gift" still dominated the box office rankings...

Chen Zhixi looked at Lu Xiaoran seriously, his expression was really calm...

There is no disguise at all.

"Why are you so calm? Huang brothers, Chen Guofu fell a lot this time!"

Chen Zhixi looked gloating: "What else can I do about the first Asian producer? The two are connected. I see what to do if they have the second one!"

"...What can I do? I've already filmed it, of course I'll be there... Hey, let me ask you, why hasn't "Dangerous Relationship" played "Second Exposure"? Zhang Ziyi's appeal is not as good as Fan Bingbing?"

"I don't know, but Zhang Ziyi has never had any appeal. The box office was "Hero" a few years ago!"

Lu Xiaoran waved his hand: "...I never believe in box office appeal. As an actor, I must first play the role well and fully release my personal energy into the role. Other things, the rest, and the market matters really depend on my life... What about Sister Zhong?"

"She went to the party and was said to discuss improving the account share together!"

"...Then I'll go find Zhang Jin, hey, "No Man's Land" is released next month. I don't know if it's appropriate..."
Chapter completed!