"The Scarlet Sun" is just as good as "Man in Black 3", which is understandable.

"Man in Black 3" is as costly as $220 million, and it has the good reputation of the first two movies. Comparing "The Scarlet Sun" is really short and poor...

102 million vs. 58 million...

It can be called a victory!

Of course, many media reports say that ‘Hollywood completely overwhelms Chinese movies…’

By the way, "The Scarlet Sun" was released in Europe last year, and its final box office was close to 20 million euros. mk2 has transferred the first batch of box office accounts to Orange, with 6 million euros...

There will be TV copyrights and online copyright sharing in the future...

...

The meeting place was a very upscale private club.

Four people sat opposite him, and the male protagonist who was very serious and looked like the tragic incident in the Korean entertainment industry...

Tsk tsk.

Lu Xiaoran shook hands with them and sat down.

After seeing Lu Xiaoran, the people seemed very excited and said something. Lu Xiaoran didn't understand a word, and nodded and smiled...

Translation at the right time: "They are congratulating you on winning the Golden Bear Award and winning honor for Asian movies..."

"Thanks."

"Dr. Lu Gui Geng this year?"

“…29 years old!”

"I'm really young and promising..."

Lu Xiaoran is worth 6 billion and belongs to the top group of people. According to Forbes ranking, he can rank among the top 20 in South Korea...

The atmosphere was very harmonious.

It is often said that China and South Korea are all in a row, and South Korea is actually a country influenced by Confucianism.

At the scene, Zhang Jin was chatting, and Lu Xiaoran was responsible for listening, and the translator was always translated to him...

"Xijie has released several Korean films in the mainland in recent years, and his grades are not very good. It can be seen that cultural estrangement is difficult to eliminate even if he wears a lot of clothes!"

"In fact, Korean movies are not as prosperous as they appear on the surface. The overall market space is small. The profit rate of the Korean film industry is about 10%, and 90% of them are in the loss."

"It is also difficult to open up the situation when filming China and South Korea..."

Xijie Group is coveting the mainland market. They not only want the Korean profits of "Treasure Hunt Alliance", but also want to make a co-production film, share the box office and follow-up profits...

For Korean film and television companies, the Chinese market is undoubtedly a fat piece that cannot be given up. In the past two years, it has soared to the second largest box office in the world, and the total number of film and television production mechanisms and algae mechanisms that are still to mature have given Korean film and television companies the opportunity to come to China to dig gold.

Xijie Entertainment is the earliest Korean company to enter China. They have offices in China. Of course, they cannot intervene in theaters and distribution.

Previously, they had collaborated with Anle Film and Television, "Haiyuntai" and "Wolf Boy" were handed over to Jiang Zhiqiang for distribution. The former was 8.78 million, and the latter had a box office of 4.03 million, which was a variety of failures...

Zhang Jin shook his head: "The "Very Perfect" released in 2009 was jointly created by China and South Korea, with a box office of nearly 100 million, which is a very good result!"

The producer of "Very Perfect" is Zhang Ziyi, but the source of funds and stories and ideas are all from South Korea!

To add, "Very Perfect" has 121,000 moviegoers in South Korea...

In 2009, it was second only to "Red Cliff (Part 2)" and "A Chinese Ghost Story 2", surpassing "Mei Lanfang" for 44,000 and "Shinjuku Incident" for 43,000...

Zhang Jin continued: "China and South Korea have the same ethnic group in culture, so we have a certain potential number of audiences, so we have a basis for cooperation..."

"We will shoot across the country to strive for the release of China, Japan and South Korea at the same time,"

An Xiuxian gritted her teeth: "We have more ideas about investment..."

"Oh, tell me!"

“…We want to change a better way of cooperation…”

...

After the dinner, Zhang Jin and Lu Xiaoran returned to the hotel.

"Xijie actually wants to participate in the share of the money. Who are they?!"

"They invested in DreamWorks and just shared the share of South Korea. Why did they want to share the share of the global share when they got to us?"

“…So DreamWorks went bankrupt…”

Lu Xiaoran smiled and said, "Don't be angry, it's really not possible. Change to another partner. The Korean film and television company is in full swing. It's better to acquire one! Now China-South Korea has a close relationship, and we can cooperate with each other. If the Korean leader gets brainshot one day... it's all a matter of maybe!"

"What you said is reasonable!"

"Then are we still shooting in Korea?"

"Of course, your phone rang..."

“…I don’t know the number…”

"Please take it, maybe you won the prize!"

"You just won the prize..." Zhang Jin answered, and then looked at Lu Xiaoran for no reason: "It's a company called **. They said they would visit the hotel in person later!"

“…**. It seems to be singing!”

"Maybe I want to participate in the investment... I can't see you?"

"Whatever I want, I'll make my own decision, I'm here to survey the scenery."

...

It should not be an exaggeration to say that South Korea has small countries and few people!

The land area is one percent of China's population, and its population is only 47 million, which is one-30% of China's.

But it is precisely such a "small place" that can reach 4.3 moviegoers per capita, which is the same as the annual moviegoers per capita in the United States...

But what if it remains the same?

A high average number of moviegoers means the maturity of a market, and it also means weak growth, and the strategy of going global is urgent.

The ceiling is there!

Due to the limitations of the local market, even though it has achieved great success in fighting Hollywood, the growth of Korean films in recent years has shown signs of fatigue.

Without a strong domestic market, Korean movies have been carrying the mission of going out since their birth!

What is the box office for millions of moviegoers?

About 450 million yuan - the ticket price of Korean movies is about 45 yuan.

China's film market is unprecedentedly huge, and it can be promoted through China's branding of Korean films.

Wishes are beautiful, reality is slap in the face!

Since 2006, there have been about 20 movies imported from South Korea to China. The highest-grossing one was "Snow Country Train", which had a box office of only more than 70 million yuan. The box office of films such as "Wolf Boy" and "Happy Family" had a very good box office in South Korea. The box office of films such as "The Wolf Boy" and "Happy Family" only had a box office of three to four million yuan.

For a long time, the so-called Sino-Korea cooperation and co-production were limited to small-scale personnel exchanges such as actors and directors.

Cultural differences, different production modes and actors are likely to be dissatisfied with the local environment after changing places!

From the perspective of Koreans, they want to invest in Lu Xiaoran's movies and then earn money...

There is nothing wrong with it.

But, Lu Xiaoran doesn't want to!

If he wants to attract investment, there is a way to ask for your Korean capital?

The reason I cooperated with Xijie is that I was attracted by the Korean market!

The Korean film market is quite large, with an annual output of around 10 billion yuan, ranking among the top five in the world.

Third in Asia!

Moreover, the Korean film industry is relatively mature, with the original time and space, "Treasure Hunt Alliance", and the box office of South Korea exceeds 12 million viewers, which is equivalent to 500 million box office!

If it weren't for this, why would Lu Xiaoran have to work hard to come to Korea to film?

Do you really think he is for Kim Hye-soo or Jeon Ji-hyun?

Nagasawa Masami, isn’t Ishihara Saki?
Chapter completed!