Chapter 619 Engagement (1)
Let's go to the meeting. Fang Zhiqiang looked at the time and then stood up and walked directly to the conference room.
This matter was not a big deal to Fang Zhiqiang. After a few days, everyone forgot about it, including Fang Zhiqiang himself. When the company was vigorously developing, everyone was encouraging
I am working hard because the company is developing very fast. One day is the same, but one month is a big change.
At this time, on this day, Fang Zhiqiang called Liu Yan, Nie Qian, and four people from the operations and marketing departments to a meeting in the conference room to study the company's long-term development plan and short-term development plan. This is
A very important thing.
It has been almost a year since the company was founded. The company has never had a long-term development plan. At that time, the company was so small that it was impossible to make long-term development plans. It was just a short-term goal. And that short-term goal has now been achieved and completed.
We have reached the goal of opening the first batch of ten branches. Now we urgently need to determine the future development direction of the company, and we also need to determine the short-term development plan for next year, because the New Year is about to be celebrated, and after the New Year is a new development cycle, the company must do a good job in new development.
A one-year development plan is needed to have a clear development direction.
In fact, I have been studying this for many days. The busiest person is the marketing department director. The prerequisite for studying this plan is to need the marketing department’s data. Therefore, the marketing department director is putting it on the projector at the back.
They investigated the data for several months and made plans one by one based on this data.
While Fang Zhiqiang was thinking and discussing seriously, a voice came from the mobile phone placed on the table. Fang Zhiqiang took the phone and took a look at it while talking.
It was a message from an unknown number. As soon as Fang Zhiqiang opened the message, he immediately stopped talking and stared at the phone blankly.
What's wrong? Liu Yan asked Fang Zhiqiang, and everyone looked at Fang Zhiqiang strangely.
Fang Zhiqiang came back to his senses after hearing Liu Yan's words, put down his phone, and said: It's okay, let's continue. Based on the analysis and judgment of this data, we make a conservative estimate, that is to say, we can do the most in Shanghai.
Open about twenty-five stores, right?
That’s not what I mean, Mr. Fang, you have to know that although our fresh food market model is a new thing, the fresh food market is not a new thing anymore. This market is already saturated for the market. Now in
There are markets and vegetable markets that are engaged in this area. We are actually grabbing the markets from the markets and vegetable markets. Therefore, what we are considering is not the issue of market capacity. What we are considering is which places we can supply.
Based on the market we occupy, whether the market we occupy can make us profitable. The twenty-five stores I am talking about refer to the entire Shanghai city and these twenty-five areas where we can still open new stores, and the remaining places
, the market and vegetable market are relatively saturated, we can squeeze in, and we also have our advantages, but we squeeze in by force, and the consequence of squeezing in is that no one can make a profit, which is definitely not the market we want.
The minister explained.
What you mean is that in Shanghai, we can only operate in these twenty-five areas.
Yes, there are other places, but those places are not ideal. Even if they can make a profit, there is not much room for profit. My suggestion is not to do it. Twenty-five areas, and how can I put it, after our success, many places have already
Some people have begun to follow suit, and now fresh food markets have opened in all major districts in Shanghai. Although the scale is not large, the number has begun to increase. After the New Year, I am not sure whether these 25
Is there someone who has already arrived in this area when we want to do it? At the same time, we do not rule out other possibilities. Therefore, I conservatively estimate that the most we can do in Shanghai is to open 20 more stores.
, no more, otherwise we won’t be able to find a place, and there is a possibility of losing money. Even for these twenty stores, we have to speed up. If we do it slowly, they will be gone. The marketing department director said.
Well, I just looked at the data. We have already opened ten stores with better locations. The remaining areas can only be regarded as second-class stores. The investment and profits are not too high. In other words, our company
The exhibition plan in Shanghai is almost like this, right? Fang Zhiqiang asked.
Well, it's almost the same. As far as the market is concerned, it's almost like this. The marketing director said.
Do you all share this opinion?
I think what we have to do is to speed up and open these twenty stores to occupy the market first. After occupying the market, we will slowly digest it. This is the most important thing. Liu Yan said
.
Well, the Chinese New Year is just one month away. It’s definitely not a good time to make any moves before the New Year. I’d also like to let everyone relax. After the Chinese New Year, we will open four to five new stores every month, and strive to do so within half a year.
, and opened the remaining more than 20 stores. Because they are second-class stores, the investment in each store is not large.
Nie Qian, please put it all together, make a plan, and pass it on to various departments to make preparations for the development after the year. Especially for Liu Yan, you have to control the funding. This is the most important thing.
Importantly, we can slow down other expenses, and this fund must be guaranteed.
It’s not a big problem. Judging from our company’s current income, expenditure and capital reserves, there is no problem. Liu Yan nodded.
Mr. Fang, I would like to make a suggestion, but I don’t know if it is feasible or not? Nie Qian thought for a while and said.
You said. Fang Zhiqiang nodded.
I think now is a fast and Internet society. Do you guys usually buy a lot online? Just me and the girls in our company receive a lot of express delivery every day, basically everything for food and drink.
They are all bought online. The most obvious thing is that we buy them every day
Ordering food is basically done online. We have several well-known takeout platforms. We order food there. Young people nowadays also order food there. And it’s not just ordering food. There are also
Others, such as drinks, etc., even fruits
These are also available. The only thing that is not available is vegetables and ingredients. I think that in the Internet age, our company should consider starting an Internet takeout market. In Shanghai, there are not only locals, but also a large migrant population.
, these foreign population base
They are basically young people, mostly white-collar workers. These people are used to enjoying a fast Internet life. I think they have this demand. I personally think that this market should be quite big, and we are the only one doing this.
Chapter completed!