"I thought you would book at the Ritz-Carlton."

Sitting on the small sofa chair, Fang Nian smiled.

There are not many five-star hotels in Pengcheng now.

The relatively new one is the Ritz-Carlton, which opened at the beginning of the year.

The Four Seasons Hotel that Fang Nian almost said would not open until 2013.

The hotel he is currently in is on Shennan Avenue, called the OCT Intercontinental Hotel.

Guan Qiuhe, who was sitting on another sofa, smiled and said: "The style of this hotel is good, and the other thing is that I have been living here before and am too lazy to change."

Fang Nian took a sip of tea and looked at Guan Qiuhe: "Why don't you buy an apartment in Pengcheng? It can be used as additional investment."

"House prices in Pengcheng have increased significantly now, and they are expected to keep rising."

Guan Qiuhe replied: "I'm considering it, but I haven't found the right one yet."

"The housing prices in Pengcheng are indeed catching up with Shencheng. Beijing is very fast and has great development potential. It was a very good choice to put the operation center of 'Gand Fun' here at that time."

"So I also want to buy a suitable house."

Fang Nian reacted and smiled without saying a word.

The fact that she has not found a suitable house in the past two months does not mean that Guan Qiuhe does not have enough money, but that she did not have the intention at the beginning.

Just treat it as a business trip to Pengcheng, otherwise I wouldn't stay in the hotel all the time.

After gradually realizing the development potential of Pengcheng, Guan Qiuhe's mind changed and she considered the possibility of settling in Pengcheng.

As for when to think about it...

It’s very simple, just look at the development of ‘Have Fun’.

"..."

Fang Nian has never cared about anything else in his life, but he has had the experience of persuading people to buy houses a few times.

Zhu Jianbin is one.

Guan Qiuhe is also considered one.

On the contrary, he himself is not very keen on buying a house.

On the one hand, there is insufficient capital. The house you want to buy is already very expensive, and the range of future appreciation is not large. There is not much difference between buying early and buying later, and it is not even as fast as the rate of currency depreciation.

On the other hand, there is no demand now, and he has not yet decided which city he will develop in...

After chatting for a few words, Guan Qiuhe brought up business.

"Yesterday at two o'clock in the afternoon, the previously shot advertisement was officially released. According to the feedback from the operation and maintenance department, web page traffic, etc., did not increase much."

With that said, Guan Qiuhe clicked a few times on the computer that was on and turned the screen to Fang Nian.

"I've also seen the advertisement for you, there's nothing wrong with it."

The focus of the planning project, which Guan Qiuhe unilaterally judged to be worth three million, was the advertising words.

This is an assignment copied by Fang Nian.

There are certain changes.

Even when it was finally decided to hire actors for filming, it was Fang Nian who suggested selecting actors from a range.

The picture on the computer started to move, and the sound also came out.

"I have nothing to do during the holidays. Try it for a second and make a lot of money."

"Fun legends, click and play, a subversive legendary game, all equipment is recycled."

Apart from this one, the remaining several more important advertising slogans were also completed between the two actors.

One is Chicken Brother.

One is Goo Jai.

They are all Hong Kong stars, and they are the easiest to find in Pengcheng. Advertising costs are not cheap. Just a few words of advertising cost one to two million.

This is 2009, the year 2009 when the lingering effects of the financial crisis are still lingering.

It can be said that Fang Nian and Guan Qiuhe are very determined.

This is also the real reason why the company "Gan Fun", which was established less than two months ago, needs a loan.

If we don't take out a loan, we won't have any money left to burn.

You know, the game Legend seems to be very mature.

After Fang Nian read the advertisement, he looked at Guan Qiuhe: "There's nothing wrong with the advertisement, it's the same as what I saw before."

"Tell me about promotion methods."

Guan Qiuhe said calmly: "For this promotion plan, we started to solicit opinions as early as the middle of last month."

"Even the employees in the operation and maintenance department are included."

“In the end, after continuous screening and the collision of new opinions, based on the collection, induction and summary of market data, and based on the distribution of game players, we finally decided to place advertising in the traditional form, investing in the four cities of Beijing, Shanghai, Guangzhou and Shenzhen.

Advertisements at bus stops, etc..."

"..."

When Guan Qiuhe was about to continue speaking, he was interrupted by Fang Nian.

"Wait, you mean ground push?"

Guan Qiuhe nodded and asked doubtfully: "Is there anything wrong?"

"It would be too expensive to promote it on TV. Everyone's collective opinion is to wait and see."

Fang Nian finally understood that everyone's thinking was limited to the era.

Because after Guan Qiuhe discussed with Fang Nian, the final promotion fee was quite considerable.

So the final plan is to go big.

Completely neglecting to invest where it is really needed, this is something Fang Nian never thought of.

Fang Nian smacked his lips: "If I had known it was such a simple thing, I wouldn't have come to Pengcheng."

"The promotion is in the wrong direction. I asked myself why I haven't seen any promotion even after searching for half a night."

Seeing Guan Qiuhe's confused look, Fang Nian thought for a moment and said, "Let me ask you a few questions first."

"Well, you say."

Fang Nian said calmly: "Who do you think are the mainstream groups who watch TV now?"

"Children or elderly people? Young people are all working and busy at night. I'm afraid they don't have much time."

“Are children or the elderly the target audience for the game?”

"no."

"so what……"

Guan Qiuhe frowned and answered the question: "So, there is absolutely no need to put ads on TV stations."

"Yes, because this is completely for the blind." Fang Nian said.

Then he asked: "I won't ask the second question. You should understand what I want to say."

Guan Qiuhe nodded, but his expression became more and more confused: "Recommendations are meaningless, because most of the people who can see these advertisements are office workers, and they won't put in the effort to find games."

Then his eyes lit up and he said in surprise: "You mean to put ads on the Internet?"

Fang Nian spread his arms and said very matter-of-factly: "Online games and online games naturally have to find solutions on the Internet."

"But I think this is just the first step. Next, we need to analyze the behavior and habits of the target user groups more deeply, so that we can deliver ads to them appropriately according to their needs."

"..."

Guan Qiuhe followed the conversation and asked, "How can we get it just right?"

Fang Nian replied: "Conduct an online questionnaire survey through mass mailing or other methods."

"So now our energy should be focused on the Internet, rather than following traditional thinking. In other words, we must have Internet thinking."

Guan Qiuhe's face began to look a little admiring: "This word is very vivid, Internet thinking."

Then he said with envy: "Your thoughts are very active, it's really like God giving you food to eat."

Fang Nian: "..."

"..."

Following this direction, Fang Nian told Guan Qiuhe some operational measures in this direction.

To be specific, there is nothing too complicated about it.

It is nothing more than changing the previous fixed thinking.

In fact, what Fang Nian said is the big data analysis that is often mentioned in later generations.
To be continued...