: Sponsors to apply for newspapers

Half a month later, in Wanchai, Sanban Street, a tea restaurant.

Zou Huaiwen was so tired that he had just crossed the sea to Hong Kong Island. When he saw his boss ordering drinks and snacks for him, he made a statement: "Big Boss, the three latest paper machines have entered the factory and can be debugged and put into use by technicians."

"A new printing press is also being operated. The paper mill can produce 12,000 yuan per day. Because we are cheap, the Sing Tao Daily has used all our paper."

He Dingxian took the lemonade handed over by the waiter, took a sip and nodded, "Has the "Industrial and Commercial Daily" and "HuaShang Daily" been completed?"

"Look at you who have been traveling to Hong Kong Island every day recently, you shouldn't waste ferry tickets?" All the money is paid by the company!

Zou Huaiwen also resigned from the Sing Tao Daily, and was responsible for the operation of Oriental Paper, and was responsible for the production and sales. At this time, he smiled and said: "The contract of the Industry and Commerce Daily has been finalized, and the Huashang Daily has been talking about it because the Huashang Daily has a good relationship with Sihai Paper... Even if our price is low, others may not buy it."

"Forget it, how many copies of the "HuaShang Daily" only sells in a month? It will only be released once a week. There is no sales in Hong Kong Island. I think it will go bankrupt sooner or later." He Dingxian held a piece of wonton noodles, held a pair of wooden chopsticks, and sucked and feasted.

In front of Zou Huaiwen was a pork chop rice, a large piece of pork chop with bones, and the oily aroma was scented.

"Yes, after getting the contract of the Industrial and Commercial Daily, the monthly profit of the paper mill reached more than 50,000 yuan. There are always some companies on the market that do not look at products, only people." Zou Huaiwen actually didn't take the Huashang Daily to heart. After saying that, he added: "The factory recruited five more workers, and asked Azai to come forward."

"Okay, Ajie is still in charge of the people." He Dingxian nodded quickly, and Zou Huaiwen continued: "I have something to do with Ta Kung Pao and want to win over the list of Ta Kung Pao, but the president of Ta Kung Pao Lion spoke up and asked for this number."

He raised a palm.

He hesitated and nodded immediately: "It's okay if you are simply responsible for editing news and scheduling and publishing!"

He Dingxian nodded: "It makes sense. If you go forward for ten years, you will be the only one for literati. There has never been a businessman who has ever posted a newspaper. Besides, I still send someone to run a newspaper! It's not the ghost guy "Police News"!"

"Even if merchants run newspapers, they are not able to do it. However, literati have the appeal to run newspapers, but they are not focused on finding water when talking,"

The Ta Kung Pao is selfless, but the person in charge wants to have a meal...

Zou Huaiwen was considering the future development of the paper mill and was trying to find a way to get on the Ta Kung Pao. However, He Dingxian also had his considerations. When he was half full, he exhaled the heat and suggested: "Awen, have you considered running a newspaper by yourself?"

In September 1926, Wu Dingchang, Zhang Jiluan and Hu Zhengzhi took over the Ta Kung Pao and established the "Xinji Ta Kung Pao" company, which means the new Ta Kung Pao.

Bu Zou Huaiwen smiled bitterly and said, "It is of course good to run a newspaper, but it is difficult for newspapers to open up sales. Whether it is the Horse News, the Business News, the Fengyue News, or the Daily News, each newspaper has a different customer group. Otherwise, why would the customers choose you from hundreds of newspapers in the newsstand?"

"Thank you, boss."

He Dingxian didn't need to think about it at all. It was obvious that he had already written a lot and immediately said: "Oriental Daily!"

At this stage, the Ta Kung Pao pursued the four non-isms of "no party, no selling, no selfish, no blindness", and became the most credible newspaper in the country and ushered in the most glorious period.

He Dingxian asked with a smile: "Is it not good to run a newspaper?"

Zou Huaiwen lowered his head and looked disappointed, and focused on his meal. As the largest Chinese newspaper in the world, the development history of "Ta Kung Pao" is closely related to the history of revolution...

It is completely enough to run a newspaper with 30,000 yuan as the startup cost. A light asset industry starts up only requires the cost of venue, labor and some handling fees. Moreover, it also has its own paper mill to supply paper and print.

The Ta Kung Pao not only firmly resisted Japan and carried out patriotic propaganda, but also emerged a large number of "cultural fighters".

The name of a newspaper is very important. It is best to be concise and clear, with clear themes and memorable points. According to the industry, the name should be "crunchy" when it sounds, "bright" when it sounds, and "roar" when it says it!

If you can take into account some characteristics and styles, it will be great to target the good user group.

After the end of the civil war, the Tianjin version of Ta Kung Pao had been reorganized into Progress News, the Shanghai version of Ta Kung Pao continued to be published, and the Hong Kong version was suspended with the defeat. It was not until three years ago that it was reissued under the leadership of the Mainland Hong Kong and Macao Working Committee, and together with the Industrial and Commercial News and Wenhui Daily, formed a left-wing cultural front in the Chinese background...

If you take paper mills as the foundation of your career, the next step is to run a newspaper!

Once the newspaper is successfully established and the sales volume is good, the paper mills can also rise, and there is no need to worry about sales, forming an industrial chain advantage that suppresses other paper mills.

"After you put up the newspaper rack, the paper mill can replace it with someone else to manage it, and then you will be given 20,000 yuan in initial funds."

After he was in charge of the paper mill, his understanding of He Dingxian became deeper and roughly guessed that He Dingxian was a person with insight in business.

There are a large number of calligraphy, pictorial newspapers, horse newspapers, and lady newspapers in Hong Kong Island.... These newspapers, which are as numerous as ox-haired, can easily consume the production of paper mills.

Zou Huaiwen's eyes lit up. He thought that what he was waiting for would be a bet agreement, but he didn't expect that the stingy boss would become generous.

It was first founded in Tianjin Port, and relied on its fierce fighting against the powerful warlord "Yuan Datou" across the country, and has always been known for its "dare to speak out".

"He Sheng." Zou Huaiwen agreed casually, and his face became clear the next second, as if he had expected it: "Are you really planning to run a newspaper?"

Zou Huaiwen saw that the boss had prepared to take out a kraft paper bag, which was heavy with 10,000 Hong Kong dollars. When he took it, he felt a little complicated: "Boss, you are so decisive in your work."

I have always been a tool person, but it is worthless if I can’t make money? Well, for the sake of the full amount of kraft paper bags, I won’t bother with you.

"Mr. He, please rest assured. I will do my best to run the newspaper well. By the way, as the boss, what name do you want to give the newspaper?"

The businessman’s vision is not to predict the future, but to take one step, look at three steps, take a foothold, and look forward to the future.

Zou Huaiwen felt helpless about the honesty of the boss. He finally felt a little fond of you. Do you have to lose all your favor?

Therefore, the names of many newspapers are extremely similar, often within four characters, and different types of newspaper names also have their own characteristics.

"Don't thank me." He Dingxian said sincerely: "Who makes running a company a humanistic industry? Even if a businessman runs a newspaper, it depends on the ability of the editor-in-chief. Some newspapers have no sales as soon as they change the editor-in-chief. I don't give you shares. How can you help me run the newspaper well?"

It can be said that this is a field he has never entered, but it is so suitable that he cannot find a reason to refuse.

Although he graduated from journalism and served as editor-in-chief of Sing Tao Daily, editing a section and managing a newspaper are two concepts. In history, Zou Huaiwen did not manage a newspaper alone until he became a rich man.

"Even English newspapers, Chinese newspapers, and even Overseas Chinese Business News are actually targeting different customers. Although the profits of running newspapers are high, they are more difficult, and they even need some luck."

He Dingxian showed joy and said decisively: "Okay! I specially asked someone to withdraw 10,000 yuan from the account, and first as the fund for establishing a newspaper."

"But if I say I have a way to open up the sales volume of newspapers and want to ask me to run a newspaper and serve as the editor-in-chief, are you interested?"

Later, with the war, Ta Kung Pao established branches in many cities such as Shangshanghai, Hankou, Hong Kong Island, Guilin, Sichuan and Chongqing, and newspaper equity was transferred several times, and once fell under the control of the Japanese.

He Dingxian casually agreed: "If it is five thousand, give it to him; if it is five thousand, give it to him a slap."

Oriental Paper has not been in development for half a year, and it is indeed lacking in the visit of the newspaper's customers. However, relying on the price advantage, white newspapers still have no worries about sales.

Zou Huaiwen subconsciously became moved. The reason why he said so much was that he guessed that the boss wanted to use him, but he was not sure to run the newspaper well.

Currently, Ta Kung Pao is still the top three newspapers in Hong Kong, with sales of more than 5,000 copies per issue, but the positioning of the newspaper and the person in charge are two different concepts.

He Dingxian said with a little self-deprecating self-deprecating: "I am different from you. I am from a village girl... I have been afraid of being hungry since I was a child. I have to go up to grab food when I see the opportunity. I don't have time to think too much. If I can't grab it, I can't give it a meal, but I have to go up to grab it first to have food."

I thought that the big boss would solve the problem of opening up sales, but if I was mainly responsible for the newspaper organization and editor, I was eager to give it a try.

"Don't worry, the newspaper will lose money and will not do your business. Let's continue to come back to the paper mill to be my general manager. If the newspaper starts, I will give you 10% of the shares."

In the future, we will not only become the largest paper company in Hong Kong, but it will also be rich and flowing, and it will continue to be full of money!

"If the big boss promises to give enough funds, I can also recruit a few suitable editors and reporters start the magazine together. As for the procedures for registering a newspaper, it is even simpler. There is basically no threshold for industry insiders."

"Okay!" Zou Huaiwen also responded simply: "Next month, the first issue of Oriental Daily will be available, boss, please watch it."

As for the newspapers to focus on news, current affairs, or industry and commerce, he did not ask about Boss He anymore, because this is something that should be considered as the editor-in-chief of the shares. Zou Huaiwen personally prefers to handle current affairs news, because this type of newspaper is the most popular newspaper among the general public.

If you want to talk about entertainment newspapers, gossip newspapers are more popular, then Zou Huaiwen is not convinced. Jiahe Company has not been established yet, and there is no entertainment industry!

"Fengyue" calls prostitutes!

Where did the entertainment newspaper come from?

In addition, two meanings can be seen from Boss He’s name. One is that Boss He intends to carry forward the two-word "Oriental" sign. At present, it seems to be a lineage. It is not surprising that a "Oriental Group" will come out in the future. The other is that Boss He is determined to make a daily issue, with the largest circulation and the highest profits of "daily newspaper". It is very challenging.
Chapter completed!