263 Interview 2
"This is another question that I am often asked by various media." Song Lu said with a helpless smile, "I can understand what everyone is thinking. They just want to see through my success and understand it. However, this is really not something that can be explained.
Clear."
"I'll explain it as clearly as possible." Song Lu adjusted his posture.
"First of all, movies are products of the times. Today's movies are products of the same era in terms of technology and content. The more popular movies are today, the more relevant they are to this era. Take "Star Wars" for example.
Say, why was such a movie born in that era? Because of the space craze caused by the space struggle between the United States and the Soviet Union."
"Why did this movie shock audiences around the world at the time? Because it fit the most sci-fi imagination at the time. Including the movie "E.T.", it fit that era. Now you make it again
If a movie like this is released, will the audience be shocked by the sci-fi elements and plot? No way."
"Nowadays, many movies are about costumes, wars, and period themes, so audiences don't like to watch them. This is because the content of the movies is not in line with the times."
"This fit for the era is not only in terms of subject matter, but also in line with the emotional appeal of the audience in the era. For example, the current audience likes movies that are prosperous and beautiful, thrilling, exotic, sci-fi and imaginative, and light and humorous.
.As a result, if you go to take photos of family life in rural areas, the relationship between mother-in-law and daughter-in-law in the city, etc., who will watch it among young people?"
"You must know that it is not easy for young people to go to the cinema once. They go to the cinema to seek excitement. If you let them go in to watch a life-style movie, why not watch TV at home? TV dramas are all about this kind of life-style movies.
.”
"Therefore, it is very important to adapt the technology of the times and the emotional appeal of the audience to the times. Secondly, movies are not necessities. Movies are beautiful women dressed up in gorgeous clothes. The more they can seduce people, the more people can come to the cinema to watch. So film practitioners
You must try your best to know what the audience imagines and expects, and what surprises you can give the audience."
When Song Lu said this, Yang Lan interrupted him.
"Then if you put it this way, wouldn't it be that pornographic films are the best at attracting audiences?"
"Yes, if you have been to a video studio in the 1990s, you will know that if your video studio does not show that kind of movies at night, and few people come, the business will be very bad. Of course, for the health and harmony of society,
Many countries have banned this kind of film, but if they were allowed to do so, this kind of film would be released every week, because the more viewers they have, the more money they can make." Song Lu nodded.
"Uh..." Yang Lan suddenly didn't know what to ask.
"Of course, what I'm talking about here is rather general. I remember when "Taken" was released, I said that the more a movie can resonate with a broad audience, the more likely it is to succeed. So, the third point is to make a movie that appeals to more audiences.
The movies you like must make people of different countries, races and beliefs empathize with each other."
"So you look at revenge, taboo-breaking love or sweet romantic love, fighting against alien invasion together, violent fight scenes that are grand and beautiful, making people laugh and humorous, colorful and beautiful, thrilling and terrifying
Wait, these kinds of movies can be used all over the world and make money everywhere. Whether it is Europeans who claim to be very knowledgeable about art or Africans who are recognized as backwards, they all like to watch these kinds of movies." Song Lu said with a smile.
"According to what you said, it means that some of our directors and screenwriters have not been close to the market, have not penetrated the masses, and have not understood the needs of the audience. Does that mean that if you tell the secret today, we will be able to have more similar projects in the future?
What about movies like "Taken", "Moon", and "Inception"?" Yang Lan asked.
"No." Song Lu shook his head.
"No? Why?" Yang Lan was surprised.
"Because our domestic film creation model has changed, we no longer have excellent screenwriters, and our directors are used to the creation of author's films. Therefore, all this cannot be changed. Why has Feng Dapao been filming for so many years?
Chinese New Year film, Zhang Guoshi has also made so many commercial films, I have also been filming for several years
of commercial films, but there is no fourth or fifth commercial director emerging? It is because our film model is not a commercial film model, but an author film model. There are no professional commercial film producers, no professional commercial film directors, or even no
A professional screenwriter cannot make a commercial film that meets the market."
"Ah, why don't we have these professional talents? Don't our colleges and universities train a lot of relevant talents every year? There are also many experienced seniors in our circle." Yang Lan was puzzled.
"The talents in colleges and universities have no experience and there are no market employment opportunities for them to grow. As for the older generation, many professional screenwriters have changed careers or retired. Think about it, we all have more than ten or nearly twenty years without need.
Screenwriters, all movies are made by the author, and who still supports screenwriters, then won’t they all change careers? Newcomers will not enter this industry.”
"Besides, now that old screenwriters are still working in the same profession, their thinking can no longer keep up with the current era. Just like if you haven't cooked for more than ten years, can you make the most popular food now?" Song Lu sighed.
"Then what should we do?" Yang Lan asked with a frown.
"Time." Song Lu said and nodded, "You can only use time to make new commercial filmmakers grow. After a few years or decades, our talents will grow up, and that will be the prosperity of our movies."
“What is it about our film market that is in such bad shape?”
"This is a very complicated problem. There are three reasons. First, the widespread popularity of televisions after the 1980s has led to the loss of movie theater audiences. Second, the rise of French New Wave films in the Chinese film industry has allowed more directors to film
Literary and artistic film authors have made films, and the third reason is that our cinema operations have problems and cannot keep up with the development of the market."
"Actually, it is not entirely correct to say that movie audiences have been lost, because movie audiences did not decrease much in the 1990s, because video studios in streets and alleys in cities across the country are always full, which means there are still a lot of movie audiences. It's just ours
Cinema facilities, as well as the movies played and the movies produced by movie studios, cannot keep up with the needs of moviegoers in the market."
"So, taking these three points together, the 1990s led to the collapse of the Chinese film industry. Film studios closed down one after another, film talents were lost, and the film market shrank." Song Lu explained.
"How long will it take for us to restore the prosperity of the film industry?" Yang Lan asked.
"It won't take long, maybe a few years, ten years at most. Because with the prosperity of our economy, the increase in market demand, policy support, the rise of new filmmakers, the enthusiasm of film investors, etc.
When factors are added together, we will develop rapidly." Song Lu said with certainty.
"Wow, now that you say that, then I, a layman, can breathe a sigh of relief. Last question, you have such a good knowledge reserve and can write books and sing. Why did you choose to make movies as your main career? Because
Can it gain more popularity?" Yang Lan asked.
"Well, of course it's not entirely true. It would be inappropriate to say that this factor is not involved. It's just that there is a little factor for the movie to have a higher reputation, but this is not the main factor."
"What's the main factor?"
"There are two main factors. One is that film creation is more challenging and fulfilling, and the second is more heroic. In fact, we are experiencing a cultural war, and movies are a main battlefield in this cultural war." Song Lu said seriously.
Said seriously.
"Ah? Can you tell me more specifically?" Yang Lan was surprised.
“I don’t know how those born in the 50s, 60s, and 70s grew up, but those of us born in the 1980s grew up watching cartoons and comics from Sakura Country, and then watched movies and TV series from Hong Kong and Taiwan, and then Kimchi Country.
TV series, now we mainly watch Hollywood movies. Looking at this phenomenon, have we been brainwashed? Have our values been changed?"
"..." Yang Lan was stunned for a moment. She didn't expect that there was really a culture war behind this.
"So, you want to change this situation?" Yang Lan asked.
"I'm not a hero. I can't change it. I can only use my personal strength. Let the post-90s and post-00s recall when they grow up. They didn't all grow up watching Hollywood movies. They also watched several
An excellent Chinese movie." Song Lu said modestly.
"You are the most different young person I have seen in China, and you are also the most responsible, capable and talented young person. I sincerely wish you can achieve better results, make Chinese films well, and make more
Many global audiences like Chinese movies. Well, this is the end of our program. We would like to thank the young director and young entrepreneur Mr. Song Lu for accepting our interview. We hope that this program can bring more movies to you in front of the TV.
Touched.”
"Goodbye, everyone."
Why did the program end after only asking so many questions? Because "Interview with Yang Lan" was never very long, about twenty-one minutes.
After the recording of the program ended, Yang Lan sent Song Lu out sincerely. Watching Song Lu leave, the shock in her heart was still there.
This is a young man who is really different from this era.
Chapter completed!