"Uh..." After hearing what Song Lu said, Jiang Zhiqiang didn't know how to do it. Yes, this is to show love and warmth to the students. How can it be called breaking market rules?

This seems to make sense.

But as a veteran who has been working on film promotions for decades, I always feel that this is a bit suspected of destroying the market, a bit like using money to buy box office and destroying data.

But... this doesn't seem to be breaking the rules, it's just... with this rumor, not all movies will have to spend money at the box office in the future? Then why do they do publicity? Just book the venue and exchange the money for publicity and distribution into the movie.

Man, this is more direct and may work better.

What's wrong?

"Mr. Song, you... to be honest, if this precedent is set, then all movies in the future will not be promoted and distributed, but will directly book the theaters and buy tickets to give people away to watch the movie. Subsequent changes in the rules will hurt the announced and distributed films.

It’s in the interests of the company, so I said it might be boycotted." Jiang Zhiqiang said after clearing his mind for a moment.

"Uh, Mr. Jiang, you, maybe, I can only say it's possible, I'm a bit overly worried. It seems more straightforward to buy tickets for a private venue and give them away, but its effect is complementary to traditional publicity and distribution, and it does not destroy the relationship.

How many people can it cover if you buy tickets and give them away? Thousands and tens of thousands of people are good, right? But how many people can be covered by traditional publicity and distribution? Hundreds of thousands, millions, or even hundreds of millions of people. This question is left to the producers.

After a little calculation, you can understand that it is impossible to say that buying tickets on a reserved basis will destroy the traditional announcement. It is just that you may feel this way at first, but if you think about it more carefully, this is simply impossible."

Song Lu explained that in fact, Jiang Zhiqiang’s concerns were not unreasonable. In later generations, some platforms would buy hundreds of millions of box office tickets to reach the top of the list and build momentum.

Such behavior has indeed caused a certain amount of damage, but the audience will not pay for it just because of your campaign. There are also many movies that did well at the box office in the first few days and then plummeted.

Prove that the audience is not fools, it is useless for you to buy data and falsify it.

Of course, it’s not completely useless. If your movie is really of great quality, buying some data in the early stage and creating some fake ones may actually play a role in attracting traffic.

Song Lu now just wants to book the venue and give away tickets to attract traffic.

Jiang Zhiqiang thought for a while, and it seemed to be the same thing, but... still... isn't this teaching people to buy data and falsify it? Once the trend becomes popular, you don't know the consequences.

"You, you young people are really quick-thinking, and you can think of all these methods. Okay, do you have any other ideas for publicity?" Jiang Zhiqiang asked.

"What can we achieve? Publicity and propaganda. Firstly, the publicity is all over the city. There are all kinds of posters, advertisements, news, and activities. Secondly, the filming needs to happen at multiple times, prime time. Just do these two times.

, If it still doesn’t work, then it’s not a problem with the announcement, but a problem with the movie itself.” After Song Lu finished speaking, he picked up the tea cup and took a sip.

"You know it very well." Jiang Zhiqiang smiled.

"It's the kind of understanding that laymen have. To really achieve it, it still has to be done by experts. For example, like this display stand and poster, you have sent it to the theater, will they post it for you? Where to post it? How to arrange the films?

?How to do preferential activities? They are all very particular, but we laymen don’t understand.” Song Lu said that he was a layman and didn’t understand the business, but what he said was all insider talk.

"..." Jiang Zhiqiang was surprised and looked at Song Lu carefully again. He was so ignorant about movie propaganda.

"Okay, we will seriously consider this. Once we have thought it through, we will contact Mr. Yu at that time." Jiang Zhiqiang nodded. He basically understood Song Lu's thoughts.

"Okay, Mr. Jiang, if possible, it is best to confirm it before March next year. Because after March next year, we will launch the Asian promotion of the new album, and then we may also briefly promote the movie." Song Lu said with a smile.

.

"Oh, I understand, you are really... a master. The music will take the lead, and the movie will be released and then reap the rewards, and then you can consolidate the loyalty of fans. Tsk, okay, don't worry, I will definitely give you a reply before March.

"Jiang Zhiqiang has actually made a decision in his heart.

Why should there be any hesitation? Not only is he very clear about the promotion of the movie, but he has also been cooperating with the plan for a long time. What he is afraid of is that the audience will not buy it because he is not well-known enough.

"Okay, Mr. Jiang, I hope we have the opportunity to cooperate."

"Okay, okay. There will definitely be a chance."

After bidding farewell to Jiang Zhiqiang, Song Lu and Yu Chen returned to the hotel to have a good rest.

Don't look at the fact that Song Lu is now cooperating with Universal and having good discussions with Jiang Zhiqiang, but it's all based on his own money.

In fact, one is to make money from him, and the other is to wait and see, seeing that he has potential, and maybe they can invest in the future.

Otherwise, do you really think that he, a mainland amateur, wants to stir up trouble in the international market? Who saw you?

Will others think you are a mainland star?

Look at Liu Yifei, she is well-known in the mainland and even in Southeast Asia. But how about going to the Sakura Country? Who was fooled? She still practiced like a newbie, and then I heard that there were some small shows at the Spring Festival.

Popularity.

Why did Song Lu know this? Because he received a text message from Liu Yifei. She was also going to attend the China Original Music Popular Chart Awards Ceremony held in Shanghai on the 14th.

Even Yang Mi also wants to participate.

Wulan Tuya will also come, and so will Huang Xiaoming.

These four people came here because of the songs Song Lu wrote for them.

Gee, in the Mainland, it’s your own home field so it’s cool. What Nangang is doing is really speechless.

However, whether it is the Mainland or Nangang, there is more or less the meaning of sitting in rows and dividing fruits.

I heard that this award ceremony in Mainland China has nothing to do with Jay Chou. I don’t know why.

After a good night's rest, Song Lu and Yu Chen flew to Shanghai early the next morning, but they saw a lot of reports about him in the newspapers at Nangang Airport.

For example, "Apple Daily": The new generation of mainland bully kings: Set a small goal for the new album first, sell 3 million copies!

"Oriental Daily": Without shame, a mainland newcomer boasts that his new album will surpass Jay Chou!

"Ming Pao": Jay Chou: I'm not very familiar with this person, maybe what he said makes sense!

"The Sun": Xu Zhiwei brags with the mainland newcomers: the new album will sell 5 million copies!

"Jing Bao": Mainland China's new bully king started a mining operation at home, and his family funded him with RMB 30 million!

…

Yu Chen looked at these newspaper reports and looked at Song Lu in surprise, who was reading with great interest. Yu Chen was thinking, isn't he shy?

As if he had read Yu Chen's thoughts, Song Lu turned his head and looked at Yu Chen.

"Do you know how much advertising money it usually costs to have all the newspapers in Hong Kong report on me?"

"I don't know." Yu Chen shook his head.

"Well, I don't know. However, I think it should be expensive. Think about it, just bragging a few words can get all the newspapers in Hong Kong to report on me. It's very cost-effective. I happen to be not famous."
Chapter completed!