Chapter 615: Ronald Spielberg’s award-winning alliance is attacked(2/2)
This chapter is not finished yet, please click on the next page to continue reading the exciting content! Ronald still looks down on Harvey Weinstein's small company. He does not have enough strength to do large-scale public relations, that medium-sized company
Miramax makes money by producing independent films.
Because the marketing budget is not enough, we work very hard on public relations at the three European awards and Hollywood awards such as the Oscars and Golden Globes. Being nominated and winning awards is free publicity to a certain extent.
It's just that most of his tricks were copied behind Ronald's back. What about sending videotapes, giving private screenings to old directors and stars, sending various coupons to these old judges, etc...
If these tactics were first used a few years ago, they would still have some effect. But today, public relations tactics have evolved a lot.
For example, public relations for old stars and old directors, a few vouchers for vintage dresses, and special screenings of movies in nursing homes have been adopted by all competitors and have no effect.
Only people like Ronald and Spielberg have the resources to restore their old films, organize re-screenings of old films, do retrospectives of certain directors or stars in film reviews, and nominate them in the academy, labor unions and other institutions, to support them.
For these old people to add an honorary award to a certain award, it is a monopoly resource for people with status and status like Ronald and Spielberg.
Coupled with the media resources in Ronald's hands, it will be easy to fight against these competitors who do not know the heights of the sky. The producer and director of "Groundhog Day" who previously attacked Ronald's production projects are no longer there.
He was thinking that the Oscar nomination was unfair. I am afraid that less than half of his pitiful assets would have been spent on legal fees for the lawsuit and responding to the union investigation.
As for Harvey Weinstein?
The two major films he participated in and invested in this year, One Day's End and One Piano Lesson, both received eight nominations.
The Long Day is nominated for several important awards including Best Picture, Best Director, Best Actor, Best Actress, and Best Adapted Screenplay. The Piano Lesson is also nominated for Best Picture, Best Director, Best Actress, and Best Actress.
Important nominations include Best Supporting Actress and Best Cinematography. The heroine Holly Hunter is the most popular actress.
As soon as Ronald returned home, he signed a check, increased public relations investment in these awards, and carried out precise attacks on Harvey. Even if the nominee of Ronald's project did not win, the other party's votes would still be diluted.
This is how Ronald does things now, using actions rather than words to communicate with the other party. When Harvey tastes the bitterness of losing multiple nominations, maybe he will reflect on himself and see if he has offended someone he shouldn't have offended.
Chapter completed!