Chapter 248 Special Marketing Plan(2/2)
Thea was even willing to jump into the crater with him."
"Are you playing this rich girl?" Billy Crystal also became curious.
"Ah, yes and no. I play two roles in the movie, a colleague and a rich girl."
"How is that possible? Doesn't Joe have a crush on his female colleague? Why can't he recognize a rich girl when he meets her?" Ronald didn't understand either.
"That's what's interesting about this script. It's actually a fable. They can be one person or two people, representing different aspects of women.
By the way, actually I don’t play two female characters, but three, and the other one is Angelica, the sister of the rich girl Patricia.”
"You've completely confused me now."
Ronald was extremely confused. Is this still a movie? Why does it sound like a stream-of-consciousness novel?
"One more picture, give me an expression of looking back to see my lover."
The poster photographer began to direct Meg Ryan to pose. She was so photogenic that most of Billy Crystal's photos were taken with her. Meg Ryan had twice as many photos as him.
.
"Thank you, let's see you at the premiere?" Ronald saw the sample taken by the photographer with a single-imaging camera and was very satisfied. He asked the marketing department to take over and print a large number of photos of Meg Ryan looking back and smiling as a
Movie posters, and advertisements featured in magazines.
He also cut two versions of the trailer, which were played on cable TV stations in big cities such as Los Angeles and New York. This adult love story cannot be broadcast roughly on a youth station like MTV. It is a test for daydreamers.
Publicity team.
In the end, they were city-by-city TV stations that negotiated preferential advertising time slots.
One is mainly about the scenes of elderly couples being interviewed in the movie, and then finally adds the warm scenes of the male and female protagonists telling each other how to fall in love with each other, attracting some married couples.
The other version edited out the scenes of the two protagonists rejecting each other for ten years, and paired it with voiceovers of the two sweetly describing how they met each other during interviews, creating a contrasting effect.
"Hahaha, this trailer is so interesting."
In the evening, the second version of the trailer was played on the cable station in Los Angeles as scheduled. The contradictory combination of the scene and the voice-over made Diane laugh out loud.
"I cut it myself. Is my craftsmanship good?" Ronald looked at it with a smile. It is estimated that this trailer will become a topic of conversation for many urban men and women in the next two weeks. If it ferments, it will definitely attract some viewers to the cinema to watch it.
Ultimately.
Ronald put his arm around Diane's shoulders and picked up the magazine page of the New York Times with his other hand. The insert above contained the movie poster for "When Harry Met Sally".
On the screen, Harry and Sally are on the left and right sides of the screen. Below them are the streets of New York and the title of the movie.
In the middle of the screen is a title:
Chapter completed!