Chapter six hundred and fortieth second counterattack without martial arts
As a talk show, the topic will naturally not always revolve around HT.
Later, we will talk about study and life, look at the differences between wealthy students and ordinary students, talk about current hot topics, listen to Carter’s views, and then play some small games and small interactions, and the 40-50 minute program is over...
However, the information exposed in this program and the heated discussions caused are not small!
In the capital market and financial circles, people mainly reveal several pieces of information from Carter’s words:
The fundamentals are good, and they have the confidence to completely ignore the impact of the stock price. Raising the stock price is only for the benefit of investors... In other words, who should you blame for running away early?
The cooperation and connection with Keke will probably go beyond ordinary corporate cooperation. This not only comes from the alternative cross-shareholding between the two parties and the brother-in-law relationship between the leaders of the two companies...
Thinking along the lines of the cheap food market space mentioned by Carter, Coca-Cola and ht do have strong similarities! Even though the brands have different directions, one is a beverage and the other is food, the customer groups they target are highly overlapping!
Maybe HT can't cover the upper levels like Coke, but among the bottom consumers with a huge base, their integration is extremely high! And Coca-Cola obviously cannot give up the low-end market. Because Coca-Cola is not a high-end product in the first place
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In terms of positioning, the two are almost identical!
The three functions are superimposed on each other. Perhaps the combination of Pepsi plus HT is not as good as Pepsi plus TB... It is actually one company, one voice, such a strong binding. But when the "foreign enemy" of Pepsi plus TB still exists, these two
It's almost a relationship where both prosper and lose...
Especially the day after the show was broadcast, Coca-Cola and ht issued another joint announcement:
From now on, Coca-Cola will become ht's only beverage supplier. At the same time, Coca-Cola will also give ht the status and treatment of a first-level distributor.
Enjoy Coca-Cola's support and lowest purchase price...
Then there was another event announcement: drink Coca-Cola and eat for free!
The rules of the event are also very simple. Anyone who purchases a certain amount of Coca-Cola can receive an ht package redemption coupon from the dealer. Use the coupon to redeem ht's t package for free!
As soon as I bought a large amount of HT shares, I announced benefits and even paid out of my own pocket to nurse the child...
If you say that this is not your biological child, no one else will believe it!
Look how Pepsi next door treats tb?!
With the endorsement of a big brand, he would even go to the platform in person and wave his money to support him!
Even the most stupid person realizes that ht’s stock price is going to rise again!
Retail investors who were still hesitating regretted selling their stocks too early and started repurchasing them while cursing. After all, the current stock price of ht is only 6.8, which is far from the previous 8.1, @
Thirty percent of the flow is equivalent to a loss of 70% of profits. While exchanging sales volume and market share, it will promote ht's revenue and sales volume. At the same time, ht's stock price will still be able to take advantage of this trend.
If the price rises, Keke, as a major shareholder, can still make money...
In the end, maybe it won’t be a loss at all!
And for Pepsi, yes!
They control 100% of tb's equity. In theory, all the profits from Pepsi-Cola will flow back. But this also means that the restaurant's losses are basically real. Every time Pepsi-Cola's profits increase, there will be less
How much profit does the catering part make...
And Pepsi has a lot of fast food brands. You can't give this but not that, right? If you give them all...
Oh, sales can go up, but the profit loss will be too great!
Don't forget, Pepsi claims the same price, twice the amount...its gross profit is definitely not as good as that of Delicious...
The same marketing campaign may not hurt Coca-Cola, but it will be very painful for Pepsi!
Especially, I still owe a lot of interest here!
"No! Mr. Scully, over there in California..."
Just when Scully was worried about his opponent's lack of martial ethics, an even more unexpected operation followed...
"HT sent a special car and plane to take the demonstrators directly to Washington! They told them to complain directly to the FDA..."
"But they didn't, but they didn't provide food and accommodation. Now a few of us are asking, will we solve it? They don't want to go to Washington, but the crowd is furious at the scene... They can't stop it at all..."
"Trash! A bunch of trash!"
If joining forces in marketing is just a bit ungrateful, bullying Pepsi's front line is too long, and the logistics supply cannot be provided. Then this move is simply to press the martial ethics to the ground and rub...
As an opponent, Scully’s desk will naturally include the report issued by the FDA, the US Food and Drug Administration. Again, you can complain about the poor quality of HT’s ingredients, but they really won’t let you eat a big deal.
Problem...
Therefore, a serious complaint to the FDA is of no use. How could HT use harmful substances to make food? In addition to affecting public opinion, the purpose of making this incident is to interfere with their normal operations.
result...
Scully could understand that the shills hired by Pepsi knew this purpose. But the other troublemakers who were deceived did not!
When you hear the other party's "begging for a hammer", don't you get angry?
You sent me to Washington to complain about you, right? Let’s go! Whoever doesn’t go will have a grandson!
In this way, my own caregivers will be very embarrassed. Don’t want to go?
You were the ones who made the most noise before. Now I really want to complain. Why is there no movement?
And go for it...
"Give them a traveling fee and let them go home on their own!"
As the saying goes, play around, make fun, don’t make fun of business!
Although they are not willing to pay for it in their hearts, these shills who "have hard work without credit"... who knows if they have any evidence of eating Pepsi money?
Moreover, if you don’t need it this time, you may not need it in the future. There is no need to do everything for a little money...
"Okay! Then... we don't care about the others?"
"Why should I care about them?! Does it have anything to do with us?! Let them fend for themselves!"
Chapter completed!