"Mr. Rayboulding, please don't get excited! Please listen to me carefully. If the restaurant opens here, it will make the city of Pilsen uncomfortable, but if it opens in New York? What about Los Angeles?"

After hearing Carter's words for the first time, Lei Boding, who had just picked up the table knife, really wanted to turn his head and stab this dog with a fake smile. But fortunately, Carter, who had been busy recently and had spoken faster, promptly said the following words.

A paragraph of words came out. In an extremely thrilling way, he escaped the blood-spattered fate of Pearson...

"If you want to open it in New York or Los Angeles, go ahead! You want me to do it...you mean? Recruit people from Pearson to open restaurants in New York and Los Angeles?"

"Bingo!"

Carter snapped his fingers and his eyes lit up.

If the local economy is not good, then change places! Earn money from a big city. Wouldn’t this solve the problem of insufficient local production?

Unlike Carter's previous advice to Licoris and others to go to a big city, it didn't matter. The reason he persuaded them to go back was that Carter felt that people like them who graduated from high school were completely uncompetitive in big cities, and it would be difficult to make money there.

money.

But the situation is different now! The competitiveness brought about by the excessive cheapness of his burrito business can make Mayor Rayberding so nervous that he even uses administrative orders to prevent his invasion. This competitiveness

Is it necessary to say that it’s not enough?

New York and Los Angeles are certainly wealthy, but not everyone is wealthy! For most ordinary people, there is a relationship between the city's affluence and their own affluence, but there is no absolute relationship.

There are a lot of poor people in cities like New York, Los Angeles, Chicago, and even Dallas! Even the total number of poor people is enough to equal several, or even dozens of Pearsons.

"Mr. Leibolding, we might as well think about the problem in a different way. Why must we solve the problem locally? You just said that Pearson's conditions are here. It is too difficult to innovate and do some extra work.

Gao. Then why don’t we look outside the market? Move the local unemployed population to other places?”

"You mean, let them get involved in your burrito business?"

Rayboulding touched his chin thoughtfully. They are all smart people. He quickly understood Carter's thinking, but what followed was shock...

In this day and age, someone who has a big killer weapon, cheapness, can still remain rational and share it. Such a person... are you a God?!

"Yes, since my cheap restaurant will squeeze their market..."

Carter pointed out the window and continued:

"In other words, even without my invasion, their expensive restaurants would be just hanging on in this environment. Since sooner or later they will lose their jobs and go bankrupt, why not just join us."

"My restaurant provides them with training, and I go back to integrate supply resources and provide them with protection. We establish a unified brand and unified management, and I can even provide them with funds to help them open branches one after another in other places.

.Go and take the money from New York and Los Angeles and earn back our Pearson!"

"You mean, use your Forest Bank to give them loans? How much money do you have now? You know, the rent in New York and Los Angeles is not as low as ours in Pearson. The rent of 600 square meters here, you can rent for 600 square meters in New York.

Shiping is already thankful to God, you..."

The corner of Rayboulding's eyes twitched when Carter said "our Pearson", but Rayboulding, who realized the feasibility of this plan, was no longer paying attention here.

As long as Carter can bring benefits to Pearson and bring Mane... He can talk whatever he likes, even if he talks about us Mars, Ray Boulding has no objection! On the contrary, he will shout "e to earth"...

"Well, the problem of money... Mr. Leiboding doesn't have to worry too much. I still have plenty of funds in hand now, so it's not difficult to buy some shops. Besides, I'm not the only one to fund this. Since it's

In a joint operation, the citizens of Pilsen will naturally have to contribute a part."

"According to information from the Forest Bank, the city of Pilsen now... conservatively estimates that it should not be a big problem to concentrate 4 to 6 million in cash! Plus my reserves there should be enough to open the burrito shop to

Almost all big cities in the United States! As a result, the supply chain is very troublesome..."

Thinking of the headache, Carter took out a cigarette and lit it, thinking attentively. However, Cui Fali, who was easy to interrupt, didn't know much about these business matters, and Benjamin, who knew a little more, couldn't interrupt. So for a moment, the scene suddenly

Be quiet.

The cost of the own burrito business is low, mainly in terms of raw materials. To be precise, only the cost of staple food raw materials is low, and the purchase price of other raw materials is currently much higher than that of McDonald's.

So, to be honest, Carter feels his own burrito is quite cheating. The thickness of the burrito is much thicker than that of later generations of Mexican chicken burritos, and the meat content is correspondingly much less. Only in this way can it be achieved in terms of cost.

The ultimate compression.

In order to avoid the disadvantageous situation of one price being good but multiple prices being bad, Carter incorporated the concept of hand pancakes into the burrito and added customized content. However, the addition of this part also brought about two serious problems.

.

First, the difficulty of standardization increases!

In his previous life, Carter worked part-time at McDonald's when he was in college. No matter how extreme McDonald's went on the road to standardization, how many seconds it took to cook fried chicken, and how much oil temperature it had to control, it was all a little kiss. In the semi-finished product raw materials

In terms of transportation, storage standards, etc., McDonald's has almost achieved the ultimate in quality standards and cost control.

At the same time, in order to meet his global integration business philosophy, that is, the abnormal requirement of "the taste of McDonald's burgers is the same around the world," they even achieve a high degree of consistency in the original processing.

In the burrito business, this kind of consistency is difficult to achieve. Even under the current production model that is still dominated by human labor, we want to completely unify the size specifications of the dough and the content of the meat.

, is not an easy task.

Second, the supply chain must be lengthened!

The supply chain involves a series of related issues such as supply, transshipment, initial processing, warehousing, and distribution. The increase in customized content has certainly made burritos more popular in the market, but the supply chain has also become longer and longer...

For example, in terms of chicken supply, as the largest broiler breeding center in the United States, the price of broiler chickens purchased in Georgia is definitely the lowest; beef is in Texas; corn, the main raw material for bread, is produced on a large scale in Iowa, where

It has 2 million acres more cornfields than the second-place state of Illinois...

And this is only the supply of a few main raw materials, which basically involves the three states of the southeast, south-central, and central United States. If you add in the miscellaneous cucumbers, potatoes and other raw materials, then the price at this supply end is not very high.

So unified.
Chapter completed!