Dingyu's strength is not bad, but it is difficult for him to get ahead in Yuzhou. There must be a reason for this.

But the strange thing is that Dingyu's sales share is not high, but it is not low either. It has many member customers, but it has always been so tepid.

"On the 10th of this month, a Chinese cosmetics exhibition will be held in Southwest China. We are studying how to launch a new product for the exhibition."

Liu Yuxin explained to Qin Fei seriously.

The China Cosmetics Exhibition is the top event in the entire Chinese cosmetics industry. Companies from all over the country will gather in Yuzhou to launch their latest products and attract the attention of investors.

Moreover, during the three days of the entire cosmetics exhibition, all cosmetics are free to try, which is very attractive to women, so the traffic is huge. If you can't get a bottle of foundation cream, liquid foundation has become a hot item.

Dingyu also participated in the cosmetics exhibitions in previous years. Although the product effects were good, there were still no big splashes.

I definitely have to participate in this exhibition this year, but there are some small problems in the Dingyu Product R&D Room.

"Actually, it's not a big problem. Don't worry, just leave it all to me."

No matter what, Liu Yuxin has been the president of Dingyu for three or four years, and if she can't solve this problem, then Dingyu may have collapsed long ago.

Qin Fei frowned and said, "It's okay. I'll take a look. You and Qingqing will deal with the old foxes on the board of directors first."

Although Qin Fei doesn't know how to package and sell products, he understands that as long as it is good, it will be sold.

As an Immortal Lord, he has a powerful soul. When it comes to developing cosmetics, he can understand everything at a glance.

Dingyu is in Yuzhou, and its capital is mainly concentrated in the daily chemical market, followed by the beauty market, but this does not mean that Liu Yuxin does not pay attention to it.

It's just because Dingyu is just a small brand in Chongqing, it can't compete with big international brands, such as Maybelline, Lingshi, Chanel, etc.

Even the domestic Danzi and Han Shu have their own iconic products, while Dingyu is just a little brother and is not good enough at all.

At this time, Qin Fei and Su Youxuan came to the product research and development department on the fifth floor.

The product research and development department of Dingyu Group has been established for three years and has hired many well-known domestic cosmetics research and development engineers and even top students in the biological field.

Although a lot of money is spent every year, we have never been able to

What a decent result.

The R&D manager Shen Liang is now even more angry and exhausted. He has worked in Dingyu for two years and has never made any mistakes.

Originally, the formula of the new product was about to be finalized today, so that it could be taken to the raw material company to make samples, but an intern made the whole thing collapse.

The intern spilled water on the laptop and burned the disk. The data inside was completely damaged and cannot be retrieved.

Moreover, the handwritten recipes have not been updated a long time ago. They are all versions half a year ago and are completely unusable.

"Mr. Shen, if we study the formula again, it will definitely be too late."

A member of the R&D room next to him sighed.

It took seven or eight months to develop this formula, and a full three months just to repeatedly test this formula.

There are only eight days left before the cosmetics exhibition. They can't make it even if they spend 24 hours in the R&D room.

Shen Liang cursed impatiently: "Don't I know it's too late? Do you want you to come back and tell me again?"

When the others saw that Shen Liang's face was extremely ugly and he even started to curse, they didn't dare to speak out and stood there in silence.

"Mr. Shen, how about we go and explain the matter clearly to Mr. Liu."

Someone finally couldn't help it and boldly spoke.

When everyone around him heard this, they all looked at him with shock in their eyes, as if they were marveling at his courage.

Going directly to Liu Yuxin to explain the situation would mean that Dingyu would not be able to produce exhibits for the cosmetics exhibition, and tens of millions of research funds a year would be wasted.

Moreover, Dingyu is at an important moment of company merger. Who dares to take the limelight now?

Tens of millions of losses have to be compensated by the people in the R&D room. Do we still expect that poor intern who just graduated from college?

No one is willing to take such a big risk.

But after thinking for a long time, the R&D members finally discovered that this seemed to be the only way.

After the R&D room was quiet for a long time, Shen Liang looked hard and said: "This is the only way!"

His method was to find a cosmetic formulator in Yuzhou and use the formula recalled by the R&D members to improve it.

No matter what the final recipe is, at least one must be produced

The finished product is out!

Twenty minutes later, Dingyu Product R&D Room.

"Where are the experts? Why haven't they come yet?"

Shen Liang looked through the various information in his hand and asked impatiently.

At this moment, there was a knock on the door, and a middle-aged woman with fair complexion and clean face appeared in front of everyone, accompanied by several Dingyu staff members.

A person accompanying her saw Shen Liang coming out and quickly introduced: "Mr. Shen, this is Ms. Wu Min, a beauty expert and famous formulator in Yuzhong District, Yuzhou."

"Hello, this is Wu Min." The expert nodded slightly.

Shen Liang quickly shook hands with Wu Min, and then said respectfully: "Ms. Wu, it's great that you can help. I'll tell you about the situation."

After telling Wu Min the whole story, she seemed to understand the seriousness of the problem and strode into the R&D room.

"Show me the formula you wrote." Wu Min frowned and demanded in a deep voice.

Someone immediately handed over the recipe that the R&D members had written down from memory.

After looking at the formula carefully, Wu Min's brows slowly wrinkled. The formula of this cushion cream is very strange.

Because these R&D members wrote it from memory, many places are unclear and the ingredients are messy.

Based on her twenty years of experience as a cosmetics formulator, it is almost impossible to modify and restore this formula in just half a day.

Seeing Wu Min shaking his head and looking sad, everyone in the product R&D room felt their hearts sink, and their eyes were filled with despair.

This formula must be sent to the raw material company to produce samples within one day, otherwise it will not be able to make it to the China Cosmetics Conference eight days later.

After all, making samples requires a series of processes and must be submitted to the organizer of the cosmetics exhibition to check whether they pass the test, so Dingyu simply can't afford it.

The group invests a lot of money in the R&D room every year. In the past, there was no success in participating in exhibitions. If we can't even produce products this year, then the entire R&D room can be disbanded.

"Don't worry, I'll get some friends to come over and take a look together."
Chapter completed!