For an emerging clothing brand, the best way to promote is naturally to join a franchise agent. No matter what industry it is, joining a franchise agent is a very good promotion method. Now Jiang Xinyan has begun to deal with joining a franchise agent. Zhang Yang is still quite satisfied with Jiang Xinyan's trends.

However, Feise is different from other brands. Because Feise has a sufficient foundation, not only because of the endorsement of big stars, but more importantly, Jiang Xinyan's unique insights and designs of formal and professional clothing have not become popular before. In Zhang Yang's opinion, the main problem is in promotion, not the problem of this clothing manufacturer. Now that he has his own participation, promotion is naturally not a problem. If he doesn't give him an agent, he will make money by himself. However, Feise is still just starting out and the funds are not strong enough, so joining an agent is a more suitable development.

Whether in terms of management or funding, Feise still has a great lack. Perhaps this is also the reason why Jiang Xinyan started to join the agency. However, according to the current form, the person who joined the agency should beg for it. Xiaoyue should have given him a lot of face, but the other party actually refused. This is something that Zhang Yang couldn't understand.

However, when Jiang Yueting said the reason why the other party disagreed with joining, Zhang Yang and Jiang Xinyan were speechless. "He disliked me as if I was not as beautiful as my sister, so he didn't want to pay attention to me." When he said this, Zhang Yang could feel Jiang Yueting's self-esteem was damaged.

Jiang Yueting is not as beautiful as Jiang Xinyan, but how different are the two of her own sisters? Jiang Xinyan is just more mature and steady, while Jiang Yueting still looks a little naive. In addition, because Jiang Xinyan has been putting on makeup, the gap between Jiang Yueting and Jiang Xinyan has been widened. Even Jiang Yueting, who is now the store manager, has not much makeup on her face. The difference between makeup skills and Jiang Xinyan is really not that big.

However, this should not be the reason for the failure of joining. Boss Zhao actually refused the business for such reasons. Zhang Yang was a little confused. Jiang Yueting's later words made Zhang Yang understand what the so-called Boss Zhao had.

"Boss Zhao said that he would only agree to join unless his sister went there in person."

When he said this, Zhang Yang couldn't help but look at Jiang Xinyan with some meaning, and Jiang Xinyan's beautiful eyebrows also frowned slightly. After noticing Zhang Yang's eyes, he couldn't help but give Zhang Yang a hygienic eye, "What do you mean by looking at this way? Could it be that kind of woman I am?"

"No, no, you are not, but some people probably have this idea." Zhang Yang said slightly unhappy, but despite saying so, Zhang Yang was still clear until the so-called boss Zhao did not have the courage. This Feise is his own industry. A businessman like him would definitely not know his background. If offends him, there will be no good end.

"Then what else did Boss Zhao say?"

"He said the franchise fee was too expensive, it was just a new small brand, not an internationally renowned brand. He felt that such expensive franchise fee was not worth it, and then he said that I had no right to decide, so he insisted on asking you to talk to him..." Jiang Yueting looked at Jiang Xinyan with some grievance. This kind of negotiation was not her expertise, and it was okay to let her play with it. How could she do it if she could deal with such old fry in shopping malls?

"Is the franchise fee of 50,000 yuan high? My brand is going international." Jiang Xinyan muttered a little unhappy.

"Fifty thousand?" Zhang Yang screamed in surprise.

"What? Do you think it's expensive?"

"Price yarn!" Zhang Yang slapped the table and stood up. "With international first-line star Liu Yifei endorsed it, plus an urban hero like me as a model, and your outstanding design and tailoring, Feise has the ability to compete with internationally renowned brands like Armani. These local buns can't see this future, and they are really short-sighted. If you want me, let alone 50,000, I think it's too low even if it's 500,000."

"Uh... our Filipino is just starting out after all, and it's only 500,000 yuan at the beginning. Who will join?"

Zhang Yang smiled faintly and glanced at Jiang Xinyan, "It seems that I need to find something to do, too."

"What do you want to do?"

"What are you not doing, you just do advertising and promotion." Zhang Yang smiled faintly, "There is no need to worry about that boss Zhao, and the person who can't afford to spend 50,000 yuan does not need to cooperate at all. Even if he pays 500,000 yuan, he will not let him join. He dares to covet our Xinyan."

"Well..."

"In this way, you first find an advertising company to design a set of Vis about Feise, and make a series of overall plans for Feise logos, store decoration, etc. I not only want Feise to become a household name, but also make people know that it is a brand that can be compared with Armani, Chanel and others at a glance."

"Why don't others be willing to join if they ask for too much?"

"Will you make money if you have money? Now Feise is basically a household name because of Yifei and I, but due to the financial problems, there are not many stores in Feise now, right?"

"There are four stores in total."

"Isn't that right? Not only are there four companies, but they are basically concentrated in Jinhua, right?"

Jiang Xinyan nodded, "This is why I am eager to seek franchise. It is difficult for us to open too many stores ourselves, and the staff issues are also a very critical issue."

"So promotion is very important. What we need to do now is to make our store bigger and make people know it is of high quality at a glance. The storm this time has increased the sales of Feise, right? But after all, the consumer group is just around us. It is impossible for people to come to Jinhua specifically to buy Feise clothes. Those with this money simply go to Armani or something. So we now need to promote our brand and franchise. TV, radio advertising, subway, bus, taxis, and even banner advertising. "

"That would cost a lot of money."

"I can't bear to let my child go to trap the wolf. You seem to be very confident about Feise because of the coldness of Feise at the beginning?" Zhang Yang looked at Jiang Xinyan with a faint smile, "Don't worry, even if you lose, you will lose my money. You don't have to worry about letting go. What I need to see is that after one quarter, Feise will cover at least one hundred storefronts across the country."

"so much..."

"How? Not much! When the radio broadcast of major TV stations and radio stations, it will quickly attract a lot of people to join. At this time, we have to use some hunger marketing appropriately. The difficulty in promoting a brand is that in the early stage, when we start a brand, we will naturally have a lot of people to ask for joining. At that time, the franchise fee can be appropriately increased, and you can also set up some VIP stores. New models are given priority delivery, etc. You should be more familiar with this. Remember, don't be reluctant to spend money in the early stage. If the money is not enough, I will not believe in my ostentatious skills and may not become a brand. If it is really not good, I will create a few more scandals and hype, cut it."

In the last sentence, Jiang Xinyan and Jiang Yueting couldn't help but give Zhang Yang a hygiene eye. With Zhang Yang joining, it is really not difficult to become famous.

There is no need to say too much about smart people, they naturally have their own solutions. For Jiang Xinyan's guidance, Zhang Yang thought it should be enough. Next is what Jiang Xinyan needs to consider the operation. It is enough for him to contact An Lan and He Jie to help negotiate the advertising matter.

Thinking of He Jie, Zhang Yang remembered the scene last night again. Now, I didn’t know if I was doing it right or wrong at that time, but now I’m already like this, so there is no need to worry about it. He Jie’s consideration is not long, but before that, I can only wait quietly.

Although it is already spring, this cold season is inevitable. Even a peerless master like Zhang Yang chose to go home as soon as possible after leaving Jiang Xinyan's home. Where can I go home and have a lot of people accompany me?

Benzing in the darkness, Zhang Yang was just running straight towards home at this time. But suddenly, he felt a bone-thrusting chill, which made his brows tight. I don’t know if it was a subconscious, Zhang Yang quickly turned around and moved, and instantly stayed on a wall on the side of the road. After standing, the surroundings were quiet and there was no movement.

Zhang Yang wrinkled and did not observe the surroundings. Apart from the little street lights that were slightly reflected dozens of meters away, there was no light around him. Even with his own eyesight, the surroundings were basically pitch black. He could only roughly see the outlines of several objects, and except for these, there was nothing else.

"Is it because I was too worried?" Zhang Yang frowned and muttered to himself. When he turned around and was about to leave, he turned around in an instant and looked at the darkness behind him. There was obviously nothing there, but why did he just feel so terrified?

I didn't care too much, and I exerted my strength directly under my feet and quickly came to the brightly lit street. Then I gave myself a little peace of mind. I looked around and found that nothing was following me, but what was the danger feeling just now?

Zhang Yang, who couldn't figure it out for a moment, ran home without such interest, so he simply stopped a taxi and headed straight to the house. After Zhang Yang left, a black shadow appeared directly in the same place, still dressed like the last time. The long black scarf still surrounded most of her face, leaving only a pair of beautiful eyes exposed.
Chapter completed!