As Xiao Ma said, the global stranger social market is still deserted. Everyone is still very unfamiliar with stranger social. Whether it is MSN or ICQ, it is mainly social networking with acquaintances. If the circle is too small, it is almost impossible to make new friends.

Facebook and Weibo are in a new unfamiliar social field. As the saying goes, LSP is the primary productive force. The purpose of using unfamiliar social networks is not only to meet the opposite sex. In this field, the foreign market is still blank.

, isn’t this a good time for the Penguin to attack?

Brother Xiao Ma has analyzed Qilin Universe’s method of linking instant messaging through Facebook and Weibo. This outside-in linkage can greatly increase customer stickiness and dominate the entire social market. If Penguin does not copy the other party’s

Patterns can quickly become casualties in the social sphere.

"Lao Ma, if we want to develop global business, we simply don't have enough funds." Zeng Liqing said worriedly.

"Don't worry about the funding. It will be solved when Penguin is listed. We can test the waters of Bangzi and Neon Kingdom first." Xiao Ma said.

"Okay, I understand. I will first go to Bangzi and Neon countries to establish branches." Zeng Li said.

In fact, Zeng Liqing feels that Lao Ma has become a little swollen. It is not his own territory to develop abroad. Even in China, he still has to fight to the death with Kirin Entertainment.

Neon Country and Bangzi are fine, but Europe and the United States are dominated by Microsoft. Will Microsoft allow an outsider to take a share of the pie?

How can Penguin compete with a behemoth like Microsoft?

....

In order to prepare for the penguin, Cao Mang called both Nie Lu and Xu Huashan to the office for a meeting.

"Penguin is probably going to take action soon. According to my analysis, they will not only copy our products, but they will also attack the Star Hall." Cao Mang said.

"If Penguin attacks the Star Hall, it will cost a lot. Do they have that much money?" Nie Luren asked doubtfully.

Cao Mang didn't say that Lu Nie was not worthy of the US$200 million loan Xiao Ma received from Goldman Sachs.

Xu Huashan on the side did not speak and listened silently. He also did not understand why Cao Mang asked him to come to the meeting. He did not understand the Internet at all. The only thing he knew was that if Penguin poached the stars of the Star Hall, it would definitely

It brought considerable losses to the company.

"Brother Xiao Ma received a loan of 200 million from Goldman Sachs. Someone from Goldman Sachs came to the company a few days ago and asked for a shareholding, but I rejected it," Cao Mang said with a smile.

"Then should we sign new contracts with celebrities and give them certain benefits?" Nie Luren asked with a frown.

He is well aware of the traffic explosion brought by the Star Hall. Because of the Star Hall, online users have increased by more than 500,000. If the stars of the Star Hall are lost, Qilin Universe will definitely lose a large number of customers.

"There's no need. If you go to them now, they must know something is wrong. Otherwise, if you rush to give them money, they won't speak loudly by then. They might have already come to them if they talk about Xiao Ma.

Already." Cao Mang shook his head.

"But after the stars of the Star Hall leave, they will take away a large number of customers. At that time, it will be impossible for us to poach people. Penguin will definitely set sky-high liquidated damages." Nie Luren said.

"Celebrities are not just ordinary people before they become famous, so I think we should create our own stars and let all the people participate," Cao Mang said with a smile.

Only then did Xu Huashan understand why Cao Mang called him here, but making a star is not that easy.

"We can create stars ourselves? Is this really possible?" Nie Luren was also full of doubts. It would be great if it was really that easy to create stars.

"I have four plans here. You and Huashan will cooperate in executing them." Cao Mang took out two documents from the table and handed them to the two of them.

The first planning project is "The Golden House in the Book", and the prototype of this planning project is a millionaire.

"Millionaire" is a television game show originating from the British ITV. Local versions are produced in many places around the world. It is hosted by Chris Tarrant and first aired in 1998. Contestants need to correctly answer 15 consecutive four-choice questions.

If you can answer all multiple-choice questions correctly, you will receive a huge bonus, usually 1 million local currency.

This is a program that everyone can participate in, and it can also be made into a program full of positive energy. It can even be a Chinese version of "Slumdog Millionaire".

Reading makes you a millionaire?

The million-dollar reward is very tempting to the Chinese people at this time. If this program is well done, it will definitely attract many netizens to participate in the discussion.

The second plan is "Tomorrow's Son", which is of course the model of Tomorrow's Son in the previous life.

It is a reality talent show that all young people with dreams in China can participate in. As for why Cao Mang didn't do Super Girl, he felt that Super Girl was too over-the-top and the restrictions on the contestants were too great.

The third plan is of course "Produce 101", which is the same as the program in the previous life, but Cao Mang will have much higher requirements for the selection of the girl group. He will not be a popular star, and will not let them debut without real materials.

of.

The fourth planning project is "I am an actor". According to Cao Mang's request, not only should we find students in art schools, but we should also try our best to find talented people in group performances in film and television cities such as Hengdian.

As for the men's team show, Cao Mang doesn't plan to do it anymore. If he has nothing to do, he will start a men's team. What should he do if he goes back to train a few Wu signatures?

Maybe you can even unspoken rules when cultivating a girl group.

"Boss, you are so awesome. I don't even know how to express my feelings at the moment. Boss, my admiration for you is like a surging river, or like the Yellow River flooding out of control." Nie Luren joked.

These plans are shocking, and the TV programs are linked to the Internet so that everyone can participate. This is no better than a celebrity who only posts on Facebook once a week or two.

Xu Huashan and Nie Luren were equally shocked by these plans. If these plans are successful, Kirin Media can also cultivate its own artists through these three programs.

If someone in Kirin Media has money and traffic, then its voice in the entertainment industry will definitely increase significantly.

"Boss, do we have any requirements for cooperation with the TV station for these programs?" Xu Huashan asked.

"The expenses can be fully funded by Qilin Media. We will not accept buyouts from TV stations or any outright cooperation. Let's cooperate based on the advertising sharing model.

In addition, Kirin Universe must be ranked first in terms of naming. As for how to divide it, you can decide. For the time being, it is acceptable as long as it does not make a loss. Do not sign a long-term contract with the TV station. When it becomes popular in the future, we can negotiate the price with the TV station.

It is best for these programs to cooperate with different TV stations. [The Golden House in the Book] is best to cooperate with CCTV. The movie of the same name can be made simultaneously. By the way, this program has no copyright and needs to be independent from The Sun Never Sets.
Chapter completed!