Zheng Guixi believes that this shopping festival must be held, and it must be a big one. The shopping festival can help cultivate users’ shopping habits.

So Zheng Guixi sent an email to Meg Whitman, hoping that eBay would allocate $20 million to eBay, which would be used to subsidize coupons for the eBay Shopping Festival.

Meg Whitman was so angry when she saw Zheng Guixi that she immediately sent an email to Zheng Guixi scolding him.

Whitman believes in the business principles of Harvard Business School - there is no free lunch in the world, and users can enjoy high-quality services only after paying a fee.

Whether it's eBay, Amazon or Kirin Taobao.

Have you ever seen any platform spend money to subsidize customers?

This money is definitely gone.

But we also need to organize shopping festival activities. We attract customers and attract traffic, and they are the biggest beneficiaries. This discount will be provided by the merchants. You can find a way to win over the merchants.

Zheng Guixi started to have trouble when he saw Meg Whitman's email. Kirin Taobao's sales are mainly based on self-operated malls, and Kirin Taobao can directly control profits.

Merchants on eBay not only have to pay product listing fees, but also pay a 2% product transaction tax. Profits are already extremely thin. Merchants provide discounts to subsidize users. You must know that Kirin Taobao is free, so this operation must not be done.

Businesses were forced to run away.

Never mind, never mind, go to bed first.

...

August 19, 2003.

Zheng Guixi summoned eBay management for a meeting.

"I believe everyone already knows about Kirin Taobao. President Meg Whitman hopes that eBay will also hold a shopping festival to win back the customers that eBay has lost to Kirin Taobao." Zheng Guixi said.

"Mr. Zheng, given the current situation of eBay, it is not suitable for a shopping festival at all. Our logistics cannot keep up at all, and it will affect the customer's shopping experience, unless we are supported by a third-party payment platform like Kirin Taobao." said the Operations Department.

Ying Yanwen said.

eBay does not have a payment platform, and the shopping process is very cumbersome. Users have to transfer money to eBay first, and the financial department must first reconcile the money to confirm that the money is from a certain user, and then the financial department will recharge the user.

Only after the user's account has money, they can shop on eBay.

Once there are too many people recharging and the financial department is too busy, it will happen that if a user recharges today, it will take a few days for the money to arrive. Your shopping festival is over, and customers are still buying nonsense.

"How long does it take to develop a third-party payment platform?" Zheng Guixi looked at the development director of the technology department and asked.

"It will take three months at the fastest, but development is not the most difficult. What is difficult is how to obtain bank connection rights. Without the support of the bank, the development of the platform is useless. In addition, there are network security issues. We are

I have no experience at all," recalled Liao Jinsheng, director of the technical department.

Zheng Guixi heard the reply from the technical director, which was that one was the first and the other was big. This would not work and that would not work. What should we do with this shopping festival?

"Liao Jinsheng, I will give you a month to develop the payment platform. I will be responsible for communicating with the bank. As for network security, I will request technical support from the headquarters." Zheng Guixi said after thinking for five seconds.

Zheng Guixi knows that the payment platform must be developed. If it is too responsible not to develop the transaction link, users will be robbed by Kirin Taobao in the long run.

"Mr. Zheng, even if our technical department works overtime 24 hours a day, there is no way we can develop payment within a month. We have no experience in this area at all." Liao Jinsheng replied.

Liao Jinsheng felt that Zheng Guixi was trying to force him to death. The payment platform was not an ordinary web website and involved financial security issues.

How could he develop this thing carelessly? If any bugs or loopholes arise, he cannot bear the responsibility.

"You just need to tell me whether it works or not. If not, then get out of here." Zheng Guixi said.

"Then you can find someone else to do it." Liao Jinsheng threw his badge on the table and left the conference room.

"Ying Yanwen, please contact the merchants from your operations department. eBay will hold a shopping festival in a month. eBay will launch 5 yuan and 10 yuan coupons. Which merchant the customer purchases from will bear the money." Zheng Guixi did not.

Ignoring Liao Jinsheng, he turned to look at Ying Yanwen and said.

"Mr. Zheng, our customers are currently selling at small profits. They will definitely not be willing to bear the cost. Merchants will definitely use premium sales to offset the coupons. The price of the product is likely to be more expensive than offline."

Yanwen smiled bitterly.

Liao Jinsheng felt that Mr. Zheng from the lighthouse country was poisonous, and he could think of such a stupid method.

"Premium sales are definitely not allowed. For merchants who are willing to participate in the event, we can put them in the event area. It is a good promotion activity for merchants. If merchants spend some money to promote their products, I believe they will

I am willing to participate in this event." Zheng Guixi said.

"Mr. Zheng, I can only say give it a try. I can't guarantee how many businesses will be willing to participate in our event." Ying Yanwen said with a bitter smile.

"I only look at the results and don't care about the process. If you can't find a hundred merchants to participate, then you can write your own resignation letter." Zheng Guixi said in a stern tone.

"I'll try my best." Ying Yanwen replied weakly.

"Do you have any questions?" Zheng Guixi asked loudly.

After the meeting, Zheng Guixi called the personnel manager and asked him to recruit a technical director within three days.

Naturally, the HR manager did not dare to agree. It took three days to recruit a technical expert. He was just an ordinary HR manager, not a senior executive in a headhunting company. How could he have the ability to recruit someone in three days?

Zheng Guixi thought about it. This matter seemed to be a bit difficult for him, so he called a headhunting company. The other party promised to recruit someone for him within three days, but the remuneration would have to be tripled.

Liao Jinsheng: Why didn’t you think about making things difficult for me when you were in the conference room?

Zheng Guixi agreed to the headhunter's request. Now is the time to hire people urgently. If it's more expensive, then be more expensive. Otherwise, how can the task continue?

...

In the afternoon, Zheng Guixi made an appointment with a familiar bank president.

"You also want to develop a payment platform?" Xie Shichong asked in surprise.

"Yes, President Xie." Zheng Guixi replied.

"I advise you to give up this idea. The nature of your company does not allow it." Xie Shichong shook his head.

If the Chinese people in eBay had shares, this would be easy. However, since eBay is a purely foreign-owned company, it would be impossible to develop a payment platform.

Although Xie Shichong didn't say it explicitly, Zheng Guixi probably guessed it.
Chapter completed!