"I don't want you to do anything, but the operation plan is left to you. I am busy with the agricultural base now and can't get a gap. Moreover, the company is clear about this thing now. Don't look at Ye Chuan who has been focusing on hardware and technology preparations, but he is actually waiting to see your methods. The little prince of marketing, Xiaoyi, can't let us all down!"

Rogo smiled, looking cunning. Although he didn't ask this question, Yang Yi would definitely bear it. However, since he went to the island country, the boy once revealed a prediction without hesitation, and his tone was very certain. The fat man had great expectations for what Yang Yi said about the "big entertainment era" and "online game gold digging theory". He wanted to see if this boy, who almost had a monster market vision, could still see it this time. So he spread his hands and looked like he was not afraid of high-level people watching the show: "I will contact you too. The company in Yuezhou, Zhuo Jiesiyuan, was only responsible for the most basic marketing promotion before, but now he has started to involve brand operation business, and his reputation is still good."

"The ability to operate a brand is optional. What I want is the most basic execution ability in marketing promotion business. What kind of Zhuo Jiesiyuan can meet my requirements?" Yang Yi heard Rogo talk about the serious matter and his expression became a solemn. After obtaining the full copyright of "Stone Age", he was also quite prepared for how to operate and promote this game. The most important point is also an indispensable promotion method at present - offline Internet cafe promotion, which has become the entire promotion plan. There is no way to directly execute it by Yangyi Culture, but it is a very important step.

After carefully recalling and weighing the game operation in previous lives, especially in the first generation of online games, the first few years after logging into China. After the promotion methods of major games, the boys formulated corresponding plans three days ago. There is no need to mention the search and navigation of the two sites. The large advertisements were hung on the homepages of Yangyi Culture, Yunzhong Online Yanhuan.com New Silk Road and other websites also have animation advertisements for "Stone Age". After clicking, you can directly enter the official website of "Stone Age" that has been initially completed. But outside the first time, the most important offline promotion left. After careful thinking, Yang Yi did not choose to set up his own marketing promotion team, but planned to outsource this part of the work to other professional companies.

The reason for making this choice is, of course, because the temporary promotion team is not experienced. Even if he has the experience of rebirth, he may not be able to achieve results in a short period of time. Secondly, it is also the little arrogance in the boy's heart. In his previous life, he has never seen any top game company in China. He will also specially create his own offline promotion team. Even some second-tier companies such as Century Tianchen and Game Orange will outsource their business directly when promoting their games. The effect is not enough.

Although there are no professional game promotion companies and the lowest labor force in the industrial chain, there are marketing promotion companies. So Yang Yi also asked Rogo to pay attention, which led to the Zhuo Jie Siyuan that Fatty mentioned.

But after hearing that the other party had the action of business transformation, the reborn man was inevitably a little worried. Generally speaking, the technical requirements and value of brand operation are naturally higher than the lowest-level marketing promotion. He is now worried that after the other party started the brand operation business, he will look down on the previous marketing promotion, so in the end, something went wrong.

Hearing Yang Yi's doubts, Rogo waved his hand over and said, "Don't worry, I've already visited the company on-site inspection. The professional team backbone is still there, and the operation outlets in various cities are in good condition. After all, the most basic marketing promotion is the fundamental reason for making a fortune. It is impossible for them to lose this part just because they are involved in higher-end businesses. And if you want to do a good job in brand operation, marketing promotion is also the most important point. If you are not a fool there, you will forget the basic core business."

Rogo was so confident that the boy was a little relieved, so he nodded, but nodded: "Okay, you don't have to worry about the game's listing, you will be fine. If nothing happens, then I'll go to the Internet department to take a look. Don't end the market expectation is pulled up by us. As a result, when players start playing the game, the experience is a mess."

The fat president naturally waved his hands repeatedly: "You go, go, I'll just talk about this matter. Zhuo Jiesiyuan will send someone here in the afternoon. If you have any requests, just talk to them directly. There are still questions in Yuezhou waiting for me to deal with. I guess I won't come back for several days..."

...

When Yang Yi came to the Internet business department, it was full of enthusiasm. Now the business of searching and navigation has stabilized, and it has basically entered a period of rapid development. However, due to the establishment of the game department, a lot of discussion has also caused in this major business department. Most IT men are more interested in games. Even if they are not addicted to it, after the work of the day, three or five friends online to fight against CCS or StarCraft, which is also a common scene in Yang Yi. Therefore, when selecting employees in the game department before, many guys signed up enthusiastically, and their intentions were very bad.

Fortunately, these owlet men are still very clear about life and work, and they clamor to go to the game department to get close to the water. However, when suppose the server and adjust the game kernel, they are all doing their best to optimize the program and add internal functions.

Without the efforts of these employees, "Stone Age" would not have been able to immediately enter the 2.0 version planned by Yang Yi from the original version of the island country in just half a month. All the family functions and riding functions that Yang Yi had some impression of were raised, making the employees of the newly established game department be amazed in private when they lamented that their boss had too many requirements and were too high, and they felt that this little boss had too many ideas, and it was simply a living creative machine.

"The 8-way servers of Huipu are all ready, and other supporting hardware will be available in one week. At present, we have prepared two server group combination plans, three Whipu plus one Nas. The cost price of such a group of servers is around 500,000 US dollars, and the average number of online users can be supported is 6,000; the second plan is a composite series server group of five Whipu plus two NAS. The data exchange capacity has been improved a little, but the hardware resources are a little waste. However, considering the concentrated online time of users, this plan can..."

After arriving at the game department, a technical supervisor in Zhan Chonghui's office was reporting to him. Seeing Yang Yi in, the two of them subconsciously planned to get up, but the boy waved his hand to stop him. Then after several people finished discussing the matter at hand, they spoke to the employees one by one: "How about it, there is no technical or financial problem, right?"

After receiving a positive answer and chatting with a few people for a while, he sent off the technical team members and then sat opposite Zhan Chonghui: "Have the situation been straightened out? It's about to be the marketing promotion process. I plan to give you all this to the leader. You can't complain to me at that time, saying that you are treating you as a mule."

Zhan Chonghui had almost half a month into Yangyi Culture. During this period, he and Yang Yi had to meet and exchange views and opinions every few days, and report on their work progress. Therefore, they no longer act like the previous Beijing erudition class. When they met the boys, they looked respectful. Yang Yi joked a few times, and he couldn't help laughing before he could speak: "I only know now that you are not thirsty for talent, but you are simply lacking in manpower, so you are looking for cheap laborers. Don't worry, even if you are exhausted, I have to do a good job in the game department. You can't waste your boss's efforts."

Before coming to Yangyi Culture, he was just a department manager of Net1, and there was also a company vice president and CEO of 163 business unit. Although the senior management also planned to let him be responsible for the upcoming game department, what is the difference between Yangyi Culture's game department and Net1's game department? And the latter's determination is obviously greater. In addition, after coming here, he was immediately appointed as the senior vice president and chief operating officer of Yangyi Games, which can almost be said to have mastered the newly established department of the company.

As a career-oriented man, what else can be more satisfying than having a place to play for himself? He is so powerful in the game department that he is naturally satisfied.

"It's not okay to be exhausted. I'm still waiting for you to make Yangyi Game the number one in the domestic industry. If you die, you have to wait until then. The boss who can't choose the right time before he can quit the donkey is not a competent boss." Yang Yi was in a very good mood and also made a few jokes. After laughing a few times, they sat down and talked about the serious matter: "I have also formulated a relatively vague policy for marketing promotion. Of course, it's just some personal opinions and suggestions on the general direction. As for how to choose, it has been supervised and implemented. That's your business. I promise I won't interfere."
Chapter completed!