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894. The Eve of Another Battle

If this treasure island will never be separated from the other side of the strait, it would be a happy event.

Unfortunately, even if you reach the top level of this country, you can't decide on such things, let alone just a rebirth who is not a terrifying rebirth. It would be great to be able to complete your dreams in a certain field. It would be useless to think too high or too far.

...

With satisfaction and a sense of accomplishment that is not worthy of being used by outsiders, Yang Yi returned to the Demon City.

Everything is fine. Five or six days have passed since that grand animation event, but some discussions and attention are still fermenting. Many people suddenly woke up after seeing this event organized by Yangyi Culture. It turns out that animation animation can still be played like this? It is really beyond human thinking. So because of the attention caused by this event, many people began to shift their attention from the event itself and some phenomena that are floating on the surface to deeper issues that are more exciting and exciting - for example, is it too late to enter the industry now? How big can this industrial cake be? How much can you get a piece of the pie by yourself?

The bustling crowds are all for profit, and there are ancient sayings. Modern economic and social has put this code of conduct to the extreme. Seeing that the Internet storm has not yet passed and the cold winter of a new industry has not yet ended, but now a hint of greenness has appeared on the frozen soil of the Internet. Some people with a keen sense of smell and leaping their eyes will naturally keep a close eye on it.

However, Yangyi Culture, a company that has led the new industry trend, did not seem to have noticed such a cold night movement. Instead, it continued to follow the route planned by its founder step by step and continue to move forward steadily. After ending the comic exhibition activities, and receiving a large number of people who are interested in joining hands with Yangyi Culture in the animation industry, the employees of the animation business department also began to calm down and continue their work. Instead, Yangyi Publishing and Yangyi Publishing's marketing channels began to prepare quietly.

...

On a bbs forum on Baodao, some netizens who were following "First Intimate Contact" suddenly found that the story of "Pixie Cai" and "Light Dance and Flying" suddenly ended suddenly. People who were unwilling to see the ending left messages under the post, asking the author to come out to give an explanation. Because there were too many people who made comments and appeals, they alarmed the forum managers. However, even if the forum managers came forward and sent a private message to the author to contact the author, they only received a response saying "Sorry, I will finish the story, but I cannot release it now". As for more things, there is no more.

So when facing those messages every day, "What's going on? If you don't plan to write the ending, don't you post? Author, do you know that we are waiting every day? Wait for the hard work?", "That's right, strongly ask the author to come out to give an explanation. Is it interesting to play with the feelings of the spectators?", "Don't urge you, it must be that the author himself encountered a problem that he didn't deal with immediately. So he was unable to be delayed until today.", "I don't scold the author. I just want to see my dear Qingwu Feiyang in my lifetime and live a better life"... and so on and so on, whether it is the netizens who leave the message below, the forum administrator who is optimistic or helpless, they can only log in to take a look every few days, and then leave with regret and depression.

The same situation also happened in the mainland. Because according to Yang Yi's ideas and the experience he witnessed in his previous life, he deeply understood how eager and impatient readers who were waiting for the update of their works were in a hurry and could not wait. So after obtaining the online and offline dual copyright of "First Intimate Contact", he arranged for the new Silk Road to start serializing the content that has been published on Baodao BBS, and not just published, but also devoted all the publicity of the entire website.

The promotional force promoted this novel. Previously, due to Yang Yi's intervention, the development of online fantasy literature was one or two years earlier than in his previous life. In traditional literature, boys knew the nature and temper of many traditional writers, so they never took the slightest way to boost their growth. Except for many writers who should have shined brightly under the "banyan tree" who were pulled to the "New Silk Road" by him, he had no other moves.

But this time, he used all the publicity power of the New Silk Road and even Yanhuan.com to promote this novel. However, before promoting it on the New Silk Road, he also used a boy's current status and seemed a bit trivial - he also published the article under the banyan tree.

After cooperating with Bertelsmann and buying back the ownership of the shares under the Banyan Tree, William Zhu's business under the Banyan Tree was quite successful. However, because a heinous cheater came out in this life, he carefully created a literary site and forum similar to those under the Banyan Tree. Moreover, because the founders' willingness to see the vision and insight, the new Silk Road even has more and better writer resources than under the Banyan Tree. Therefore, the current situation is that the two basically divide the Chinese online traditional literature market. Generally speaking, the new Silk Road accounts for nearly 70% of the share. However, in the time and space that was originally in the extremely prosperous banyan tree, it is a little pale in comparison.

Therefore, after seeing a good literary work, the managers under the Banyan Tree - the other party did not adopt the editor-in-charge system in the management of the two network sites like Yangyi Culture - were naturally overjoyed and immediately arranged recommendations and publicity, trying to make some momentum for themselves through this work.

However, when the promotion under the Banyan Tree was carried out for a week, when the New Silk Road suddenly began to make efforts and omni-channel promotion, William Zhu and Bertelsman, who had always been concerned about the New Silk Road, sent observers to settle in. Then they suddenly realized that they were actually ordered by that hateful child again. If they were not sure that they had obtained the copyright of "First Intimate Contact", how could the other party have to follow up with great fanfare after the novel was first recommended under the Banyan Tree?

What do the relevant person in charge of William Zhu and Bertelsman think? Yang Yi didn't care about it. What he is paying attention to now is how to fight this propaganda battle.

"Old Zhao, there is no problem with all channels, right?" Yang Yi looked at the report in his hand, and the three people sitting in front of him, one was Zhao Shuren, the current editor-in-chief of Yang Yi Publishing, and the other two were the distribution department managers responsible for external channels. In the process of gradual growth and development, Yang Yi Publishing has grown from a simple editorial department at the beginning to a major book distribution business department that emphasizes both the editorial department and the distribution department. As long as Yang Yi is willing, Yang Yi Publishing can start to operate independently at any time. It has become a genuine subsidiary.

"Manager Chao has already arranged all the arrangements. There are no problems with Xinhua channels, hope channels, and first-level agents in major cities. At present, the postal channels are still in negotiations. However, because the previous cooperation has been relatively pleasant and harmonious, the person in charge of the postal is also our old friendship, so there will be no problems. The only thing that is difficult is that the Bertelsmann direct mail department, which currently has a very important channel in China, can convince them to let the book be recommended on the homepage, then the book sales will be almost certain." Zhao Shuren explained while taking off his glasses and wiping it out. Then he put it back: "If you want to achieve the best promotion effect, then Bertelsmann is a threshold that he can't get around now."

At the turn of the century in 2000, the three major channels in China, Xinhua, Postal, Bertelsmann, were the three most important lines for book publishing and distribution. If you can have any of them, you can create a bestseller - of course, the premise is that the quality of the book works itself reaches above the level - but Yang Yi's expectation for this book "First Intimate Contact" is by no means as simple as an ordinary bestseller, but to create a craze for bestsellers that is greater than that of previous lives. After he is reborn, "First Intimate Contact" can also become the pioneering work of online literature, so it is far from enough to conquer just one channel line, and even winning two is not enough.

After thinking about it, the boy nodded: "It's like this, it's not easy for me to come forward. I'll contact Citigroup first to see if Random Bookstore can help us match it in the middle. After all, Bertelsman is now a subordinate of Random Bookstore Group. If it really doesn't work, I owe Random to a favor. Even if I find a way to get the superiors of Random to issue a forced execution order, I will still take down their difficulties."

Seeing that Yang Yi had to use his favor and face, a manager of the distribution department next to him felt embarrassed and spoke up: "Mr. Yang, can we contact Bertelsman first? Although you put on a banyan tree in the promotion of this book before, under the banyan tree and Bertelsman are different after all. With works that can support sales, I think Bertelsmann will not be stupid enough to refuse us, right? He is just doing business, and he doesn't understand this at all. He really can't figure out how they have been so loud in China."

Hearing the advice of his subordinates, Yang Yi could only smile and shake his head: "It's not that Bertelsmann's side, but Mr. Zhu under the banyan tree will definitely stop him in the middle. Although the two sides are indeed incompatible, the potential works under the banyan tree are basically handed over to Bertelsmann for creation. So in the opinion of Bertelsmann China, they should not give up ten or twenty more excellent works for a book. This is the embodiment of people's business talk."

Only Yang Yi knows how popular "First Intimate Contact" is, at present, only Yang Yi knows. Yang Yi's employees have great expectations for boys' book discovery and marketing abilities because of their recognition of boys' book discovery and marketing abilities. However, for others outside Yang Yi Culture, if they specifically refer to Bertelsmann, they may not recognize Yang Yi's gaze.

Or it is a good novel, but because of such a novel, it is naturally not in line with the overall situation and overall interests that it is necessary to have a relationship with the banyan tree that I have control over. Based on this understanding, Bertelsmann rejected Yangyi Culture's first negotiation intention.
Chapter completed!
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