Seeing that everyone who was named by him agreed one by one, Yang Yi nodded: "This company started with book sales from the beginning, and it was online book sales business. Everyone should know it, right? I won't add more details about their success now. I also asked Director Wei'an to distribute the information so that everyone can have a more intuitive understanding."

After everyone got the information, even several heads of the animation department read it carefully. Yang Yicai continued: "But why do they start with the book business? I don't know if the founders of Amazon had other plans at the beginning, but the fact now is that they chose books." "The reason is very simple, because books are relatively standardized products. If we put aside the part of the publisher's payment for sales channels, then in fact, as a commodity, the gross profit margin is very high, and the market will always exist, and it is impossible to be affected by the external environment and other related industries."

Seeing that Qiu Yuan and Wu Shi and others involved in their specific positions and their future internal positions in Yangyi Culture Group, they fell into deep thought without realizing it. Yang Yi left for them to think for a while, and then continued: "To say something not very polite, because I personally have an accurate grasp of the writing of commercial best-selling books and the general trend of the book market, so in the future, it can be foreseen that Yangyi does not have to worry about not having good books to publish, but the next problem will arise when we publish it.

After the publication of a bestseller, although it can benefit a lot from it, how much is the fee paid to those channel dealers alone? Although Xinhua's Beijing Wholesale Center is willing to carry out in-depth cooperation with our Yangyi Culture, the fees after reduction are still fees. The expenses after discounts are still expenses. If this part of the expenses can be left, then the profit rate of Yangyi publishing will not be doubled, but only doubled is a matter of attainable access. I think President Rogoro, President Wu, and Editor Zhao know this."

The three people Yang Yi mentioned are all insiders of the book industry, one is the boss of a publishing organization, the other is the editor-in-chief of the publishing house, and the other is the former local manager of the Xinhua system. Naturally, they can't understand the profit sharing of a best-selling book.

Rogo must also stand up and speak at this time: "That's true. A bestseller from printing to consumer purchases. Because there are too many related institutions in the entire industrial chain, even books with very good sales can only get about 20% of the profits as a publishing agency. But once the channel costs are saved, then what Mr. Yang said about doubled the profit is not too big a problem."

Qiu Yuan is not an insider of the book industry, but now even Rogo says so, so he naturally won’t believe it.

"I agree with this reason, but the operation of physical bookstores in the domestic market still accounts for the mainstream." Qiu Yuan's doubts have become faintly beyond the scope of the authority of the Financial Director, but Yang Yi knew that he had no intention of overstepping his authority, and was just sorting out the financial situation of the group as much as possible.

"It is true. But at the end of 1997, when I established Yunzhong Bookstore, Mr. Luo said this: Even if Yangyi was published, Siyue Culture was still published and published many best-selling books every year. However, without my own channels, I built a huge bookstore and stayed in a trap, and I could not see where the future was. But in fact, I think the operating conditions of Yunzhong Bookstore have already told everyone what the truth is." Yang Yi looked around and found that even some new people did not show any careless expressions because of their age. He was a little satisfied: "I mentioned this example not to show how promising physical bookstores are, and there is no need to shift the focus of their business to online sales at all, but to shamelessly show my own vision."

This time, many people got off.

"But I want to tell you now that the next thing is the world of e-commerce. The future world is a world dominated by the Internet. This is true in all aspects. If we don't take the lead in determining our own sphere of influence on the unformed cake, we will regret it in the future. 8848 everyone has heard of it. Some time ago, their founder also launched an activity called '72-hour Internet Survival Test'. Of course, I must point out that this activity is actually a gimmick, but the key is that others' marketing methods have been successful. Now people in the Internet field in China know the name 8848, and the VCs are also competing to chase. With pioneers in front of them, do you have anything to worry about? It is often said that the first person to eat crabs is the most courageous and has gained the most affordable. Now we only need to follow the other party to eat. Why not try it?"

Those who know about this nodded. Only Wu Shi. Out of his cautious nature, he asked: "But the 8848 I know seems to be the e-commerce that Shim sells. In addition to the software of their parent company, most of the things that can be seen in supermarkets and franchise stores are directly sold through agents or first-level procurement, while we only have books business..."

Yang nodded. He was still optimistic about Wu Shi. Although like Fu Lili and others, they were both from old state-owned enterprises, they could find the highlights of actively seeking innovation and change in him. This is also the reason why Yang Yi handed over the official position of online cloud operation to him. Now he heard that he raised this question, so he explained more: "Yes, 8848 is a large online supermarket, so our online cloud is an online bookstore. The current business does not overlap, but can give us greater living space.

Mr. Wu, are you and 8848 facing a positive regret? In Citigroup, where e-commerce is already relatively mature, our online business model in the cloud is called vertical b2c, which is a single business project. Of course, although it is called single, in fact, because of the particularity of books as a commodity, it is still richer than household appliances, food and other projects, so that there will be no such example of "consumers are just identifying a Changhong or Coca-Cola."

After learning about these situations from Yang Yi, he didn't say anything more.

After all, even Zhao Shuren and Liao Xiangzhai, who are obsessed with their professional fields, are even more unlikely to be unclear to other people in the company. Since online online in Yunzhong is already imperative, and according to their own Xiaoboss description, they are still a promising industry, so they don’t mind being a market-building person.

Seeing that Qiu Yuan, who was most skeptical about Yunzhong Online, stopped talking, Yang Yi continued: "Then it is the next one, Yanhuan.com and New Silk Road merged into Yangyi Literature, focusing on Internet reading. I hope that the new business department can go to a higher level under the leadership of Mr. Guo. However, I need to remind you here. Emerging online fantasy literature and traditional literature are almost incompatible with each other, so in terms of development plans of the two, I need you to clearly distinguish them. This way, after the meeting, you can make a development plan for me as soon as possible."

Yang Yi was very familiar with the pure commercial writing of online literature and the pursuit of ideological in traditional literature. He has paid attention to both. Of course, the focus is on the traditional literature later. Although due to the rise of the Internet literature tide, a considerable number of writers are known because of the Internet. For example, the water conservancy researcher who created the light dance on the island, and a treasure who led the urban scar literature trend, are not so much online writers. It is better to say that these people are traditional writers who write through the Internet. The words written by these authors may be pretentious. They may complain without any illness, and may focus on their own feelings and ignore the influence of socialization. But there is no doubt that they are traditional writers.

However, the other group of online fantasy literature writers who often use "writers" and "coders" to self-deprecating themselves are obviously different from the people above. Perhaps some of the authors in fantasy literature themselves have the thinking of traditional writers, but in fact, most of these writers have not been very successful in their works. Those readers of fantasy literature usually have a title for this type of person.

Just this title shows how big a gap exists between the two different academic models. If you use the thinking of online literature to do traditional Internet literature, or vice versa, there is only one ending, that is a dead end.

Even Yang Yi, who is not a rebirth who pays great attention to online literature, also knows some anecdotes in the online fantasy literature circle. The largest online novel site in the previous life started in Chinese. After the founder chose a venture capital in China, it was very incompatible with the CEO that was airborne by the group due to differences in operational concepts. Later, it caused a split incident on the website. As for that CEO, it was also believed by many people in the circle who came from grassroots backgrounds, which was believed to be an online fantasy literature that was developed from the grassroots class with the thinking of literary youth.

In view of this, Yang Yicai specifically reminded Guo Yin not to make mistakes in this regard.

However, thinking of this famous insider in the circle in his previous life, he can also combine the dual characteristics of elites and grassroots. The boy did not think that he would make any mistakes after he had his own reminder.

Seeing that Guo Yin had already entered the surprise and excitement of the CEO of the business group, Yang Yi stopped talking, but turned his attention to Zhao Shuren: "Old Zhao, Yang Yi's existing structure will remain unchanged, and he will not be upgraded to a business group-level subsidiary, but will still maintain the original publishing house style. However, I will add a liaison department to sort out the excellent manuscripts you review every month and review them for me again. I hope Mr. Zhao will not think that I don't delegate power."

"How is it possible? Mr. Yang, who don't know about your eyes? If we really want to run the publication of books alone, everyone is really unsure of it now." Zhao Shuren's words had nothing to do with compliments, but the heartfelt thoughts of the editors published by Yang Yi.

Last year, it has proved that as long as Yang Yi saw it, there is no one that is not popular. From the king-level "Absolute**" to the popular "The Past of Jingda", which is slightly more popular, but it cannot escape the best-selling category. In addition to Yang Yi's own three market aces, he is really a Chinese Stephen King, but he is not just a horror and thriller novel.

Seeing Zhao Shuren's statement like this, Yang Yi stopped saying anything, but turned his attention to the animation department. (To be continued. Mobile phone users please read it.)
Chapter completed!