Chapter 570 The most important channel of word of mouth is the king 2500+ chapters
"Sister, if Rong Shaoqian does something sorry for you, I will help you teach him a lesson without you taking action." Zhao Hong quickly said with the same hatred.
"Haha!", the old lady looked at him with contempt.
Zhao Hong was looked at with fury on her face. What was going on?
"Sister, what are you doing?" Zhao Hong said in confusion.
"You should take care of yourself first, and then I'll teach your man a lesson, why don't you take action!" the elder sister said, waving her hand.
Zhao Hong said with a hint of sadness on her face: "Sister, you have changed, you have really changed. You used to love me the most..."
"Okay, if you have nothing to do, leave as soon as possible. I still have a lot of things to deal with, and I don't have time to talk nonsense with you." Seeing that Zhao Hong was unfinished, the old lady quickly changed the subject. After she finished speaking, Zhao Hong
Kicked out of the president's office.
Zhao Hong was a little confused when she saw the closed CEO's office. How annoying she was!
He touched himself and walked towards the film editing room helplessly.
Zhao Hong looked in the editing room and saw that the editors were doing a very good job editing the movie. They were currently editing the rough cut, and he would be there at any time during the fine cut.
Then Zhao Hong returned to the company and asked Limei to summon Zhang Yong, the president of the publishing house, mainly because he wanted to know how the novel of the same name in the movie "The Wind" was selling a few days ago.
"Chairman, this book has sold very well. In the past five days, it has sold 200,000 copies on this island, 400,000 copies in Southeast Asian countries combined, and 320,000 copies in South Korea. However, the sales volume in Japan is not as high.
It’s too ideal, it only sold about 100,000 copies…”
Zhang Yong detailed the sales situation of the novels in the past few days.
Zhang Yong's little life has been very good for more than a year. Since the publishing house has always had the gold mine of "Da Ming Jiang Hu", the company's financial report every quarter is very eye-catching. The company's profits have been maintained for more than a year.
growing at a rate of 20%.
This achievement is even more impressive than when his old boss Xi Meng was the president. His monthly bonuses are quite considerable, and his life is really good in his small life.
Of course, it is not without its hidden worries, that is, there are only two volumes of "Da Ming Jiang Hu". One volume will be released on August 1st and one volume will be released on October 1st. This book will be considered complete.
This made him urgently need to find a stable source of profit. This book currently brings hundreds of millions of Hong Kong dollars in profit to the publishing house. This achievement is unique among all works in Hong Kong.
It can be said that the book "Da Ming Jiang Hu" has become a cultural phenomenon. Anyone who knows a little bit about writing and has a little money to spare will buy a few copies and read them.
Each volume can sell between ten million and twenty million copies. This book alone has sold hundreds of millions of copies. In fact, if Zhao Hong added up all the books he bought, the number of copies sold would probably have exceeded three.
There are over 100 million copies. This number is unique in Hong Kong and throughout Asia. Even in Europe and the United States, it has gained the reputation of being a best-seller.
This number is terrifying to think about. All these more than 300 million books put together are as high as a hill. It can be said that in terms of bestsellers, it has reached a peak that is difficult for others to reach.
After Zhao Hong heard what Zhang Yong said that the book had sold more than one million copies in just a few days, he was not excited at all. These were normal operations. Although the book "The Wind" had a smaller audience,
This book is still very readable.
What I want to say is that this book is selling well in Europe and the United States. He already has many die-hard fans in these places. Many of them don't need what the book says and just buy it.
It was not surprising that he would be cold-hearted in Japan, and he would not even show the movie in Japan.
"Well, good!"
"Do you know about the readers' situation?" Zhao Hong's main concern is whether the book is popular. Only tap water is the most reliable.
He cares a lot about his reputation. The reason why his books are so popular compared to his peers is that besides the fact that his books are really well written, he has never written a book that is just bad money.
Therefore, the reputation in the minds of readers is quite good. The book may not be a hit, but the reputation cannot be improved. It is difficult to establish a good reputation, but it is too easy to ruin a good reputation.
Zhang Yong said with joy after hearing Zhao Hong's words: "It has a good reputation among readers. They have rarely seen this kind of relatively closed murder mystery book. Some readers directly regard this book as a masterpiece, but there are also some
Some female groups don’t like it very much…”
Zhao Hong was relieved after hearing this. His book could not cover the entire readership, as long as some people liked it, it was impossible for a book to cover everything.
In fact, many times, whether it is a book or a movie, as long as it is accurately liked by a certain audience group, if you want to please everyone, you will only achieve four different things.
This is why we often see many bad movies that can get high box office. In fact, the movies they shoot are not for you to watch. For example, the series "Tiny Times" is for their fans to watch, and it is also like Hollywood fan movies.
The same goes for "Twilight".
"Oh, it's okay. How is the book market during this period?" Zhao Hong still attaches great importance to the current book market. There has not yet been a rise in online literature. In the next ten years, paper books will be the best sellers.
era.
At present, DreamWorks Publishing House is the largest publishing group in Asia. In fact, it is involved in many businesses, of course the most important ones are printing and sales.
Paper books are an industry that will never go out of style. Even with the rise of online literature in the future, many people still like to hold a book with the fragrance of ink and read in their leisure time in the afternoon.
Zhao Hong does not want to make her publishing house a global giant. Although the market is still relatively large, if it can become one of the top three in the world, its annual income after the millennium will be at least several billion.
US dollars, but its development is too difficult compared to other industries.
Especially in the cultural industry, countries such as Europe and the United States are very careful about it. If this industry wants to grow, it cannot do without acquisitions. However, it is very difficult for an Asian company to engage in acquisitions.
At present, DreamWorks Book Publishing House mainly operates in Asia. Of course, its channels are all over the world. Its main purpose is to promote Asian books.
As for English-language books, I basically don’t dabble in them, and I won’t dabble in them in the future.
"Chairman, thanks to the increasingly perfect channels of our group, the sales of books have been growing slowly, and many areas that were not involved before have also achieved certain sales." Zhang Yong was a little embarrassed when he said this.
.
He feels like his sales have gone up without doing anything. This really feels like a false win!
Zhao Hong smiled when she heard that the channels were perfected. Although DreamWorks Cinemas has stopped expanding in places like Europe, there are still many places to be deployed, such as in countries like Africa. Although many places are very poor,
But every country has developed areas, and there are always some cities that are quite wealthy.
Therefore, since last year, DreamWorks has begun to build its own theaters in some important cities in Africa, still doing things in the form of building buildings.
Furthermore, DreamWorks is also exploring the market in India.
The last thing I want to say is that in recent years, countries in Southeast Asia have developed rapidly and the urbanization process has been quite rapid. Therefore, under such circumstances, DreamWorks also built its own buildings in some new development zones as appropriate.
This has resulted in the current DreamWorks Cinema chain still investing a large amount of money every year. Fortunately, the head office no longer needs to invest again. The main reason is that DreamWorks’ buildings in various parts of the world have very good returns. Coupled with the revenue from the cinema chain,
The annual income is tens of billions of Hong Kong dollars.
This has formed a virtuous cycle. DreamWorks' theater chain has been under construction and running fast. Zhao Hong currently feels that this is a prehistoric monster that is becoming more and more influential around the world.
Currently, some people in many European countries are talking about monopoly, but Zhao Hong is not unprepared, that is, after some complicated equity operations, DreamWorks divided the theater chains around the world into more than ten subsidiaries.
Chapter completed!