Zhang Yida returned home, lit a cigarette, and stood by the window alone.

He has always understood Zhao Erya's affection for him.

I am a slow-moving person. I look unrestrained on the outside, but in fact I am extremely sullen on the inside.

This is probably the type!

Zhang Yida smiled, put out his cigarette butt, and went to bed to rest.

The next day, in Zhang Yida's office.

Lei Dongming's eyes shone and said:

"Mr. Zhang, didn't you tell me to pay attention to start-up Internet financial companies?

I recently fell in love with a project, a startup company in Pengcheng called Lefenqi, which mainly targets college students to do campus installment shopping.

This is the information, take a look!”

After speaking, he also handed over a piece of information.

Zhang Yida took the information and glanced at it. Isn't this one of the originators of campus loans?

At present, we only provide 3C digital installment for campus, and we will start to provide cash loans to students in the future.

Zhang Yida held his chin and began to think.

To invest or not?

Even if he doesn’t invest, other venture capital investors will, including Goudong who later invested in this company.

Even if Jiale Installment does not engage in the campus market, other companies will.

Campus loans are like an open Pandora's box, with people poking into it one after another, all wanting to enter this market to find gold.

In the past, college students could apply for credit cards. In 2004, China Guangfa Bank issued the first credit card for college students. Since then, various banks have entered the campus to compete for the market.

At its peak in 2008, the proportion of college students holding credit cards reached nearly 40%.

Later, as the number of cardholders increased, banks' risk management was insufficient, and the overdue repayment rate and bad debt rate of college students also continued to increase.

By mid-2009, banks stopped credit card business for college students.

But the market demand is there, and the Campus Installment APP filled the gap in time, and within two or three years it captured the entire college market.

For a time, campus installment shopping and cash installment have become the darlings of the college student market, and are highly sought after and popular.

Due to the lack of corresponding systems and regulatory constraints, campus installment companies have grown wildly.

Some criminals took the opportunity to enter this market and engaged in "naked loans" and "campus loans" with high interest rates, which made the market a mess and was condemned and despised by the whole society.

It was not until May 2017 that the China Banking Regulatory Commission and the Ministry of Education issued a notice prohibiting all companies from conducting campus loan business.

Most of the more formal companies have withdrawn from this market, but there are still a small number of criminals who are lending money covertly.

Although Lefenqi later withdrew from the campus market, relying on the foundation laid over more than three years, it was listed on Nasdaq at the end of 2017, with a market value of up to more than 2 billion US dollars.

Zhang Yida looked at the information and found that the founder, Xiao Weijie, was born in 1983 and served as the director of Penguin Tenpay.

People from Penguin really know how to make products. Lefenqi was founded in August 2013 and launched its installment mall in October, half a year to a year and a half earlier than Huabei and Goudong Baitiao. It is indeed a pioneer in the market.

!

Putting down the information, Zhang Yida looked at Lei Dongming and asked:

“What is the current valuation of this company?”

Lei Dongming smiled, knowing that his boss was tempted, and replied:

“Lefenqi received RMB 10 million in angel round financing from Evergreen Capital just after its establishment in August 2013, diluting 30% of the shares. At that time, the post-money valuation was RMB 33.33 million.

It was because there was no product at the time! The valuation was entirely based on Xiao Weijie’s past resume and the fact that all the team members were from Penguin backgrounds.

They built the installment mall in October 2013, and it has been on the market for three months now. The monthly sales have reached 20 million yuan, and they are still maintaining a high-speed growth rate.

From my inference, the valuation must have increased by at least 5-10 times.

Probably between 150 million and 300 million yuan.

Converted to U.S. dollars, that’s 25 million to 50 million.”

Zhang Yida did the math in his mind and invested US$5 million to US$10 million at this time, accounting for 20% of the shares.

Even if it is diluted to only 10% after listing, the stock market value will still be more than 200 million US dollars, which can be increased 20 to 40 times.

Good deal!

Zhang Yida was very curious about how Lei Dongming found this company, so he asked again:

“How did you find this company?

And he has such a comprehensive understanding of other people’s information.”

Lei Dongming pursed his lips and smiled:

“I know the employees of Evergreen Capital, their angel investment organization!

The person in charge of this project at the time was Li Lin, who was the managing partner of Evergreen Capital.

I have dealt with her before, and recently she recommended this Jiale Installment Company in WeChat Moments.

I was more interested, so I chatted with her on WeChat, and then asked for some information to research.

Aren’t we here to discuss it with you?”

Zhang Yida nodded slightly and said he understood. This is very common in the field of venture capital. Investors in the previous round help entrepreneurs find the next round of financing. Not only do they post on WeChat Moments, but they also take the founders to visit major VC/PE institutions.

Zhang Yida agreed:

“I am also very interested in this company, as consumer installment is also a subdivision of the financial industry.

It can also form an effective linkage with our business. Investing in them can be regarded as a layout for the upstream and downstream of Internet finance!

Have the financial statements for 2013 been released?

Let’s see how much liquidity we still have. We can invest in a few more companies like this, and the layout of different subdivisions can also be improved.

Also, please make an appointment with Huaqing Capital and Xiao Weijie to finalize the investment as soon as possible."

Lei Dongming nodded, turned around and left the office.

Zhang Yida sighed with emotion, 2013 was the first year of the development of Internet finance, and 2014 will be the year of vigorous development! Heroes from all walks of life will also appear on stage to lead the trend and development of mutual finance.

"Beep beep beep" the phone rang.

Zhang Yida picked up the phone and saw that it was an unfamiliar phone number. He picked up the phone and said:

"Hello, hello, who are you?"

"Hello, Mr. Zhang, I'm Qi Yumeng, your Porsche car buying consultant." The gentle female voice on the other end of the phone said.

"Oh, hello, what's the matter?" Zhang Yida was a little curious. Could it be that he was selling some new cars or accessories?

"It's like this. Our Porsche 4S store will launch a salon event for car enthusiasts on the 20th of this month. Now we invite you to participate. Are you free?" Qi Yumeng asked.

After Zhang Yida thought for a moment, he suddenly had an idea and asked:

"Does your store need sponsors to hold this kind of event?"

Qi Yumeng was a little confused. Mr. Zhang’s thinking was too out of the ordinary! He replied:

"I want to ask our leaders for instructions on this, I can't make the decision.

Also, who is the sponsoring company?"

Zhang Yida replied:

"Okay, go and ask your leader for instructions, and then give me an answer!

Our company is called Jingcheng Yimin Investment Management Co., Ltd., and its Internet financial product is called Yimin Wealth, which provides asset appreciation services for middle-class and wealthy families.

It just received tens of millions of dollars in Series A financing from Blackshirt Capital some time ago.

The sponsor is Yimin Wealth, please ask the leader if we can cooperate?"

After a while, Zhang Yida's phone rang again.

"Hello, Mr. Zhang, I am Wang Le, the general manager of the Porsche 4S store." A middle-aged male voice said on the other end of the phone.

"Hello, Mr. Wang." Zhang Yida greeted.

"Mr. Zhang, I wonder how you want to cooperate with our store?" Wang Le asked politely.

"That's right, I own a Yimin Wealth Company, which is engaged in wealth management and Internet financial services. Aren't you going to set up a salon for car enthusiasts? Our company would like to sponsor this event.

It would be best if the car owners get together and we send two financial planners to give everyone a wealth management course. In addition, they can indirectly recommend our company's financial products.

Of course, car owners are free to choose whether to invest. Regardless of whether someone purchases financial products in the end, our company will give your company a sponsorship.

You can try the effect first. If the effect is good, we can achieve greater and more comprehensive cooperation with your group."

Zhang Yida explained the sponsorship cooperation plan in a few words.

Wang Le thought for a while after hearing this. After all, it involves financial management and finance, a matter related to money, and he also said that there would be greater cooperation. He did not dare to make a decision on his own. He had to discuss it with the company's senior management.
To be continued...