Lu Fenghai's operation is as fierce as a tiger, and the sales of dog food in the online store are rising steadily.

The orders placed in the backend were forwarded to the Cheng Ai Life Dog Food Factory in a timely manner, making Zhang Qinghua smile from ear to ear with joy.

Zhang Qinghua immediately contacted the express company in Jinyu County and asked them to station at the factory to collect the goods.

In addition, several employees were deployed to guard the Taobao supplier backend every day.

When a new order comes in, the recipient's address, contact number and other information will be printed from the background.

It is attached to the packaged dog food package and then handed over to the courier company, who sends it to all parts of the country and delivers it to the buyer.

Because online stores sell dog food in packages of three to five kilograms or one to twenty kilograms.

Although there are many orders, the total sales volume is actually not much.

However, the profit is very high. The cost is 1 yuan per catty, and offline dealers sell it for up to three or four yuan per catty.

You can sell it for 8-10 yuan per pound in online stores, and the profit is several times higher than offline sales.

Also, the brand awareness is not high at present, and it is taking the mid-range price route.

If the brand becomes popular, it is possible to sell it for tens of dollars per pound.

However, when selling things on Taobao, the sales volume still depends on the mid-to-low end. The high-end market has high profits, but sales volume is not good.

To make money, you have to rely on small profits but quick turnover.

Zhang Yida was very happy that the online store had a good start, but after reading the financial statements, he had a headache.

The 2.6 million yuan he gave Lu Fenghai is almost running out!

The office rent was 500,000 yuan, the advertisements were shot, and the online store was decorated for more than 100,000 yuan. The purchase of office supplies and equipment was more than 100,000 yuan, which totaled 800,000 to 900,000 yuan.

The daily fixed expenditure for getting good reviews is 10,000 yuan, and the through-train advertising expenditure fluctuates between 30,000 and 50,000 yuan every day.

According to this trend, the remaining funds will be spent within a month.

Zhang Yida did some calculations and found that the through train currently costs 5 yuan per click, and it costs 30,000 to 50,000 yuan a day to bring 6,000 to 10,000 visitors.

The conversion rate is about 20%, which means the number of paying customers ranges from 1,200 to 2,000 per day.

It is equivalent to 25 yuan to buy a successful customer.

On average, a customer buys 10 kilograms of dog food, the average price is around 9 yuan, and the sales revenue is 90 yuan.

The ex-factory price given by my dad is 3 yuan per catty, 30 yuan for 10 catties. It’s so bad! 200% gross profit, 1 yuan cost sold me 3 yuan.

Revenue of 90 yuan - factory cost of 30 yuan - advertising of 25 yuan = gross profit of 35 yuan

On average, a customer has a gross profit of 35 yuan.

There are 1,200-2,000 customers per day, and the daily gross profit is between 45,000 and 70,000, which is a gross profit of 1.35 million to 2.1 million per month.

The monthly office rent is about 90,000 yuan, the salary expenditure for a team of more than a dozen people is 200,000 yuan per month, and other miscellaneous expenses are tens of thousands of yuan per month.

It costs 300,000 per month to earn good reviews, but it can be reduced later.

It is estimated that the net profit is only one million yuan per month!
Chapter completed!