"Green Travel Pioneer-Huimin Bicycle Receives US$50 Million in Series A Financing"

"Blue Sky Defense-A Socially Responsible Corporate Manifesto"

"Zhang Yida's fourth company to receive venture capital support - Huimin Bicycle"

"The Next Trend-Bicycle Sharing"

…

With the successful holding of the Huimin Bicycle·Green Travel Conference, reports about Zhang Yida and Huimin Bicycle began to appear online.

The concept of shared bikes is hot!

In the past, everyone's entrepreneurship focused on the fields of group buying, e-commerce, and finance. Unexpectedly, the humble bicycle empowered the Internet and was actually used by Zhang Yida.

There's something going on!

Many entrepreneurial young people with ideas are beginning to gear up and are eager to try shared bicycles.

This is the case in the Internet era. Information spreads so fast that there is no information gap like before.

When the wind blows, everyone rushes in one after another!

A large number of entrepreneurs across the country were preparing to enter the bicycle sharing industry. When the Business Intelligence Department reported this news, Zhang Yida was still busy receiving the certificate of honor.

The Ministry of Environmental Protection has awarded Huimin Bicycle several honors, including:

"2014 China Environmental Protection Social Responsibility Enterprise"

"Guardians of the Blue Sky"

"Advanced Environmental Protection Unit in 2014"

"China Ecological Civilization Award Advanced Group"

Zhang Yida has also personally won honors such as "China Ecological Civilization Award Advanced Individual" and "National Environmental Protection Advanced Individual".

In addition, the Ministry of Environmental Protection and the Ministry of Transport will also fully support the launch and dispatch management of Huimin Bicycles in cities across the country.

With these honors and policy support, even if competitors are about to enter the market, Zhang Yida will not panic.

Qin Zheng opened the door, entered Zhang Yida's office, and respectfully reported:

"Mr. Zhang, the second batch of 100,000 bicycles has been produced."

He walked forward and handed over a document and said:

"This is the urban distribution plan for bicycles. Please make your decision."

Zhang Yida looked at the plans and found two sets.

Plan 1: Add 20,000 vehicles to the current 20,000 vehicles in Beijing, reaching 40,000 vehicles. As for the other three cities, 40,000 vehicles will be put into the Magic City, and 20,000 vehicles will be put into Yangcheng and Pengcheng.

This plan is measured based on urban population. Beijing and Shanghai are both cities with a population of 20 million, while Pengcheng and Yangcheng are slightly smaller, with a population of 10 million.

Plan 2: Add 50,000 bicycles to the 20,000 existing bicycles in Beijing to continue to consolidate the market position of Beijing. The other 50,000 bicycles will be allocated to 20,000 bicycles in Magic City and 15,000 bicycles in Pengcheng and Yangcheng.

This plan is relatively conservative, proceeding steadily and consolidating market by market.

Without much thought, Zhang Yida chose option one in his mind. The market that is about to become hot will not give you time to make a steady move. If you don't hurry up and encircle the land, there will be only a dead end.

“Option one, we must speed up the pace at this stage to encircle the territory.

Don't think about losses and costs, we just need to stare at the data now.

If you have data, you can raise funds and you will never die of hunger!

In the next year, Huimin Bicycle has only one KPI, and that is user growth!"

Zhang Yida made the final decision and began to convey some ideas to Qin Zheng.

Qin Zheng frowned a little. He was wondering if he was too aggressive. This was a life-threatening strategy!

He wanted to persuade Zhang Yida, but he didn't know how to speak. In the end he could only sigh:

"Okay! I will immediately start the construction of branches in the three places!"

Zhang Yida saw that Qin Zheng looked very depressed, so he smiled and said:

"Do you think I'm too radical?"

Seeing that Zhang Yida himself had brought up this topic, Qin Zheng followed suit and said:

"Yes! Mr. Zhang, I think we are a bit radical. The US$50 million raised in financing will probably be spent in three or four months at most.

This is too risky. If we run out of money and no venture capital comes in later, our capital chain will be broken.

Let me tell you, we should proceed steadily. Consolidate market by market and provide good customer service and experience.

Even if competitors appear later, as long as our Huimin bicycle brand is stronger, users will still choose us.

Shunfeng is also taking this kind of high-quality route. Even if there are many competitors such as Four Links and One Link, it still has a bloody road!"

Zhang Yida sighed, Qin Zheng was still very good at offline management, but was a complete layman in Internet and online operations.

So this is also the reason why Zhang Yida will find a CEO from outside to replace him in the future. Lao Qin does have some abilities, but letting him serve as CEO will be a disaster for Huimin Bicycle.

Zhang Yida patiently explained to Qin Zheng:

"Old Qin, it's actually quite rare that you have these considerations. I really appreciate this trait in you, your loyalty and direct advice.

But bike sharing is not a traditional industry, and we cannot stick to the traditional industry’s style of play.

This is an emerging industry and may reach hundreds of millions of users in the future.

It is also a huge traffic entrance and a huge cornucopia.

There are already many competitors eyeing it, and giants may intervene in the future.

If we cannot defeat all our opponents in the shortest time, what awaits us will be endless vicious competition.

Burn money, subsidize users, ride for free, and the car also gives users red envelopes...

These methods may be used by competitors, and it doesn’t hurt to burn venture capital money anyway.

We are fighting high and high now, and it seems that we have spent a lot of money. But it is a small amount of money to do a big thing, and it will save more money in the future."

Zhang Yida patiently analyzed Qin Zheng's situation and told him one by one about the current situation and possible future situations.

Zhang Yida's character has both a domineering side and a humble side. He can still listen to the well-meaning advice of people around him.

Qin Zheng is not aware of the popularity and fierce competition of shared bicycles in later generations, and it is normal to have such thoughts. Moreover, he comes from the traditional express delivery industry and does not understand the fierce and turbulent style of the Internet.

Qin Zheng was very happy that Zhang Yida was willing to explain the specific reasons to him.

This not only shows that Zhang Yida, as the boss, respects one of his subordinates, but also indirectly shows that he values ​​himself more.

Although he did not know much about the Internet, Qin Zhengren was not stupid, and he roughly understood what Zhang Yida meant. He wanted to occupy the national market as quickly as possible and leave all his competitors far behind.

To support this strategic idea, a steady stream of capital investment is needed. Similarly, if capital is to be invested, growth data that convinces investors must be produced.

After figuring this out, Qin Zheng stopped being stubborn and began to implement Zhang Yida's requirements.

Administrative orders were issued one after another:

First, three elite backbone teams were dispatched to Modu, Pengcheng, and Yangcheng to set up operation centers in the three places.

Second, expand the talent pool and prepare in advance for the crazy expansion in the next year.

Third, increase media and advertising cooperation to increase the exposure of Huimin Bicycle.

Fourth, reach a strategic cooperation with Fujitec to further reduce bicycle manufacturing costs.

Fifth, reach strategic cooperation with Ruimin Financial Management and prepare for the launch of deposit financial products.

…

"So fast! Now we have entered three other first-tier cities."

Li Bing sighed as he looked at Fu Weiwei, who was reporting work respectfully to him in front of him.

Fu Weiwei also had a sad face. Baimo Bicycle is still under development and has not yet started mass production. Huimin Bicycle has already conquered cities in other cities.

She was a little shaken, wondering whether it was too late to enter.

"How is the development of our Baimo bicycle going?" Li Bing glanced at Fu Weiwei and asked.

"It's almost coming to an end and the final test is being carried out. The main reason is that the smart lock has some technical content and it takes a lot of time."

Fu Weiwei regained some confidence when she thought that her bike would be online soon.

Li Bing nodded. He has been preparing to establish Weilan Automobile Company recently, and he has entrusted Fu Weiwei with full authority to manage the work of Bicycle.

"Speed ​​up the progress! It must be online before December. If it's later, I won't be able to take a sip of the soup."

Li Bing said earnestly that the Huimin Bicycle project was established in September, and now it is October. If the product is not ready in more than a month, you will not even be able to see the taillights of Huimin Bicycle.

Fu Weiwei knew the situation was serious and gritted her teeth and said:

"In more than a month, it will definitely be online."

Fu Weiwei has been in the laboratory every day this month, working on research and development with the team of engineers.

Although she doesn't understand technology, she also knows that research and development is not as easy as imagined. The team of engineers has worked overtime almost every day for a month and has overcome one problem after another.
To be continued...