Chapter 545: Thousand-yuan smart phone comes out of nowhere

"Boss, things here in Magic City have been completed. I'm going to return to the deep sea as soon as possible. Do you have anything else to explain?"

After the signing ceremony, Xia Bing stayed at the Pudong branch for a few days to learn more about all aspects of the company, and then she was ready to go back.

"There's nothing else to do for the moment, you can go about your business. However, on New Year's Day I plan to ask everyone to go on vacation together. Let's go to New Zealand to welcome the New Year. It happens to be summer there now."

Hu Yang smiled slightly and expressed his plan.

"Okay, okay. I like the holiday ranch over there in New Zealand."

Xia Bing was naturally very happy, and then she said goodbye to Populus euphratica and set off back to the deep sea.

Hu Yang, on the other hand, continued to stay in the Magic City, keeping one eye on the work progress of Meng Rusong's team, and the other eye not forgetting to take a look at Xu Younian's negotiations with Jingcheng Precision Optics from time to time.

During this process, the fruit company’s “Love Crazy 1S” came belatedly and finally began to sweep the North American market.

However, the domestic sales of "Love Crazy" are not satisfactory.

Its high price, closed operating system and ecology all seem to lose points in front of Charming Starlight 2S.

The Charming Starlight Series not only has the first-mover advantage, but is also very powerful in terms of both the appearance design of the product and the performance of the product itself.

The most powerful thing is the high cost performance of the Charming Starlight series. At least the price is more affordable than the "Love Crazy" series.

The Charming Starlight series of smartphones continue to account for more than half of the sales share in the domestic market, which can be said to be unique.

Other international and domestic mobile phone brands are also rushing to enter the Greater China market. It is foreseeable that the smartphone market in the coming year will be full of smoke.

Hu Yang is very satisfied with the impressive results achieved by Charming Electronics.

Yan Hanzhang and others have said that in the coming year, while continuing to maintain a significant lead in the domestic market, they will work hard to open up the international market.

"Mr. Hu, compared to the Charming Starlight series, the performance of our Zircon series smartphones from Mingcom Communications can only be described as mediocre."

Gao Mingkang came to the magic city and met Hu Yang immediately.

He came to attend the new product launch conference of Mingkang Communications. The company's Zircon MK-906 has been on the market for a long time. This time it is the EZVIZ A-06 new smart phone.

This smartphone is the first truly thousand-yuan smartphone in China. The low-end version is priced at 999 yuan. The standard version is only 1,299 yuan, while the high-end version is priced at 1,599 yuan.

This is a new model newly developed by Mingkang Communications after learning from the experience, and is preparing to take a cost-effective route.

This model is also a supplement to the company's Zircon series of mobile phones and is mainly aimed at low- and middle-income people.

"Mr. Gao, you are still too modest. If you compare it with the Charming Starlight series, of course you will be a little disappointed. However, the Zircon series, especially the Zircon MK-906, performs very well in the European market, and is not inferior to the S Star mobile phone.

.

I am more optimistic about the company’s upcoming EZVIZ series of mobile phones. The thousand-yuan phone is a watershed, which means that smartphones are beginning to become more popular.”

Hu Yang smiled and put down the thousand-yuan smartphone brought by Gao Mingkang, and couldn't help but give it a big thumbs up.

After all, many people were disappointed with smartphones that cost several thousand or even close to ten thousand yuan before.

He felt that Mingkang Communication's idea was right, and it developed two series of products. It opened the door to Europe with high-end machines, and then seized the domestic market share with low-end machines at low prices.

However, the source of the substantial growth in Mingkang Communications' revenue and profits comes from the accelerated construction of domestic and international 3G networks.

The shipment volume of communication equipment, including base stations, has increased significantly, promoting the development of Mingkang Communications.

"Haha, Mr. Hu, I hope I can borrow your good words. That's all right. I won't bother you any more. There are still some preparations to be done before the press conference. Let's have dinner together when we have time in the next two days."

Gao Mingkang sat in Hu Yang's office for more than an hour and then left.

"Mr. Hu, Mr. Xu is here..."

Xu Younian temporarily handed over the position of deputy general manager of Dongfang Technology to Ye Chong. During this period, Ye Chong would first take care of Dongfang Technology's affairs, and then wait for Hu Yang to officially send personnel to take over.

He has been traveling between Beijing and Magic City recently, and the negotiations with Beijing Precision Optics have also entered a critical period.

Hu Yang raised his head and glanced at Wu Xinhui who was standing at the door, and said, "Let him come in."

"Mr. Hu, there are some new situations in Beijing Precision Optics, I need to report to you."

Xu Younian entered the room and sat down, then began to report the latest progress of the negotiations to Hu Yang.

At present, Beijing has agreed in principle to Bolong Optical’s acquisition proposal, and the company’s assets and capital verification work has been completed.

Jingcheng Precision Optical Technology Company has net assets of 1.7 billion yuan and a total of more than 2,000 registered employees.

The focus of the negotiations between the two parties now is not on the company's assets, but on the placement of the company's non-production technicians.

Hu Yang's attitude is very firm. All technical personnel will be accepted as ordered, while management and administrative personnel will need to be re-employed through competition. Bolong Optics does not promise placement.

The capital's state-owned assets should find a solution for personnel placement.

"Before, we delayed some time in personnel placement. Now Jingcheng means that the personnel can be placed by them. However, for the acquisition of Jingcheng Precision Optics, they hope to carry out the acquisition through equity swap supplemented by cash acquisition.

The specific plan is that the other party will replace 15% of Bolong Optics’ shares at a price of 1.5 billion yuan based on the assets and capital verification data. In addition, we also need to pay the other party 200 million yuan in cash.”

Jingcheng Precision Optics’ appraisal price of 1.7 billion yuan includes tangible assets and intangible assets.

In other words, all the intellectual property rights of the other party are packaged in it, regardless of whether Bolong Optics can use it.

After re-evaluation, Xu Younian believes that a reasonable price should be that Bolong Optical transfers 10% of the equity to the other party free of charge, and then pays 400 million yuan in cash, and then it should be able to complete the wholly-owned acquisition plan.

Now the negotiations between the two parties are stuck on this issue again.

Hu Yang carefully looked at the information Xu Younian brought back, and then said:

"Mr. Xu, this matter can't be dragged on forever. Let's do this. Tell the other party 10% of the shares of Bolong Optics, plus 500 million yuan in cash. This is my bottom line."

What Hu Yang values ​​​​is still the technical strength of Jingcheng Optical Precision, but obviously Jingcheng’s state-owned assets also take a fancy to the equity of Bolong Optics.

After Xu Younian returned to the capital, he held several rounds of negotiations with the other party. Finally, the capital gave in and offered a 13% stake in Bolong Optics and 200 million yuan in cash.

Hu Yang did not reply to Xu Younian immediately. In addition to weighing the pros and cons in the past two days, he also attended the new product launch conference of Mingkang Communications.

Mingkang Communication's EZVIZ A-06 smartphone immediately aroused enthusiastic response from the market upon its release.

As soon as the product went on sale, it set a new record of 500,000 units sold nationwide in a single day.

This is the success of the low-price strategy and a harbinger of the popularization of smartphones. After all, in addition to the needs of mid-to-high-end products, consumers in the market also have huge needs for low-end products.

"Congratulations, Mr. Gao. Your new product has become popular as soon as it was launched, which shows that you have identified the market demand. Now, you will no longer be jealous of Charming Electronics, right?"

In order to celebrate the successful launch of the new product, Gao Mingkang specially treated Hu Yang to a meal.

Hu Yang smiled and made a joke, and then had a drink with Gao Mingkang.

"Mr. Hu, please don't laugh at me. Charming Electronics specializes in mid-to-high-end products. If I can't beat them, I can only settle for the second best and enter the low-end market. However, we have our advantage, which is the core components of smartphones.

, we provide a considerable part ourselves, which is a price advantage.”

Charming Electronics and Mingkang Communications both belong to the Huijia family. The two have formed a situation of misaligned competition in the field of smartphones, which is in line with the overall interests.

However, Hu Yang has never made any request in this regard to the two companies. There are endless smartphone products on the market. It is not his two companies that are competing, but everyone is competing together.

"No matter what, this is our victory. Mr. Gao, I may have to go to the capital in the next two days. How about you? Are you going back to the deep sea?"

Hu Yang planned to go to Beijing in person, and then go to Checheng, before going to New Zealand for vacation.

"I still need to stay in Shanghai for a few more days, and then I will go directly to New Zealand from Shanghai. Let's meet at the resort on New Year's Day!"

This time we went to New Zealand for a group vacation to welcome the New Year. Most of the senior executives of Huijia Group were notified, and Gao Mingkang was no exception.

"Okay, let's meet in New Zealand on New Year's Day!"

After having a celebratory dinner with Gao Mingkang, Hu Yang flew to the capital with Wu Xinhui and others the next afternoon.

Mi Qi and Yu Hongming, plus another secretary and a legal assistant, as well as Li Jie and others, arrived on the same plane.

Tian Sichun did not come to the capital with Hu Yang, she would return to the deep sea later.

On New Year's Day, Tian's father and mother will go to the deep sea to reunite with their daughter. Tian Sichun plans to spend time with his parents and is not planning to go to New Zealand for vacation with Populus euphratica.

After all, this is a collective vacation for Huijia senior executives. In addition to vacationing in New Zealand to welcome the New Year, another important thing for them is to talk about the next development of the company.

On the night they arrived in the capital, several senior executives from the capital's state-owned assets and the capital's optical precision hosted a banquet for Hu Yang, Xu Younian and others.

During the dinner, no one talked about official matters, and the atmosphere was quite good.

When the banquet came to an end, Director Wang from the capital came to the lounge with Hu Yang alone.

"Mr. Hu, the current negotiations have reached a deadlock. In fact, everyone's differences are not very big. Is there really no way to solve this problem?"

In fact, Beijing and Bolong Optics have reached a consensus on the total acquisition amount.

The only difference lies in whether Bolong Optics should give more shares in shares? Or should it give more cash?
Chapter completed!