Chapter 1821 Money Printing Machine
On the day the launch of "Red Dead Redemption", the sales of SG's new game have not been counted, but Wall Street, which has a keen sense of smell, has already responded.
As the research and development of Red Dead Redemption and the only hosting platform for Red Dead Redemption, Microsoft's stock price rose sharply as soon as it rose, which increased the value of Bill Gates and the entire Microsoft board of directors a lot!
Since working with SG Games a few years ago, although the outside world has been joking that Microsoft's family and entertainment department, namely the XBOX console department, was basically emptied by SG Games in the Scott era.
Now the key components of XBOX consoles, from chips to graphics cards, are all provided by Onyx Technology. Even the only two big game ips in Microsoft's hands, "halo" and "Era of Empires" are now operated by SG games. The entire XBOX console department is basically an empty shell!
However, no matter how ridiculed it, although there are many people inside Microsoft, they believe that Scott was stingy and sold Microsoft's home entertainment department to Chuko, so that now all from games to hardware are subject to Chuko.
But XBOX consoles have won’t lie in their performance in recent years. Since cooperating with Chu Ke, XBOX console sales have hit new highs for many years. The revenue they get from SG’s game share has also risen.
At the beginning, XBOX hosts cost Microsoft billions of dollars to fill holes every year, but now they have become Microsoft's fastest growing business unit!
On the day Red Dead Redemption was launched, as the console equipped with this game, it sold 3.5 million units directly. When this data was released, the entire game and financial industry were a little shocked. It was known that SG's new game had strong ability to sell goods, but it was so strong that it was still somewhat beyond the expectations of the outside world.
Before the sales of "Red Dead Redemption" were counted, those who could get involved in this game were the first to be collectively restless.
Not only Microsoft, but also many game companies that have invested in this game, including Shanda, Jiucheng, Blizzard, VS, Ubisoft, etc., have seen their stock prices soaringly rise today.
This is true for other game companies. As the authentic "Chuke Group" with a strong root, there is no need to mention the performance of GameStop today. The stock price of GameStop has almost surged madly.
In the media and TV station's report that day, Leonard Richo appeared in GameStop's main store in Texas, and the smile on his face could hardly be suppressed.
"GameStop will provide users with more commemorative game discs as soon as possible. Yes, today, the four million Red Dead Redemption game discs on GameStop have been sold out, and we will restock them as quickly as possible!"
Facing the camera, Leonard Richo was busy packing game discs for the buyer, while telling the reporter who admitted that the disc version of "Red Dead Redemption" was temporarily "out of stock"!
Whether it is hunger marketing or not, when Leonard Richo announced that Red Dead Redemption was out of stock in major stores around the world, the popularity of Red Dead Redemption reached its peak at this moment.
Microsoft XBOX equipped with "Red Dead Redemption" sold 3.5 million game consoles in a single day, and GameStop's four million CDs were sold out on the market. When these data were released, all people in the game industry realized that "Red Dead Redemption" might be about to create history.
The XBOX console version alone, and the CD version of GameStop alone, sold at least 7.5 million sets of "Red Dead Redemption"!
Even after just a simple estimate, many game companies began to swallow their saliva. If GameStop and XBOX consoles did not make small moves on the data, that would not be considered the unreleased PC version data. The console version "Red Dead Redemption" alone contributed US$240 million to SG games!
GameStop relies on "Red Dead Redemption" to earn US$300 million in a single day!
Everyone knows that the game industry makes money. The game industry is one of the most profitable industries in this era. All walks of life have no objection to this, but this harvester-style money printing machine model still makes countless people look angry.
Then it was not until late at night that SG Games issued an announcement on the platform, "Red Dead Redemption sold more than 11 million copies on the first day!"
SG Games did not announce specific sales, but even so, the news quickly flooded the major media.
"Red Dead Redemption's single-day game sales exceeded 18 million, and SG's daily game revenue exceeded 1 billion US dollars!"
Even though it was already late at night, games and financial media, large and small, began to report this news that could be said to have completely caused countless people to insomnia.
Major Internet media are rushing to report that the production cost of Red Dead Redemption was $300 million, plus the promotion and distribution cost, but on the day of its launch, SG games had already recovered all of them, and they almost doubled their profits!
"On the first day of Red Dead Redemption, SG game was launched, and it cost 1.2 billion US dollars, setting a new record in the global game and entertainment industry. This marks the arrival of the "big production" era of games!"
As expected, when this revenue that could make any industry crazy, many media, including the Wall Street Journal, began to report on SG Games.
"This is a phenomenal game with sales in the first week. We believe that it can reach 3,000 to 33 million copies. Considering the extremely long cycle of game sales, we believe that this game will exceed 80 million copies in the next ten years, or even more!"
An analyst at Macquarie, a consulting firm on Wall Street, performed even more excited than SG Games. He directly predicted the terrifying sales of 50 million copies throughout the year, completely shocking the outside world.
No matter what data the analyst is, the annual sales of 50 million games are too scary, which means that with this game alone, SG games can become one of the most profitable companies this year...!
Before this, the outside world's impression of games may have been several years ago, thinking that games are just something that cannot be put on the table, and subconsciously, thinking that Hollywood movies must make money more than anything broken.
This time, almost all of them were lost in SG games, including Hollywood movies. A game sold for $1 billion in a single day. Even if it was the box office of the movie that could be the best in film history, it was pale in comparison with SG games!
"Explanation of SG, the best gaming company in this era, is not only games, but SG games are likely to set a new record, and may win 2.9 billion US dollars in a single week!"
Just as players around the world are scrambling to discuss "Red Dead Redemption" and countless media are also scrambling to report, a financial institution suddenly published a compelling report, attracting the attention of countless people.
"The sales of Red Dead Redemption represent that SG Games is the best game manufacturer in this era, and even no one. SG Games has been ranked as the world's highest revenue game manufacturer for consecutive years!"
"Not just games, SG Games and its parent company Chuke Technology have many industries in addition to games. This time, the 3DFX graphics card is also popular with Red Dead Redemption. The V8 graphics card launched for this game. Since the release of the game, the sales of this graphics card have exceeded 5 million sets, setting a new record for graphics card shipments this year!"
When this report came out, countless people then turned their attention from the game to the 3DFX graphics card that followed "Red Dead Redemption" and made a fortune silently.
In just a few days, the global sales of V8 graphics cards exceeded 5 million sets, and they were almost crazy. With the official price of V8 graphics cards of $289, the 3DFX graphics cards are almost no less profitable than SG games, and maybe even more!
At this time, let alone the game industry, the electronics industry began to jealously. Just like the news reported by this financial institution, SG games and 3DFX graphics cards were just a few days, and they probably didn't make any money robbery so quickly. They were simply unfamiliar money printing machines.
Yanjing SG Game Headquarters is responsible for the development of "Red Dead Redemption". At this moment, champagne is sprayed throughout the office. For the game development team, it has been more than two years and has finally achieved a preliminary victory.
Not only are the generous bonuses, but also the rewards for global vacations. For those who participated in the Red Dead Redemption project, their careers have added a dazzling label. At this time, if they leave SG Games and go to another game company, they will be directly reused.
In addition to these, the most important thing is that just like their predecessors who developed "Call of Duty" and "Assassin's Creed", the team members who participated in "Red Dead Redemption" also achieved financial freedom in a sense.
The higher the sales volume of "Red Dead Redemption", the more dividends the development team members will receive. This time, the executives of the development team will receive directly the bonus, which will exceed one million US dollars, and other team members will also receive generous rewards. And as long as the game has sales, it is like a pension, these development team members can continue to receive it!
"The media score is quite good, more than 128 media have scored for Red Dead Redemption, and the average score remains at 94!"
After giving a reward to the development team of Red Dead Redemption, Wu Xingdao returned to the office and called Chen Chu, with a rare tone of ease in his tone.
This time, SG game proves that it is still the most prosperous person in Chuke, and no one can challenge the status of SG game!
Not only is the position of SG games within Chuke technology that has been stabilized, but the same is true for Wu Xingdao. The stronger the SG games, the more Wu Xingdao's voice will have in Chuke.
"I saw it, but we still need to pay attention to publicity and promotion, and keep Red Dead Redemption popular enough!"
Chen Chu looked through the media's comments about "Red Dead Redemption" and said to Wu Xingdao on the phone that in the past few days of online sales, Red Dead Redemption has proved that the strategy this time is not wrong.
Chapter completed!