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Chapter 1421 Unremarkable

The last time the A2 reader was released, Chuke Technology used almost all resources to promote it, including pop-up promotion, namely Renren, Renren Music, Renren Film and Television, SG game platform, Oriental Network, etc., all of which carried out large-scale pop-up promotion. As long as users log in to these websites, they can see the Onyx-A2 reader.

That was the first time that the domestic and even global Internet industry was promoted on a large scale. Needless to mention the effect, there were more than 400,000 online appointments in a single online, setting multiple records in the technology industry.

However, although pop-up promotion is effective, if used frequently, it may fail. Occasionally, users may click to see it with curiosity, but if pop-up advertisements are pop-up advertisements every day, it is a rogue advertisement. More people may still be upset when they see it, and they are unwilling to look at it and close the pop-up window.

Chuke Technology cannot be like those rogue software. It is really like a gangster software. If the web pop-up appears, it is like a virus software and cannot be deleted at all. That is too much of a loss for Chuke Technology.

Although there is no pop-up promotion, as the only domestic existence that can compete with many Internet giants such as Microsoft and Google, Chuke Technology's resources are already huge enough, at least it is enough to promote a product.

After the promotion began, the entire Chuke Technology industry and a number of cooperative companies began to launch Onyx-P1 advertisements overnight, whether it is more than 100 million game users who are active worldwide or more than 300 million social users. Whether it is games, social networking, listening to music, watching movies and TV online, browsing news and information from portals, or watching online sports channels.

Almost when you turn on the computer and enter familiar websites and pages at will, you will almost always see the Onyx-P1 reader in the advertisement display location, and the P1 advertising slogan "Return to Reading"!

The SG game platform, which occupies the world's largest gaming market, Renren, which occupies the East and West social markets, Facebook, and a number of social software ICQ, MSN, Skype, Twitter, Line, LinkedIn, etc., have all started to launch advertising for P1 readers.

Oriental.com, Oriental Sports, Autohome, Tianya, Maopu, Douban's famous portal website, online sports videos and several major forums, without exception, also began to log in to P1's promotional advertisements.

This kind of situation has almost pushed the P1 reader to all Internet users. As long as they are mainstream Internet users in China, whether they are playing games, chatting with friends, listening to music, watching videos, or water forums, they will see advertisements for the P1 reader. Whether they watch or not, they are there.

Seeing other electronic technology brands and Internet companies with such promotional capabilities, they can only watch it numbly. Looking at the entire domestic technology industry, only Chuke Technology can achieve this online advertising bombing model.

But this is not all. After the industry under Chuke Technology began to be promoted, the "Chuke Group" company, which has a close relationship with Chuke Technology, naturally began to move.

On the day of the release of Onyx-P1 reader, Sina almost gave half of the advertisements on the site to P1. Then, many Internet companies including Kingsoft, Shanda, Jiucheng, Perfect and other Internet companies also began to advertise for P1 reader.

Then there are major domestic e-commerce platforms. Currently, several major e-commerce platforms have also launched the banner of exclusive P1 sales on their official websites and began to spontaneously promote the Onyx-P1 readers, because this is all a waste of money!

For example, when Onyx released the A2 e-reader last year, domestic e-commerce platforms, large and small, made a lot of money. As long as you get the goods from Onyx Technology, e-commerce platforms can sell at a higher price, and you don’t have to worry about selling them at all. Even some small e-commerce platforms lost for a year, and they rely on the wave of selling Onyx Reader, and the annual revenue turned losses into profits.

Don’t blame scalpers for being too crazy. The profit is too high. Even formal e-commerce platforms are like this. Not to mention scalpers. Except for the official website that cannot be grabbed by Onyx Technology, and the Onyx flagship store that is out of stock every few days without raising prices, the rest, whether it is Onyx e-reader agents, channel merchants, e-commerce platforms, scalpers, they are selling at a higher price. Last year, I tasted the sweetness and all parties, so I naturally don’t want to miss it this year.

Without Onyx technology to pay, these stakeholders of Onyx began to consciously become a navy for P1, and praised the P1 reader that has not yet been released to become the world's best performance and BIGD reader. Even if they have never seen the P1 reader at all, let alone any performance. They only know that selling the P1 reader is very profitable, which is enough!

The bombardment of online Internet media is facing young consumer groups, and in order to increase the popularity of P1 readers, Onyx Technology has not relaxed in the offline media field.

Major TV stations, newspapers, magazines, subways and bus media companies that have been cooperating with Chuke technology for many years are also waiting for this feast in the advertising industry.

The fastest offline media action is still owned by Oriental.com and the largest outdoor advertising company in China. Focus Media has begun to launch advertising on major community elevators, commercial street screens and the newly expanded theater screen advertisements.

Focus Media itself is already the largest outdoor advertising media company in China. It has the ability to directly place advertisements in many cities, not to mention that Onyx Technology has also changed its advertising delivery agreement this time. Industries such as Focus Media, which belongs to Chuke Technology, can also receive advertising fees, rather than doing it in vain as before.

This makes Focus Media very hard-working. Onyx Technology and other industries under Chuke Technology may account for one-sixth or even one-fifth of the revenue of the entire Focus Media in the future. How can we not make Focus Media actively?

On the other hand, the Onyx Technology has just reached a comprehensive strategic cooperation and is promoting mobile communications for mobile retail terminals. It has also begun to do its best to hang up posters of Onyx-P1 readers in mobile business halls and stores in cities and towns in China, and it is still the banner of learning machines. I have to say that in terms of operation, these old companies are most particular about...

You should know that for every Onyx-P1 reader sold, the mobile retail terminal channel can get a channel fee of 5%, that is, according to the 4G memory version of the P1 reader, the price is 499 US dollars, and a machine is sold for nearly 4,000 yuan. For every P1 reader sold by a mobile retail terminal, the channel fee is much higher than the unit price of card opening, traffic fee, and telephone fee!

This is because the two sides have a cooperative relationship. Onyx has invested in the mobile retail terminal channel and is charged at a 5% channel fee. The channel fee for another company starts at 10%. For example, if a copycat phone enters the mobile retail terminal collection channel, the charge is even more than 20%!

This is the first time that mobile retail terminals have cooperated with electronic brand companies. Whether it is Ding Wenjun, the president of mobile retail terminals, or the three major communication operators, they are all watching. If the effect is good, if nothing unexpected happens, mobile communications will crazily expand retail terminal channels, and the other two major communication operators will also be unwilling to fall behind.

With the promotion of Focus Media and mobile retail terminals, it can basically ensure that the P1 readers can appear in front of many consumers, whether it is a big city, a small city, a county, a township, etc.

In addition, the reports of dozens of domestic TV stations led by central media and nearly a hundred local newspapers, the upcoming release of P1 readers was well known to countless people, although a large number of people didn't even know what this thing was.

Not only at home, but also abroad, Microsoft, Viacom, which cooperates with Chuke technology, and many other media outlets such as Time Warner, have also overwhelmed the P1 reader to foreign users. This time, unexpectedly, the old media giant North American LMC Free Media Group has also begun to publish advertisements for P1 reader.

The LMC Media Group and Chuke Technology are full of groping, which inevitably leads to speculation from the outside world. There have been rumors that LMC will cooperate with Chuke Technology. Whether it will be true this time has caused countless people to think a lot and made countless media industries very nervous.

As the largest consumer users of Onyx e-reader, including Japan, Europe, North America and other major cities, in addition to the Chuke technology such as Blockbuster and Barnes Bookstore, major cities cooperate with local agents and channel providers, such as Japan, Mexico agents, Vodafone, Europe, and Vegizon Verizon in North America, and North America, have also been constantly using their strength and connections to promote Onyx-P1 readers.

As a pioneer in the e-reader industry, it is also recognized by the outside world that it has created an e-reader market with an output value of over 100 billion US dollars this year. It is hard to say other fields, but in the field of e-reader, Onyx Technology has always been regarded as a weather vane for the reader industry.

Although there are many brands in the e-reader industry, including Samsung, Sony, Apple, Panasonic, Siemens, LG, Amazon Reader and other well-known brands, the most influential one is still the one that sets the sales record of e-reader. It even makes people not even see that there is an existence in the industry that can challenge Onyx Technology.

So this time, Onyx Technology's launch of a new generation of e-readers is naturally attracting countless people's attention, and they are even looking forward to the record set by Onyx Technology itself. If it can break through the record of 1.5 million readers on the first day of last year, it will mark the entire e-reader market and will continue to expand. This is a market that gives the entire technology industry infinite imagination.

Almost on the day of the Onyx-P1 reader's release, no matter where it was, as long as the concept stocks related to Onyx-P1 rose, almost all the whole markets rose. Just as everyone was expecting P1 to set a new record, unlike usual, major media did not release P1 sales on time in the evening of that day. The original soaring concept stocks in the electronic reader industry sector also fell across the board at the close, which inevitably made people feel a subtle atmosphere.
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