: One goes and the other goes up

"Isn't this box office gap unscientific?"

As an industry insider, Tang Yue actually knows very well why two movies with such a huge gap in reputation have such a box office gap.

Because "The Legend of the Whale" was so popular during pre-sales, the marketing was overwhelming, and there was also a large number of film schedules to support it.

It can be said that it is completely understandable that a movie like this has achieved such a box office.

However, for Tang Yue, she really couldn't be so rational. Now she touched her forehead with her hand, showing a helpless expression.

"What's the big gap?" At this time, my best friend came over and asked curiously: "It must be because the pre-sale box office is too high, otherwise "The War of the Whales" would not be able to get such a large box office!"

"Yeah." Tang Yue calmed down a little, and she said softly: "The box office of "The War of the Whales" on the first day was almost 390 million, which broke the record for the Spring Festival, so its promotion is actually qualified.

.”

"If it weren't for the bad reputation in the follow-up, it wouldn't be a problem to exceed 400 million tonight."

"Then the second one is "The Hangover". The box office of this comedy should not be underestimated. At present, the reputation is quite satisfactory, and today's box office is over 300 million. It can be said that from the top two

For movies, the box office for this year’s Spring Festival is quite high.”

"As for our "Baolian Lantern", we are still limited by the film schedule. The box office now is almost 140 million, which is just in third place, but it is far behind the subsequent movies."

Zhou Yiyang moved his wrist and said softly:

"That's true, it's pretty much what I expected. I took a look at Douyin for "The Legend of the Sea of ​​Whales", and the reviews on it didn't seem to be very good. It seems that this movie will steadily decline in terms of both the schedule and the box office.

"

After hanging up the phone, Zhou Yiyang saw Su Yin pushing the menu in front of him.

In the last scene, Lin Xuaner directly grabbed her mother's hand and started crying.

Anyway, for Ye Kongjing, she just sat here and listened to their chat, and her mood became much more comfortable and relaxed.

…

Zhou Yiyang nodded gently and glanced at Su Yin in front of him:

"Have you finished your order? Is it enough? Don't save me any money."

Su Yin burst out laughing after hearing this: "Brother Yang, what are you thinking about? What you need most is money, isn't it? So it's nonsense to save money for you. By the way, Brother Yang, I just heard you saying

The phone caller said that our box office needs 1.2 billion to make back our money, is this true?"

For her, the movie had a huge impact.

Ye Kongjing sat next to them, thought for a moment, and moved her position further away so that they could ignore her.

What Tang Yue didn't know was that the words he said to his best friend were sent to Zhou Yiyang by Bai Yangyu almost intact.

However, the number of viewers during the Spring Festival is actually only that large. When everyone goes to see "Lotus Lantern", the number of people watching other movies will definitely decrease. This is a process of waxing and waning.

"That's up to you," Zhou Yiyang smiled: "Now our movie's reputation and popularity have increased, so publicity work is not that important."

"Let's do it step by step!" Zhou Yiyang no longer thinks that entering the top two at the box office is a difficult task.

She didn't want to interrupt them, she just wanted to be a quiet listener.

Zhou Yiyang, who was opposite him, smiled and played with the tableware in front of him carelessly:

"About that, but cartoons have an advantage. They can actually develop peripheral markets. In other words, even if they don't sell for 1.2 billion, they can still rely on a large number of peripheral products to ensure box office."

…

"Brother Yang, do I need to promote our movie now, send a good review or something like that?"

"That's almost it." Bai Yangyu said on the phone: "But there is good news for us. Thanks to today's super high attendance rate, tomorrow's film schedule will increase significantly, and our box office will definitely reverse the decline.

.As for the first two movies, I’m not sure.”

"Haha," Zhou Yiyang hummed and said with a smile: "Tangtang should be just like you, and with her personality, I'm afraid she has already started to promote your songs. In comparison, Xuan'er and

Ruirui, I’m afraid you’ll have to be a lot calmer.”

It seems that the pressure on "Baolian Lantern" to repay the capital is not particularly high, at least she can rest assured.

After Zhou Yiyang finished speaking, Su Yin exclaimed, finally understanding.

Bai Yangyu on the other end of the phone shook his head: "Mr. Zhou, you are so humble! Let me tell you, we may rush to the top two tomorrow. The main reason is that the reputation of the comedy is only average. This is based on

Many celebrity fans inside are on the premise that the bottles are empty."

He knows very well that the reputation of "Lotus Lantern" is no longer stable. In addition, the popularity of the Internet is gradually increasing, and it is foreseeable that this movie will stage a counterattack.

"Yeah." Su Yin nodded: "I'll promote the song then! After all, this is the first time Tangtang and I have collaborated alone. In fact, I'm quite looking forward to the final result."

"Then I'll look forward to a breakthrough of 200 million!" Zhou Yiyang laughed: "Anyway, the film will cost almost 1.2 billion to repay. In fact, the task is quite difficult."

Lin Xuan'er touched her nose and heard the sound of her mother and father discussing in her ears.

She had already walked out of the cinema for a long time, but Lin Xuan'er found that when she closed her eyes now, scenes from the movie still appeared in her mind.

"Indeed," Bai Yangyu couldn't help but laugh. When the reputation of the first movie declined and the film schedule began to be released, the easiest thing to profit from was their movie with good reputation and high attendance. "We will definitely be able to make it tomorrow.

It has reversed its decline, but it’s hard to say what level the box office will reach in the end.”

At this time, Zhou Yiyang was sitting in the private room of the restaurant. He glanced at the menu out of the corner of his eye and said:

"So this year's Spring Festival movies have directly become three echelons? The top two movies both have a box office of 300 million. Then "Lotus Lantern" is in the middle, with a box office of over 100 million. And those movies that are not as good as ours seem to

It has lost the competition in the Spring Festival stalls.”

Although she regretted it a little afterwards, feeling that she behaved like a child who had not grown up.

But she also knew that in the current situation, all her performances were real and revealed naturally.

At this moment, Lin Xuan'er was walking behind her parents. She took out her mobile phone and began to carefully search for comments from netizens.

Fortunately for her, both the movie and the songs she sang received unanimous praise.
Chapter completed!