Chapter 767 [Piracy is out! 】(1/2)
That day.
News has covered the sky!
"The latest guide to plants vs. zombies!"
"The first day downloads create history!"
"Industry insiders predict: Plants vs. Zombies downloads may exceed 100 million in half a year!"
"Zhang Ye is a man who writes myths again!"
"Zhang Ye gave a priceless heart-warming agent to domestic games!"
"The future of domestic puzzle games is bright!"
"Plant vs. Zombies Crush all types of games in the same period!"
"Zhang Ye wrote his name in the history of the Republic's game! It also erected a monument for puzzle games that others may never be able to surpass!"
The media are applauding!
Games are crazy! Newspapers and magazines are crazy!
"It's so cool!"
"This time I'll be torture the foreigners!"
"This sales are so fucking incredible!"
"When the foreign games released at the same time were initially promoted, they boasted that they would sell millions and tens of millions in China. What's the result? There was not even a fraction of "Plant vs. Zombies"!"
"Plant vs. Zombies are popular, and Zhang Ye is popular again!"
"Now think about CCTV's seal on Zhang Ye - Killing Jia Xuezang, it's just CCTV's self-indulgent! A great master like Zhang Ye can shine in any field! How did it seal it? How could it seal it? The ridiculous leaders of CCTV One thought they had held Shangfang's sword!"
"Yes, radio and television can't block him. Who is the oldest person in CCTV?"
"Yes, if Teacher Zhang wants to keep his popularity unabated, just make a game two months later. Not only can he stabilize his popularity, but he may also increase to a certain extent!"
"It's a pity that Zhang Ye is talented in the show. Alas, I really like his variety show!"
"I like it too, but there is no way. CCTV One has already made this path awesome for him. It will be impossible to see Teacher Zhang's TV show for at least half a year. It will take a long time to wait until his contract with CCTV One expires. Alas, during this period, Teacher Zhang can only take other ways to increase his popularity!"
A few days later.
The number of downloads of "Plant vs. Zombies" continues to soar, and the soaring speed makes netizens and industry insiders feel a little scared!
Two million people!
Five million people!
Eight million people!
It's like a rocket rising straight!
Not to mention outsiders, even the employees of the distribution company "Plant vs. Zombies" were frightened, feeling as unreal as dreams, and they were afraid of waking up from a smart dream at any time!
Many of Zhang Ye’s friends sent congratulatory messages.
Brother Dadao: "Teacher Zhang creates new glory!"
Dong Shanshan: "Congratulations!"
Fan Wenli: "A milestone in a domestic game! No one can surpass it!"
Yao Jiancai: "Zhang Ye, get me a game serial number for me, it's very good!"
There were also people in the gaming industry who left messages to Zhang Ye.
Vice President of Huang Xing Game Company: "Plant vs. Zombies opened a door to the gaming industry. I have never had as confident in domestic games as I am today!"
A famous game producer: "This is a counterattack for domestic games!"
In their past, in their understanding, casual games were niche games, domestically and abroad. Many people think that this kind of puzzle game is a kind of small-scale game, a small theme that only small game companies with low capital will play. But today, "Plant vs. Zombies" made everyone change their views in an instant. Small theme? Puzzle games are definitely not small themes! It has a huge market that everyone had never expected before! Just look at the number of downloads of "Plant vs. Zombies", which niche theme can create such a miracle?
Puzzle games are also a mainstream game theme!
Although its threshold is low, the charge is low, and some are even free, this is exactly the advantage of puzzle games. Because of its small size, the game is only a few dozen megabytes, and at most it is only more than one hundred megabytes. It is easy to download. As long as you want to play, it will take a minute to download it. In addition, its low charging mode will gather more large players. With small profits and quick turnover, the achievements of a puzzle game will never be lower than those large RPGs or online games. In the past, everyone thought that puzzle games were niche because they did not have the ability of Zhang Ye, because they could not make games like "Plant vs. Zombies"! It is definitely not this type of thing!
The gaming world is extremely exciting!
Zhang Ye found a way for them to counterattack foreign games. Due to technical level and asset scale, they may not be able to make large-scale games like foreigners with superb 3D renderings. In addition to the fairy-tale martial arts games that can occupy some local advantages, such as shooting games, magic games, decryption games, etc., they are not as heavyweight as foreigners. Some are not enough money, and some are not technically up to date, but puzzle games are different. Puzzle games have no technical threshold. What are you fighting here? It is creativity! It is a brilliant idea! "Plant vs. Zombies" gave them a good start, and it also allowed many domestic game companies that are struggling on the verge of bankruptcy to see the hope of rise!
...
The fourth day of the game is released at noon.
Pang Jie'er officially invited Zhang Ye to hold a celebration banquet in a small banquet hall at the Wangfu Hotel in Beijing. More than 30 employees from the company were present!
All dishes.
Full of wine.
Fat sister picked up the wine and raised it, "Zhang'er, I'll toast you first!"
The two vice presidents of the company also said in unison: "I'll accompany you too."
"Don't be polite, don't be polite." Zhang Ye touched them for a moment, "This is everyone's collective credit, not me alone, so don't respect anyone else, just drink it."
The general looked like he drank a white sip and his face was rosy, "We are really proud this time!"
Fat Sister asked: "Zhang Er, is it possible that "Plant vs. Zombies" has been downloaded more than 100 million times?"
Zhang Ye smiled and said, "I don't know either, there should be a chance."
A female employee said excitedly: "It's definitely no problem! It's already eight million downloads today! It's estimated that 10 million people will be able to reach this week!"
Another employee also said: "Yes, the sales amount has also come out, the proportion of paid users is as high as 47%, and the turnover is several million every day!"
The game they originally made was only a few million yuan. Later, after Zhang Ye took it, although the game was greatly changed to "Plant vs. Zombies", the most core game engine did not change much, and it was not overturned and started again. Therefore, although "Plant vs. Zombies" is known to be a slogan for investment of 10 million yuan, it is actually a slogan, which is relatively false. If Zhang Ye's endorsement fee and copyright fee production fee were not included, at best, it was only a few million yuan invested, which is the maximum amount of funds their company can mobilize.
Nowadays, the harvest is obviously huge!
The income of "Plant vs. Zombies" almost wished that the total investment in this game could be offset! The rest was net profit! It can be seen that they made a lot of money this time!
During the meal, the atmosphere was warm and all the employees were very excited.
After a while, Fat Sister looked at Zhang Ye and once again talked about the endorsement fee, "Zhang'er, the game is crazy, you have made great contributions. Originally, this game was also in charge of the endorsement fee and the copyright of the game. We have not talked about the endorsement fee and the copyright of the game. Yesterday, the company held a senior meeting and also talked about this matter. We have a private relationship with our private relationship, but it still needs to be explained clearly. "
Zhang Ye waved his hand, "Pang Jie, let's talk about this later. I'm not short of money now. To be honest, there's no place to spend money."
"That's too..." said Fat Sister.
"Or otherwise." Zhang Ye smiled and said, "When I want to use the money in the future, I will ask you for it!"
After thinking about it, Fat Sister said, "It's okay, I'll trade it for you to share. I'll discuss the specific share with my sister to see what's appropriate. After determining the share, we will talk to each other again. Then I'll talk about it. If you have any requirements, you will mention it."
Zhang Ye said directly: "No need to talk about it then. Just talk to Lao Wu, I'll listen to her."
This is a bit of that.
Fat Sister exclaimed, "You and my sister are pretty solid?"
Zhang Ye hurriedly said, "Yes, Lao Wu is my old leader. Whatever the old leader says is, I must listen."
Fat sister suddenly realized.
Suddenly, a phone call came over.
Fat sister answered, "Hey... well... what!?"
When she hung up the phone, everyone looked over nervously when they saw that Fat Sister's face was not very good.
The vice president said: "What's wrong?"
Zhang Ye also asked, "What's wrong?"
Fat Sister said angrily: "The thief version of "Plant vs. Zombies" is out!"
"ah?"
"How could it be!"
"Why so fast?"
"This is so bad!"
Everyone was shocked!
Stealing version? This is a word that makes them scared for game companies. This is the most deadly thing! The market environment of domestic games is not very good. If there is Stealing version diversion, then what money will they make? The income will definitely be greatly reduced, and they will even lose all their money!
They were also prepared before the game was released. Pirates were familiar to any game company and knew that it was unlikely to be avoided. However, even with this mental preparation, they did not expect that the pirated version would come so quickly, so fast that they caught them off guard!
Fat Sister said: "In the past, the game produced by our company was very slow to pirate, and some even took half a year to come out. That's because our game sales are not good and there are not many players, so pirates are not profitable. This time, "Plant vs. Zombies" became popular all over the country, and must have been targeted by many pirates and speculators! They are all coming to steal our jobs! These grandsons!"
Zhang Ye frowned, "You can play now without using the serial number?"
A group of employees next to them have already checked the situation online!
Fat Sister nodded, "After the first three levels, you no longer need the serial number. You can play the sixth level now, but this version of the pirated version is not completely cracked, and there are many bugs. Many people will automatically jump out of the desktop after playing the sixth level, so there is no need to worry for the moment."
A deputy general manager said anxiously: "You can't help but worry. The thief version has been released just a few days ago. It's only a matter of time to completely crack it. Moreover, if many players who originally wanted to pay know, maybe a large number of users will not pay and will wait for the pirated version. This is definitely a fatal blow to our sales!"
Fat sister nodded, "Yes!"
To be continued...