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Chapter 230 [No one is optimistic! 】

Wang Xiong patiently finished reading the rest of the plan.

Zhang Ye, who was sitting opposite, said: "Talk show is the transliteration of TaIT. As for why it is called this, well, it is just a name I just named. It is probably the form of combining current affairs into jokes and telling them to the audience, such as songs, movies, and some popular news in society. You can all take it as an example and make some interesting jokes to make the audience smile. Well, that's it."

Wang Xiong looked at him and seemed to be confirming whether he was joking with him. When he saw Zhang Ye’s serious eyes, he said speechlessly: “Isn’t that a lecture program? At most, it adds the attributes of news and adds some current affairs to the audience to share with the audience?”

Zhang Ye shook his hand and knew he still didn't understand. "It's not a lecture or a news. In fact, the core selling point of this column is funny. It's the main purpose to make everyone relax and relax. As for the current news used in talk shows, the authenticity is actually not important. You can even take the rumors on the Internet, whether it's catching the wind or distorting history, you can ignore it, care is funny."

"That's similar to a variety show? Several hosts invite guests to constantly spoof and complain to achieve a funny effect?" Wang Xiong asked.

Zhang Ye shook his head, "No, I am the host, which is different from the traditional variety show you said. I don't even need to invite guests or any outsiders to help. Just give me dozens of viewers, don't spoof, don't make games, just listen to me."

"Are you alone?"

"Yes."

"Listen to you to tell jokes?"

"Yes."

“Isn’t that just stand-up comedy?”

"It's different. Stand-up comedy has themes. Talk shows are basically not very theme-oriented. They are also directed themes. They are not clear and can have no beginning or end. They are just those jokes that are spliced ​​up, which is very different from stand-up comedy."

A famous talk show artist in Zhang Ye's world once said that when he first started a talk show, the crosstalk was not lost, but after he went back to say crosstalk, he performed a lot because he was familiar with the talk show. Later, he adjusted and found the trick, so he could both talk show and talk show, so it can also be seen here that the art forms of the two are not the same concept at all.

Wang Xiong said: "Maybe because I am awkward. I have never heard of such a program. Is there such a new program form abroad?"

Zhang Ye replied: "Not yet."

"It means you are original?" Wang Xiong touched his forehead.

Zhang Ye nodded, "Yes, I am confident that I can do this show well."

Wang Xiong looked down at the planning project again, and was silent for a long time before saying to him: "Xiao Zhang, it's not that I don't believe in your level, but this kind of program is too different, and it's too much. Do you think the audience can accept it? Anyway, I can't accept it by looking at planning like this. Countless jokes can support a column? It's impossible. There are so simple. There have been some story columns before, telling small stories and jokes. But the facts prove that this type of program is too limited and cannot hold the audience back. It's not that attractive. It's okay to tell jokes, but it's good to tell jokes occasionally like variety shows, but it's always good to tell jokes, but it's always a good idea to tell jokes all the time, and the whole column is full of jokes. How do you let others watch this? You have to be impatient after watching it for half an episode."

Zhang Ye smiled bitterly, "Leader, I said that talk shows are not just about telling jokes, but about having his own art form and artistic charm."

"I can't approve this column plan." Wang Xiong vetoed.

Zhang Ye immediately said: "I have been preparing for a long time. I have the confidence and ability to put it..."

Wang Xiong interrupted, confirming his judgment very much and said, "If it is such a show, it's better for you to continue talking about history. Even if the audience is somewhat limited in age, at least it won't be a different story. What's your current talk show? It's too flirtatious and won't become popular."

Zhang Ye said, "It must be popular."

Wang Xiong looked at him, "Can you change another one?"

"I stick to this column." Zhang Ye was very determined, "You may think that the audience may not be able to accept the form of a talk show before. It doesn't matter. I can try a few episodes. Let's look at the performance of the program. If it really doesn't work and the audience doesn't buy it, you can cut the column."

Wang Xiong frowned, "Are you so confident?"

"Yes." Zhang Ye said calmly: "I have never been so confident."

Wang Xiong has seen many hosts or column planners who have been rejected. They have made column plans that they like and think they can be popular, so they submitted them. Every time Wang Xiong vetos, the other party will argue with reason and be in a bad mood. They will keep telling Wang Xiong how their new column is good and how well they are. They are excited and anxious, and they are the kind of people who are obsessed with the authorities. However, Zhang Ye's reaction made Wang Xiong look at him more because he was not so excited and even seemed calm. He just simply told Wang Xiong that his program would definitely be possible.

After patting the planning project with his hand, Wang Xiong said softly: "This way, you are not a novice in columns and advertising planning, and have also made brilliant achievements. That's why the company dares to let you develop the columns by yourself. If you are unwilling to give up, I can send the planning to it and you can go back and wait for news."

"Okay, thank you Mr. Wang." Zhang Ye didn't say much and opened the door and left.

As soon as he left, Wang Xiong took the documents and went straight to the top leader. The core of the Internet TV department is the Internet column, which is the most important link in their department. Therefore, the decision and approval of the new column are personally responsible for the several of their leaders.

Outside.

Zhang Ye did not go back to the office area, but went to the bathroom first, washed his face with cold water, and looked at it in the mirror, a little confused.

What if they don't pass?

What if they think talk shows are not good?

Many people don’t have the courage to do a brand new column because they will think, if this kind of program becomes popular, why don’t other TV stations think of why they don’t do it? Their thoughts and consciousness are very conservative, so they instinctively have a kind of resistance to new things. The longer they work, the more conservative people are, but Zhang Ye probably only knows that the art form of talk shows is really popular, and it is very popular, and it is a big hit at home and abroad. Some people can’t sleep even if they don’t watch a talk show on weekends.

But how do you tell them?

Tell them that they are from another world, and my world talk show is very popular? This art form has been recognized by the market?

Who believes it

Can't say that

Ten minutes later, Zhang Ye came out of the bathroom and returned to the office area.

When A Qian walked towards him, he saw Zhang Ye and said, "Teacher Zhang, I'm looking for you. Just now, the director and secretary asked you to go to her office upstairs, which may be a matter of the show."

"Okay." Zhang Ye went.

Outside the door, he knocked on the door.

Feng Guiqin's voice came from inside, "Please come in."

Zhang Ye pushed the door and entered the room. He saw four or five people on the reception sofa, all of whom were watching Zhang Ye’s planning plan. There were the top leader, Director Feng Guiqin, and Wang Xiong. Zhang Ye didn’t know each other but had seen him. He should be the department leader.

"Xiao Zhang, you sit down too." Feng Guiqin pointed to the small sofa next to her, and then shook the documents in her hand, "Is this your new column?"

Zhang Ye sat firmly, "Yes."

Feng Guiqin observed the people on both sides, "What do you think?"

A middle-aged man said, "To be honest, I'm quite disappointed. I can't see any core selling points and attractiveness when I hire Zhang Ye over for a high salary, but he actually valued his column planning ability and eloquence, but this planning is boring. I don't think it's necessary to carry out."

Wang Xiong said to Zhang Ye, "Old Gu, it's not as bad as you said, it's just not very outstanding.

The leader of the old Gu said, "But it is far from what I expected. "Baijia Forum" is the best historical lecture column I have ever seen."

Another man in his thirties pushed his glasses and threw down the planning case in his hand, saying, "The greater the expectations, the greater the disappointment. I don't like this talk show. What's the point of a joke? Some people may look good at it after a glance, but it's impossible to keep a long-term attention. There are even many viewers who don't even watch it. Isn't it just plagiarizing jokes on the Internet? What technical content can this be? Copyright issues are also a problem. What if people accused us of plagiarism and suing again, what should we do if the negative impact was caused?"

Zhang Ye explained: "It's not plagiarism, my jokes must be new."

Lao Gu said: "How many new jokes can you make by yourself? How many episodes can you support? And even if you don't talk about this problem, your show itself has flaws."

The man in his thirties said, "The most important thing is how attractive this show is? There are no handsome guys, and you don't need to be beautiful girls. You are the only one who tells jokes? Is it okay for the audience to check the jokes online? Why do you come to listen to your show? I'm right Zhang Ye?"

Not right?

To you - Master

Both of them are no

Finally, the man said, "We're right?"

Zhang Ye was annoyed and took out a very profound sentence in his memory. It was the words of the leaders who were criticized by director Feng Xiaogang when he directed the Spring Festival Gala. Zhang Ye said to the two people: "I will definitely listen to the leaders' opinions, and I will definitely implement them. But if you insist that you say you are right, you cannot deny my basic judgment as an art worker."

Old Gu frowned, "Are you not convinced?"

"Okay, I'll say less." Feng Guiqin said: "Although I'm not optimistic about such columns that have never been precedent, the reason is that I can't judge whether the column is good or bad. Because it is the first case, there is no experience in such columns in the world. I think this is how it can be. Xiao Zhang can try it, but it's only limited to one period. Record one period first and take a look. If the rating click rate does not even reach 500,000, then I'm sorry, and the column will definitely be cut."

Old Gu said: "Director, there is no need to try it, right?"

The man said, "And it's a waste of resources. The venue layout and advertising cost money."

Feng Guiqin said: "So, just try it out. You have to give some young people who dare to innovate. Just decide it like this. Xiao Zhang, are we waiting to see your results?"

Zhang Ye was moved. He didn't expect the top leader to really agree, "Don't worry, I won't let you down."

Very good
Chapter completed!
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