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Chapter 125 The Commercial Value of Billboards

"Run, run, please pass the ball in your hands quickly." Jeff Hornersek, who was staring at the training, urged the offensive running training on the court.

Of course, at the same time, he also assumed the responsibility of filling chicken soup. After all, he often stayed with Lin Yang. Lin Yang, who knew that his father-in-law would go out to become the head coach in the future, has often instilled a truth with Jeff Hornersek. Tactics and chicken soup are as important as chicken soup. Look at Rivers' tactical skills are very high? Didn't he rely on chicken soup to make the players of the Big Three and the four assistant coaches obey?

"Are we the fourth? No, in the mouths of those damn commentators on ESPN, we are the lower dogs, we are the laggies, and with the home advantage, we are not favored. We want to win this series, not just to enter the next round, but we also have to let those guys know that our team is not only Lin and Cameron."

My father-in-law was very good at making chicken soup. Didn’t he say that the black coach made chicken soup and the white coach made tactics? I didn’t expect that he was quite good at making chicken soup.

After the running training, D'Antoni and two star players in the team sat aside to discuss. As the ESPN roundtable said, they were dogs and had to come up with something new in the series.

"Lin, your three-pointer feels pretty good recently." D'Antoni touched his smooth chin and raised his moustache on his lips twice, which was quite cute. "How about consider adding your three-pointer shot from the outside in the series?"

Adding three-pointers from the outside? Lin Yang frowned. The three-pointer ability has reached 78 and the score has reached B. His recent three-point performance is considered a pass on a defender. Average of 3.2 three-pointers is not a small number. Look at James, how many three-pointers have only been taken in this season? But in this situation, can it maintain this shooting rate by continuing to increase three-pointers?

"Of course, the best purpose of adding three-point shots is..."

After hearing this, I felt that it was a feasible tactic, okay! I began to look forward to the arrival of tomorrow's game.

---

The Knicks' match against the Magic was arranged on the second day. In the first four rounds of the game, all the teams in the upper half won the final victory.

...The pressure is really great! We can't be the first team to lose to shame the first half.

However, the Knicks fans are very hearted. They don’t have the idea that their team is not favored at all. The huge billboard in front of the CBD building in Times Square is free to promote the Knicks, who made the first playoffs in seven seasons. On this huge advertisement, Lin Yang, wearing the No. 3 jersey, stood in the middle with the ball in his hands, which looked particularly dazzling.

Put an advertisement at this location, the price can be imagined. For the Knicks boss, such publicity can be but not necessary (if you have to spend money).

After all, if you pay a little attention to sports and basketball in these days, you will know that the Knicks are even worse than the shit in New York. In comparison, the Knicks players will be more discussed through this ad.

Derek Wayne was very upset. Since Lin Yang explained the endorsement to him last time, he has been running very lightly these days. This is a must. This is not only to help Lin Yang make money, but also to help himself make money.

The negotiations went smoothly. The name of the son of New York was not a shout. The popularity in New York is quite popular. On most street courts in the United States, the Knicks' No. 3 jerseys are more than the No. 1 jerseys and No. 7 jerseys.

Everyone came to New York in the same year, at most, Anthony was about two months later. Moreover, compared to Lin Yang, Stoudemire and Anthony played in the league for 8 years and the other played for 7 years. I don’t know how much more you have to accumulate than this rookie. This reflects Lin Yang’s crazy popularity in New York.

Just when the two sides were having a happy conversation, Stoudemire was injured and Lin Yang started the "Lin Crazy" mode. After each game, Lin Yang occupied the number one page of major sports media, just as the media said, Lin Yang used his performance to tell the world that he was ready to rule the league.

When the day of signing the contract, Lin Yang doesn't have to refuse it himself. Even Derek Wayne felt that it would be a loss if he looked at the price he imagined at the beginning. The loss was not Lin Yang's money, but his own money.

Before he could refuse, the best player of the month in April was awarded to Lin Yang again.

The C position of the huge billboard in Times Square can still be seen.

Not to mention anything else, Lin Yang's current commercial value may be among the top 20 in the league. As for whether his strength is also among the top 20 in the league, it is a matter of opinion.

Is the management in New York a bad place? It was all bad in the past few years, and this place is also called the star black hole. Let’s not talk about Lin Yang’s surprise, why did Stoudemire and Anthony come to this star black hole one after another?

It's entirely because Stoudemire wants to join his mentor? Anthony wants Ye Luo to return to his hometown and play in his hometown? It is undeniable that these may be two important reasons, but the biggest reason is that there is no doubt that New York can get too much money, and there is no problem with the maximum salary contract. The endorsement advertisement is definitely stronger than Phoenix and Denver.

...Derick Wayne said forget it, anyway, this year has been poor, and I can't play and I will be poor for a month. I will wait until the playoffs go far before discussing endorsement. Derek Wayne believes that under the temptation of money, Lin Yang's performance will not disappoint.

It's fine if the huge billboards promoted for the Knicks. Among the video billboards in many buildings, some videos of Magicians performing Magic were played again and again. At the end of the video, it guided everyone the playoffs on April 17. The Knicks played against Magic, and the meaning was self-evident. Isn't this just a mess? It indicates that the Magic will be completely exposed in New York?

Of course, this can also be said to be the home advantage that the Knicks fought hard for. In the last few games of the regular season, Lin Yang's data was indeed very good and in excellent condition, but this was achieved only after averaging 38.2 minutes of playing per game and digesting a large amount of ball rights after Stodmeier's injury.
Chapter completed!
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